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76% of You Are Raising Prices in 2024

SaaStr

Are we thought the endless price increases we saw in 2023? A stunning 76% of you are raising prices in 2024. Personally, I’m a fan of only raising prices if you’ve earned it, and focusing on raising prices on new customers, not just the base. Apparently not. That’s up from 54% in 2023.

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What’s the #1 Most Important Thing in Pricing A New SaaS Product?

SaaStr

Dear SaaStr: What’s the #1 Most Important Thing in Pricing A New SaaS Product? Most first-time SaaS CEOs price too low and don’t drive ACVs up quickly enough because they don’t quite yet understand the context of the product. More here: The 3 Types of Day 1 Pricing: Low End of Normal. At least annually.

Pricing 223
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Dear SaaStr: Should SaaS Pricing Be Adjusted for Different Geographical Markets?

SaaStr

Dear SaaStr: Should SaaS Pricing Be Adjusted for Different Geographical Markets? Your public pricing? Second, your users will see the pricing is “cheaper” somewhere else and get mad. Make the pricing roughly comparable. And you should do this And finally, the biggest “exception” is non-transparent pricing.

Pricing 269
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Dear SaaStr: How does a SaaS Startup Find Its Initial Price Point?

SaaStr

Dear SaaStr: How does a SaaS company find its initial price point? If you are more valuable than the comp, and are confident selling that value — pricing higher than your comp can work well. If you started off low-end, but have moved up-market … don’t be scared to totally redo your pricing each year. It’s pretty simple.

Pricing 219
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Leveraging Consumption to Drive Growth: The SaaS Expert's Guide to Usage-Based Pricing

Speaker: Igor Stenmark, Andrew Dailey, &Youssef Yaghmour

Unleashing Usage-Based Pricing to Drive Growth, Customer Satisfaction and Retention: The Why’s, How’s and Roadmap Practical Steps to Making Consumption Pricing Models Simple As companies strive to boost revenue, deliver customer value, and stay competitive, they are increasingly embracing the potential of usage-based pricing.

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Dear SaaStr: How Do You Price a SaaS Product in a New B2B Market?

SaaStr

Dear SaaStr: How Do You Price a SaaS Product in a New B2B Market? The simplest answer is usually to copy the pricing from the closest public company or other break-out leader you can find that is vaguely similar. I guessed the pricing almost immediately. That everyone knows, and knows the price points of.

Pricing 216
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What Are The Odds You Get Acquired Within 5 Years for a Good Price? Around 1%-1.5%

SaaStr

And only 1/3 of these have an exit for 3x-10x the price of the last round, i.e. enough for anyone to make any money. 5 is fast in SaaS and B2B. A related post here: It Takes at Least 7-10 Years in SaaS to Go Big: Can You Do The Time? The post What Are The Odds You Get Acquired Within 5 Years for a Good Price? Around 1%-1.5%

Pricing 279
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Driving Growth, Customer Satisfaction, and Retention through Usage-Based Pricing

As companies strive to boost revenue, deliver customer value, and stay competitive, they are increasingly embracing the potential of usage-based pricing. However, despite the growing recognition of its benefits, there is a lack of comprehensive guidance o