“My App Stack” is a new series where we dig in with top CMOs, CROs, CTOs and CEOs on just what apps they’re really using to run their business. I always learn a lot from these — they are in essence a best practices list from each leader. Last week we had a great one with Sarah Scharf, VP of Marketing of Vanta, check it out here.
This week we have Jessica Gilmartin, Chief Marketing Officer of Calendly!
#1. What’s your core stack of apps today?
I’m using Calendly, 6sense, Marketo, Braze, Slack, Google, Asana, Zoom, and Optimizely.
#2. What’s the number one top new app you’ve added the past year?
6sense has been a great new addition for me this year.
#3. Other than your own, what app would you never let anyone take away from you no matter what:
Asana is essential for me.
#4. What’s your top “undiscovered gem” — an app you love but others may not have heard of?
Ada is a secret gem I’ve recently discovered.
Jessica Gilmartin is the Chief Marketing Officer at Calendly, where she leads all aspects of marketing including brand awareness, creative, demand generation, and product marketing.
Jessica brings nearly 20 years of marketing and leadership experience to Calendly. Most recently, she was Head of Revenue Marketing at Asana, where she led demand generation, marketing operations, and product and sales-led growth business integrations for the Americas, EMEA, Japan and APAC businesses. Before Asana, she served as CMO of three high-growth, venture-backed startups, building their global enterprise marketing engines during rapid growth periods. Previously, she co-founded Fraiche Yogurt, a successful chain of yogurt stores in the Bay Area.
Jessica received a Bachelor of Science in Industrial and Labor Relations from Cornell University and a Master of Business Administration in Marketing and Strategy from The Wharton School at The University of Pennsylvania.
