Lessons from Christoph Janz and Nick Franklin at Mogul I/O Berlin

Chart Mogul

Our own Nick Franklin spoke to Christoph Janz of Point Nine Capital at the fourth edition of our inaugural event series, held in Berlin at Point Nine's headquarters. Participants: Christoph Janz ( @chrija ) — Managing Partner, Point Nine Capital. Events events mogul i/o venture capita

There’s more than one path to $100 million

The Angel VC

While this is generally true for most companies, it’s particularly true for SaaS businesses, which invest heavily in product development, sales, and marketing upfront and get payments from customers over a delayed period of time, usually several years. As I wrote here , trying to forecast what happens to your CACs if you 10x your sales and marketing spend is very difficult. planning saas venture capital

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There’s more than one path to $100 million

Point Nine Land

While this is generally true for most companies, it’s particularly true for SaaS businesses, which invest heavily in product development, sales, and marketing upfront and get payments from customers over a delayed period of time, usually several years. financing venture-capital saas startup

Your Sales Efficiency Will Probably Plummet Toward $10m ARR. Plan For It.

SaaStr

And often, if you are capital efficient, your marketing cost will be close to $0 at this point (you are barely spending anything to acquire most customers), and your sales costs are pretty predictable. Dominant-Dominant Strategy Sales & Marketing is Very, Very Expensive.

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Christoph Janz on SaaS fundraising in 2018 and how startups should use data

Chart Mogul

Christoph Janz ( @chrija ) is managing partner at Point Nine Capital — a venture capital firm that’s highly prevalent in the world of SaaS. What it takes for SaaS startups today to raise venture capital.

A Tale of Two Go To Market Strategies

Tom Tunguz

After last week’s post, Is There a No Man’s Land in SaaS ACVs , a founder asked me to highlight some of the go to market strategies in different segments. The story behind Fleetmatics and Geotab illustrates the way two companies pursued the SMB logistics market in radically different ways, but built roughly similar sized businesses. Geotab addresses the same market as Fleetmatics. They haven’t raised venture capital.

Everything you need to know about SaaS funding

ProfitWell

Do you gun straight for the glamour (and pressure) of venture capital investment? What about a venture capitalist who might be sympathetic to your mission? Costly product iterations may be completed without the market understanding required to justify them.

10 Things That Aren’t Obvious About Partnering With Big Companies – Workday Ventures (Video + Transcript)

SaaStr

In this session, Managing Director & Co-Head of Workday Ventures, Leighanne Levensaler will dispel the myths of partnering with large companies and reveal the 10 things that aren’t obvious with this kind of partnership.

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After Selling For $580M, Here’s What I Learned About SaaS During My Time At Buildium

Outseta

I’m pretty jaded when it comes to the financial numbers that get thrown around in start-up land—I don’t care what TechCrunch says, I don’t care what your market cap is—I think it’s clear that the world of technology start-ups is pretty screwed up when it comes to financial valuations.

State of the Cloud 2019: Europa Edition with Alex Ferrara, Bessemer Venture Partners (Video + Transcript)

SaaStr

Bessemer Venture Partners’ Alex Ferrara takes a look at trends and predictions for the cloud industry in 2019. Alex Ferrara | Partner @ Bessemer Venture Partners. Please welcome Bessemer Venture Partners’ Alex Ferrara to the stage.

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What it takes to be a category king

Chart Mogul

Today, taking on an existing market with a well-established leader is verging on suicidal. Drift positions itself as the conversational marketing platform rather than just another marketing automation product. A symptom of market saturation. Marketo (marketing automation).

10 Years In Tech

Outseta

Best of all, the types of smart people that you run into in tech run the gamut from highly technical software engineers, to massively creative designers and marketers, to analytical data wizzes and finance experts. Your email marketing software is important, but we’re not neurosurgeons here.

“Land, Expand, Explode: How to Win the Long-Game in SaaS” Egnyte Chief Customer Officer and Co-Founder Rajesh Ram (Video + Transcript)

SaaStr

We’re over 600 employees, and we’re currently privately backed, and you could see the list of a lot of our venture capital backers who have some common Silicon Valley names. They are like Kleiner Perkins, Google Ventures. So what is our target market?

Understanding the SaaS business model

ProfitWell

Venture capitalists and angel investors are not the only routes to growing your business. Mature-stage companies might still seek and receive investment, but it’ll be of a much larger order, aimed at breaking new markets or buying out competitors. Segment.

The Funnel is Dead. Long Live the Flywheel. With Hubspot CEO Brian Halligan (Video + Transcript)

SaaStr

Join Hubspot CEO Brian Halligan and NEA’s Hilarie Koplow-McAdams to explore the evolution of the marketing and sales funnel you’ve been using for decades to generate traffic and convert and leads into customers. Hilarie Koplow-McAdams – Venture Partner at NEA.

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What is product-market fit? Tapping into your best customers

ProfitWell

You just have to achieve stellar product-market fit. Marc Andreessen, cofounder and general partner of Andreessen Horowitz, put it this way, “product-market fit is when people sell for you.” What is product-market fit? Why product-market fit can determine your business’s success.

Building a Roadmap for Early-Stage SaaS Growth [Webinar]

SaaSOptics

Watch our latest webinar to hear from Bigfoot Capital Founder Brian Parks, SaaSOptics CEO Tim McCormick and Techstars Partner Ari Newman as they share best practices on raising seed capital and getting to a series A round. What early stage capital providers are looking for.

Building a Roadmap for Early-Stage SaaS Growth [Webinar]

SaaSOptics

Watch our latest webinar to hear from Bigfoot Capital Founder Brian Parks, SaaSOptics CEO Tim McCormick and Techstars Partner Ari Newman as they share best practices on raising seed capital and getting to a series A round. What early stage capital providers are looking for.

Building a Roadmap for Early-Stage SaaS Growth [Webinar]

SaaSOptics

Watch our latest webinar to hear from Bigfoot Capital Founder Brian Parks, SaaSOptics CEO Tim McCormick and Techstars Partner Ari Newman as they share best practices on raising seed capital and getting to a series A round. What early stage capital providers are looking for.

The Funnel is Dead. Long Live the Flywheel. With Hubspot CEO Brian Halligan (Video + Transcript)

SaaStr

Join Hubspot CEO Brian Halligan and NEA’s Hilarie Koplow-McAdams to explore the evolution of the marketing and sales funnel you’ve been using for decades to generate traffic and convert and leads into customers. Hilarie Koplow-McAdams – Venture Partner at NEA.

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