Subscription Flow

DECEMBER 21, 2023

The year 2024 is going to bring huge changes in the SaaS subscription business market, and that’s the point of discussing the New Year for SaaS business retailers. What can help you the most to fight challenges in the coming year is to follow the SaaS pricing trends. It is not just SaaS, but the pricing is important for every business.

Trends 59

Trends Pricing Revenue Technical Review 59

Tom Tunguz

AUGUST 7, 2022

Since these transactions’ details are public, we can use them to infer how the private software market values companies. In the last decade, a software company’s revenue growth correlated most highly to its valuation multiple. But no relationship exists between the Nasdaq’s price level & multiples.

Acquisition 258

Acquisition Pricing Startup Software 258

Payrix

APRIL 17, 2024

Payrix acts as an extension of the platform, providing powerful payments technology that delivers the exact look and feel that platforms want, and comes with white glove service from experts who help drive merchant activation and revenue. Knowing your objectives upfront will help you customize your marketing plan and measure your results.

Payments 130

Payments Embedded Payments Merchant Services SaaS Payments 130

SaaStr

JANUARY 10, 2022

Q: How can enterprise software (SaaS) pricing be optimally defined, taking into account that two of three versions of the software can be offered, e.g. ‘small’, ‘medium’, ‘large’? different enterprise products … each with different approaches to pricing! Segment your pricing (we know this).

Pricing 205

Pricing Cloud Enterprise Software 205

Buffer Resources

FEBRUARY 28, 2024

And you don’t get “business” status without understanding pricing. So, together with creator sponsorships expert Justin Moore , who helps creators negotiate partnerships through Creator Wizard , we put together this resource on how to figure out your pricing as a creator.

Pricing 96

Pricing Social Media Consulting Branding 96

User Pilot

SEPTEMBER 20, 2023

Optional product pricing can help SaaS companies earn more money while charging less for their otherwise premium product. TL;DR Optional product pricing is a strategy where you sell your core product at a low cost and then encourage consumers to buy more accessories, features, or complementary products.

Pricing 105

Pricing Customer Lifetime Value Advertising Strategy 105

Stax

JANUARY 24, 2024

The phrase “dynamic pricing” often sparks heated debates in eCommerce and retail, and it’s not hard to see why. If you’ve ever booked a hotel, ordered an Uber, or shopped on Amazon, you’ve experienced the effects of dynamic pricing in real-time. Prices may shift down or up at a moment’s notice.

Payment Methods 88

Payment Methods Pricing Airlines Payment Solutions 88

Tom Tunguz

JUNE 14, 2023

Nvidia’s sudden surge to $1t in market capitalization in the public market suggests it could be the case. Series B AI prices surged twice in the last 12 years, driven by a handful of outliers, but otherwise, they also move in lockstep. If a company adds AI to their pitch or nabs a.ai The data tells a different story.

AI 248

AI Marketing Pricing Software 248

Tom Tunguz

JANUARY 4, 2023

The US startup M&A market in Q4 2022 was one of the quietest in the last 20 years. A $22m median M&A price implies most of these transactions were acquihires - acquisitions that value a company for its team. There are 3 types of acquisitions : team ; team & technology ; team, technology & revenue. in Q4 2022.

Startup 282

Startup Marketing Acquisition Pricing 282

SaaStr

JANUARY 24, 2024

What should you look for in an Enterprise rep vs. a Mid-Market rep? Solving High Volume, Low Conversion at Lattice Dini Mehta joined Lattice at $3M in revenue when it had just 10 people in seat for Go-To-Market and 7 salespeople. From a product standpoint, you might think you have product market fit.

Scale 208

Scale Sales Hiring Scaling Revenue 208

Andreessen Horowitz

MARCH 22, 2024

Effectively monetizing any new technology is a race to capture market share while still giving yourself room to grow your business. We’re in the very early days of genAI and until adoption curves and costs stabilize, there won’t be any tried-and-true pricing or packaging frameworks. Packaging: core, upgrade, or add-on?

Generative AI 118

Generative AI AI B2B Pricing 118

Predictable Revenue

JUNE 10, 2021

Ajit is the author of Price To Scale and is a SaaS Product Marketing veteran who has helped firms such as Narvar, Medallia, Helpshift, and Feedzai differentiate their products, grow revenue, and win. The post How to Price your SaaS Product appeared first on Predictable Revenue.

Pricing 165

Pricing SaaS Scaling Product Marketing 165

SaaStr

OCTOBER 25, 2021

Q: What billing or pricing tactic have you found in the end just wasn’t worth it? “[You] have to get some sort of dollar commitment for pilots in Mid Market and Enterprise deals. ” — Eric McClure, Head of Revenue Operations, Xplor. “Regular price increases for SaaS” — Benjamin Irvine.

Pricing 267

Pricing Scale Enterprise Onboarding 267

SaaStr

JANUARY 15, 2021

25% of revenue from professional services may sound high, but it’s a fairly standard ratio in true enterprise software. And isn’t services revenue a friction-full waste of time anyway? We had a brutal negotiation over price. And you’ll get the same SaaS ARR multiple on those extra services revenues.

Revenue 285

Revenue Pricing Enterprise SaaS 285

FastSpring

SEPTEMBER 16, 2022

But what about pricing? When FastSpring’s Chief Product Officer Kurt Smith worked with growth-stage to Fortune 100 companies at Accel-KKR, he consistently saw pricing as one of the most essential growth levers they employed to meet their next revenue goal. Why You Shouldn’t Trust How Your Competitor’s Price.

Pricing 118

Pricing Payment Solutions Payment Services SaaS Payments 118

SaaStr

MARCH 9, 2022

During his SaaStr Annual presentation, Tom Clayton, CRO of Bill.com, shared his insights and advice for growing revenue streams to maximize business success. . Pursue Diverse Revenue Models. Sometimes, it takes innovative thinking to pull more revenue out of a current customer base or business model. The Five Key Growth Levers.

Revenue 227

Revenue Sales Hiring Leadership Scale 227

SaaStr

JULY 21, 2022

– IPO market frozen. At this point, any founder in SaaS should know the public markets have fallen 50% or so from the peaks in 2021. At this point, any founder in SaaS should know the public markets have fallen 50% or so from the peaks in 2021. The IPO market is mostly frozen. – M&A way down.

Marketing 241

Marketing Scale Acquisition Pricing 241

SaaStr

MAY 27, 2022

Notwithstanding the drama in the public markets, most SaaS companies and startups are growing faster than ever. #6. On average, you got a 33%+ boost in revenue when you hired your first VP of Sales. Hire a great VP of Sales, and revenue goes up. 59% of you have raised prices this year. So yes, it always works.

Sales Hiring 269

Sales Hiring Pricing Scale Interviewing 269

SaaStr

JULY 13, 2022

Finally, growth occurs when sales, product, and marketing can come together. Co-founder and CEO of Insider , Hande Cilingir, talks about what it takes to write a successful revenue growth story. Contract processes, packaging, and pricing might change. Or the revenue their business will generate by month-end.

Scale 202

Scale Sales Hiring Revenue Marketplace as a Service 202

SaaStr

FEBRUARY 21, 2024

Salesloft, partner marketing, customer marketing, and more. The Challenges and Pitfalls of a Partner Ecosystem Drata attributes much of its success to its partner ecosystem, which is an interesting case study for most, so how do they break up marketing, sales, and resource allocation vs. a more direct-sales modeled business?

AWS 191

AWS Scale Sales Hiring Marketing 191

SaaStr

DECEMBER 27, 2019

You could spend days reading about pricing and pricing strategies in software on the web, but a lot of this content doesn’t really hit one, basic fundamental point — there is no real reason any particular piece of software should cost anything in particular. Pricing in software is really in large part relative to what.

Pricing 316

Pricing Enterprise Software Sales 316

SaaStr

DECEMBER 17, 2021

Pricing is one of the most challenging elements to get right for SaaS companies. How much should you charge, and what pricing model works best? In an era of empowered buyers, vendors should take care to remove obstacles from the pricing process or risk losing the customer to a competitor.

Pricing 188

Pricing Scale AI Retention 188

SaaStr

FEBRUARY 9, 2024

In this latest episode of CRO Confidential , Sam Blond, Partner at Founders Fund and former CRO at Brex, sits down with the CRO of Zapier, Giancarlo Lionetti (GC), to chat about Product-Led Growth (PLG) and Go-To-Market (GTM). In a product-led growth strategy, the product serves as the focal point of your company’s marketing and strategies.

Scale 241

Scale Sales Hiring Sales Marketing 241

SaaStr

APRIL 19, 2024

EchoSign, which Adobe bought, had $12M in ARR, growing 100%, with 120% revenue retention and cash flow positive. Today that would be a dream, but in 2011, people didn’t understand the metrics around recurring revenue businesses, so investors weren’t sure it was a good business. You Want One-Third of Your Revenue Outside the U.S.

Engineering 164

Engineering Business Model Pricing Scaling 164

Tom Tunguz

AUGUST 28, 2021

Should you price your SaaS per seat or per use? The first thing to state is that massive companies have been built using both pricing structures: Salesforce and Adobe bill per seat while Snowflake and Twilio charge per use. When to use per seat pricing. Would they switch if the pricing weren’t predictable?

Pricing 251

Pricing Strategy Startup Scale 251

FastSpring

AUGUST 19, 2022

According to an OpenView survey, by 2023, 56% of SaaS companies will be using or expecting to test usage-based pricing, which they define as “a pricing model that enables customers to pay for a product according to how much they use it.”. Seat-based pricing (SBP) is a usage-based metric. SaaS pricing is tough to optimize.

Pricing 140

Pricing SaaS Technical Review Forecasting 140

Kellblog

MARCH 9, 2024

I had a lightbulb moment in the car yesterday listening to the Revenue Vitals podcast. Set a margin target and then operate as efficiently as humanly possible in order to deliver the lowest prices to your customers. When you get savings, don’t increase the margins, decrease the prices. Goosebumps. That was a few weeks ago.

Marketing 97

Marketing Pricing Innovation Revenue 97

User Pilot

OCTOBER 24, 2023

From the messaging, positioning, and pricing models, every little detail needs to be perfect for product-led growth to take off. TL;DR Usage-based pricing is a consumption-based pricing model that charges customers based on how much they use a product (instead of at a flat monthly rate). What is usage-based pricing?

Pricing 105

Pricing Payment Solutions SaaS Payments Payments 105

FastSpring

MARCH 9, 2022

Answer: It’s the pricing page. The path to a signup or purchase may include a variety of page views, but it almost always includes the pricing page. In this article, we’ll show you examples from a variety of SaaS pricing pages. 7 SaaS pricing page examples. Add a summary table for pricing plans. How do we know?

SaaS Payments 130

SaaS Payments Pricing Payments Payment Methods 130

SaaStr

DECEMBER 30, 2022

You need to identify a niche in the current market, make yourself known, understand your main differentiators, and offer your users a ton of value for their money. DigitalOcean has done that and grown beyond $150M in revenue in Q3 2022. Market understanding. Instead, focus on understanding your target market. .

Scale 182

Scale Scaling Revenue Enterprise 182

User Pilot

SEPTEMBER 20, 2023

Working out pricing for a SaaS can be difficult, so consider using a cost-plus pricing method. TL;DR Cost-plus pricing, or markup pricing, is where you add a set to a product’s unit cost, often overlooking competitive market prices. What is a cost-plus pricing?

Pricing 105

Pricing Software Review Market Research Acquisition 105

SaaStr

DECEMBER 29, 2023

In part two we head into IPO waters, how to incorporate AI into your products, the best way to drive employee performance, pricing models, and much more. The market wants it. Q: Do you think later-stage SaaS companies might consider going public as the IPO market opens up? Catch up on the first half here if you missed it.

Scale 211

Scale Sales Hiring Customer Success AI 211

Subscription Flow

JANUARY 3, 2024

Consider the potential for growth if you make your pricing model a consistent priority for your company. Most SaaS companies, on the other hand, treat pricing as an afterthought, setting it and then forgetting about it, rather than viewing SaaS flexible pricing strategies as ongoing processes critical to their success.

Pricing 52

Pricing Payment Features SaaS Marketplace as a Service 52

Baremetrics

SEPTEMBER 10, 2021

When one company, or a group of companies, has a large enough market share in an industry, it may be able to push the price away from the equilibrium. This is called price leadership. If you’re interested in whether or not your company has the right pricing, or could leverage into price leadership, try out Baremetrics.

Leadership 98

Leadership Pricing Forecasting Customer Lifetime Value 98

Blulogix

NOVEMBER 8, 2023

How Your Usage-Based Pricing Strategy Can Help You Stay Competitive in the Crowded Market By BluLogix Team In today’s fast-paced business landscape, staying competitive is more challenging than ever. One powerful tool in your arsenal is a well-crafted usage-based pricing strategy. Usage-based pricing caters to both.

Pricing 52

Pricing Strategy Scale Marketing 52

Baremetrics

AUGUST 8, 2021

For most, the easiest ways to increase customer acquisition rates are to offer a freemium model or price your product on the lower end of the spectrum. However, to keep your business afloat, you’ll need to effect a SaaS price increase. Results in an Increase in Revenue 2. Raise Prices for New Customers 2.

Pricing 111

Pricing SaaS Scale Churn 111

Baremetrics

SEPTEMBER 28, 2021

Price skimming is one of the many pricing strategies employed by companies in an attempt to increase their revenue and/or profit. Price skimming is a pricing strategy for when a product enters the market. This pricing strategy is named for “skimming” the top layers of cream from milk.

Pricing 96

Pricing Strategy Churn Branding 96