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New Sales Enablement Report: 74% of Orgs to Increase Spend in 2023

Sales Hacker

And many have turned to sales enablement. Related: What Is Sales Enablement? At Mindtickle, we recently commissioned a survey of 500+ sales leaders , sales reps, and sales-adjacent professionals to find out how they’re approaching sales enablement – and how that might change in the midst of a potential recession.

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How to Design a High-Performing Sales Enablement Program

Sales Hacker

The same can be said for sales enablement. Earlier in my career, I helped build a global sales enablement team at Oracle Marketing Cloud that designed, deployed, and measured a sales onboarding program integral to a business unit responsible for $675M in annual recurring revenue. Sales Onboarding.

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5 Best Practices for Using Competitive Intelligence in Sales Enablement

Sales Hacker

As such, much of sales and marketing’s focus is external to attract customers, and rightly so. The key to this internal success is sales enablement and quality, competitive intelligence. Improved communication between sales, marketing, and product. Building the Sales Enablement Function.

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The Five Phases of Sales Enablement Maturity

Sales Enablement, SaaS and Growth

Sales enablement is a rapidly emerging, but immature function. Many companies are investing in the creation of sales enablement teams, but as they’re so new, there’s a distinct lack of thought leadership, standardised measurement and best practices available. This can, must and will change.

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The Sales Enablement Methods You Need in a Remote Sales Reality

Sales Hacker

Join Sales Enablement leaders from Sprout Social, SHI, and Highspot for their expert take on effective onboarding, how to support a remote sales team and what sales enablement looks like going into 2021.

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Strategic Sales Enablement: Advanced Tips to Uplevel Your Program & Drive Real Results

Sales Hacker

Whether you run a one-person sales enablement program or are part of a team, the sheer scope of the job can be overwhelming. Which is why we’ve put together this guide on sales enablement, focusing on the three primary parts of the job: strategy, execution, and governance. Sales enablement strategy.

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Sales Training is Only One-Third of What You Need to Be Doing for Sales Enablement

Sales Hacker

If the impact of your sales enablement initiative seems disappointing or misunderstood, it could be because of your organization’s (all too common) mistake of confusing sales training with sales enablement. What sales enablement isn’t. Event-based sales training falls short for all constituents.