article thumbnail

The Difference Between a VP of Sales and a CRO

Sales Hacker

Using the aforementioned pipeline metrics to forecast the commercial business drivers well into the future, segmented by the lines of products, market segments, etc to report to the C-level executives and board of directors. Hands-on coaching of sales leadership and individual contributors. Their peers.

article thumbnail

Managing a Thin Balance Sheet: 4 Lessons Learned From Laika’s $2 Billion Acquisition with Laika Co-Founder & COO Eva Pittas and CFO Dicken Chaplin (Video)

SaaStr

CFOs can build operating forecasts and multi-year plans, create financial models and scenario analyses, establish financial discipline, and create a culture of accountability. Live and die by the forecast. Developing a robust forecast is imperative for your future success. First: Why hire a CFO, anyway? . Key takeaways.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

There’s more than one path to $100 million

The Angel VC

As I wrote here , trying to forecast what happens to your CACs if you 10x your sales and marketing spend is very difficult. If you close a mid-market or enterprise customer today, it usually means that a salesperson, let’s call her Maria, has been working on the deal for 6-12 months.

article thumbnail

Don?t Hire the Wrong Outsourced Sales Professionals: 6 Handy Tips

Sales Hacker

When you select the low-cost option, you sacrifice expertise, leadership, and the ability to execute. Can you illustrate your firm’s proven track record of selling in the enterprise, mid-market, or SMB segments ? How will your company support and enable expansion into a new geography or market segment? (

article thumbnail

There’s more than one path to $100 million

Point Nine Land

As I wrote here , trying to forecast what happens to your CACs if you 10x your sales and marketing spend is very difficult. If you close a mid-market or enterprise customer today, it usually means that a salesperson, let’s call her Maria, has been working on the deal for 6–12 months.

article thumbnail

170 Sales Terms From A – Z: The Updated Glossary of B2B Sales Definitions

Sales Hacker

Analytics is the active study of different types of data with the aim of discovering meaningful patterns and translating these into insight (such as historical analyses and forecasts), or action (such as those intended to improve business performance). . Forecasting. Firmographic. Fiscal Year. Fortune 500.

Scale 99
article thumbnail

Sales and GTM in Uncertain Times with Adnan Chaudhry and Matt Garratt (Video + Transcript)

SaaStr

Adnan Chaudhry, SVP of Sales at Salesforce then provides actionable takeaways on how to refocus your sales teams, engage with customers, adjust your sales comp, and how you can properly forecast in today’s new landscape. Adnan Chaudhry | SVP of Sales @ Salesforce. Matt Garratt | Managing Partner @ Salesforce Ventures.