Dear SaaStr: What’s The Number One Challenge for Scale-Up Stage Founders?
SaaStr
MARCH 1, 2024
You can hack managing and finding 1–3 reps yourself, but after that, you really need a VP of Sales. Or churn will increase, NPS will stagnate and decline, and upsell and revenue retention will be a fraction of what it could be. 95% of the time, your super-smart hacker co-founder is not that person. She can be your CTO forever.
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