SaaS Brief

6 Best Practices for Optimizing a Deflection Funnel

BrightBack

AUGUST 3, 2022

NY State and California have passed consumer protection laws that make it required for companies who offer online purchase of subscriptions to offer an online cancellation option. 1) Build an Online Funnel and Measure it. The design of that experience and the content/offers included will directly reflect in your cancellation metrics.

Subscription

Subscription Payment Features Churn Education

4 Things Consumers Expect from Every Digital Subscription in 2021

BrightBack

FEBRUARY 16, 2021

Brightback’s third annual State of Industry Report is officially here, and we’re excited to share it with you. based subscription customers – all of which reveal clear implications for the subscription industry. In fact, two overarching takeaways emerged from this diverse set of findings. An overwhelming 86% of U.S.-based

Subscription

Subscription Payment Features Churn Retention

SaaS Brief

6 Best Practices for Optimizing a Deflection Funnel

4 Things Consumers Expect from Every Digital Subscription in 2021

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