SaaStr

JULY 25, 2023

Dreamforce : Although Dreamforce, hosted by Salesforce, encompasses a broader scope than just SaaS, it remains a significant event for SaaS professionals. Microsoft Inspire : Microsoft Inspire is an annual event for Microsoft’s partner community, which includes SaaS companies building on the Microsoft ecosystem.

ChatGPT 210

ChatGPT AWS SaaS CTO 210

Intercom, Inc.

JANUARY 11, 2022

Today, we’re excited to announce Intercom’s first virtual launch event, New at Intercom , to be held on March 23rd. . The event will be two-hours long, including a keynote, two breakout sessions, and the opportunity to interact with our product leaders and executives. We’re witnessing a ??dramatic What to expect . Where to register .

Forecasting 209

Forecasting Trends Innovation Engagement 209

SaaStr

MAY 2, 2021

Not digital events, which exploded since Covid. But good old fashioned, in-a-convention-center events are coming back. Many events like Coachella, Dreamforce, SaaStr Annual and more haven’t been produced since 2019 (!). SEMA and other more traditional events are already on. And boy, has it been a while.

Cloud 274

Cloud Marketing Enterprise Pricing 274

SaaStr

AUGUST 28, 2021

With SaaStr Annual 2021 now just a month away, and one of the first IRL events in some time — we’re getting a lot of questions from sponsors wanting to know how to get the best ROI from their sponsorship package. Dinners or events held outside of the venue? Tell them you’ll be at the event and have a question for them.

Social Media 271

Social Media Software Review Engagement Enterprise 271

Tom Tunguz

JULY 18, 2020

In this era, virtual events have replaced IRL events. Virtual events have many obvious benefits. No hotels, no event venues, no catering, no ensuring guests are in the right city at the right time. Many of our portfolio companies have experimented with virtual events quite successfully. How long did they tarry?

Startup 221

Startup Engagement Data Software 221

SaaStr

NOVEMBER 23, 2021

A lot can happen when it’s a live event. Live events are unpredictable but always encompass two things: a) the event dates don’t change and b) you need a plan A, plan B, and at least a plan C, for when something doesn’t go accordingly to plan. Take sales intelligence platform, Dooly , for example.

Strategy 229

Strategy Travel Branding Interviewing 229

SaaStr

APRIL 23, 2020

So little old Team SaaStr just put on our first digital event, SaaStr Summit: Bridging the Gap. Time Zones are tough on a full-day event. A lot of management and moderation was required to do a 2-track virtual event. But we’ll be deploying more tools here at our next events. And folks were tired after the day.

Scale 301

Scale Startup Scaling Technology 301

Predictable Revenue

MAY 27, 2020

The post Selling Through Crisis: 4 Ways Your Cancelled Events Can Still Generate You B2B Leads and Sales appeared first on Predictable Revenue.

B2B 249

B2B Sales Revenue Business 249

Trujay

JANUARY 18, 2022

Today’s buyers are more time-strapped and overburdened with other information than ever before, making sales harder than ever. Being able to communicate with the correct context and timing is essential as a sales representative.

B2B 80

B2B Sales Communication 80

Sales Hacker

JANUARY 24, 2022

Join this workshop if you want to finally get the return in sales from events that you’ve always wanted. We will share the exact tactics Kronologic uses to drive 10X in pipeline from events in 2021, some even closed 50% of pipeline in less than a quarter!

Sales 55

Sales Development 55

Sales Hacker

SEPTEMBER 13, 2022

Want to write sales emails like a pro? Manager, Outbound Growth Marketing at Greenhouse) and Will Allred (Co-Founder & COO at Lavender) to get TWO perspectives and TWO approaches on real sales emails, every week on Sales Hacker. I wanted to catch up at the event. Have a question about your sales email?

Scale 75

Scale Onboarding Churn Mobile 75

User Pilot

JUNE 8, 2023

Do you want to leverage event data to make data-driven decisions to enhance user experience? Event data allows you to understand your users’ behaviors and needs on a deeper level. In this article, we’ll walk you through everything you need to know about event data with industry-leading examples. What is event data?

SaaS Payments 95

SaaS Payments Data Payment Solutions Payments 95

Chart Mogul

JUNE 16, 2023

Sponsoring events like SaaStr or SaaStock is one of the cornerstones and highlights of our in-person event strategy each year. However, the decision to sponsor a conference … Sponsoring events like SaaStr or SaaStock is one of the cornerstones and highlights of our in-person event strategy each year.

Strategy 52

Strategy SaaS Benchmarks Travel 52

Sales Hacker

APRIL 4, 2024

Now is a better time than ever for your sales team to align their goals, motivations, and strategies for the upcoming year (and beyond). With a sales kickoff (SKO). But with the guidance of David Nour, CEO of Nour Group , we will prepare you to have the most effective sales kickoffs. And one of the best ways to do this?

Sales 90

Sales Technical Review Systems Review Engagement 90

SaaStr

JANUARY 25, 2021

We’re gearing up for our first SaaStr event of 2021 … SaaStr University: Spring Semester. A highly hands-on, tactical event, come learn how: To Raise Your Next VC Round, With Point9’s Christoph Janz. How to Executing a Winning Self-Service Strategy , with Wix’s VP of Sales. And so much more!!

Scale 158

Scale Sales Enablement Retention Scaling 158

Sales Hacker

MARCH 23, 2020

In a good year, most of the best sales conferences are physical events where you can attend sessions, rub elbows with thought leaders, and make new connections. With a pandemic on our hands, most sales conferences scheduled for the early part of 2020 have either been rescheduled or, if you’re lucky, made virtual. One-day events.

Sales 78

Sales Artificial Intelligence Travel B2B 78

Sales Hacker

DECEMBER 1, 2023

Join Lars Nilsson and GTMfund to learn how to implement Account-based Sales Development (ABSD) strategies in your sales playbook – foster meaningful customer relationships while delivering real measurable returns through ABSD. How to implement ABSD in your sales playbook. What you’ll learn Fit. Is ABSD the right for you?

Technology 63

Technology Sales Development Strategy 63

SaaStr

JANUARY 6, 2021

Finding the perfect VP of Sales position can be daunting, especially in the middle of a global pandemic. Candidates need to find opportunities that not only fit their sales experience and stretch goals, but also companies that are coming out of the pandemic with momentum. Who is looking to hire a VP of Sales in January / Q1?

Sales Hiring 314

Sales Hiring Scale Payment Solutions Payments 314

Tom Tunguz

APRIL 7, 2021

Sales efficiency is one of those key metrics. Travel collapsed, virtual events blossomed, handshakes became Zoom namastes. How did sales efficiency evolve? Across public software companies, the average sales efficiency fell from 0.6 In contrast, sales efficiency improved throughout 2020. over the last 3 years.

Software 292

Software Travel Sales Metrics 292

Intercom, Inc.

JUNE 13, 2018

Of all the ways to get your message into the world, staging events might not seem like the most efficient or scalable. But that misses a few important qualities that only live events can offer. Events rely on difference. Staging events to remember. They’re now just called “events.” or “What could be different?”.

Branding 205

Branding Outsourced Development Scale Travel 205

Neil Patel

MARCH 11, 2021

With most events going online, you need to find strategies to find and attract online event sponsors. Hosting an event, even online, is expensive. And ticket sales alone probably won’t cover all your costs. This is where event sponsors come in. What is Event Sponsorship?

Social Media 111

Social Media Advertising Branding Strategy 111

Predictable Revenue

AUGUST 19, 2019

Effective event outreach takes alignment with marketing, an age-old hurdle for sales teams, and a keen focus on your buyer personas. We'll teach you how to craft a solid event strategy – including sales development tactics to either invite people or book meetings.

Development 113

Development Strategy Sales Revenue 113

Sparktoro

SEPTEMBER 14, 2022

For details and tickets, check out the SparkTogether 2022 Event Page, or read on for more background. Early bird tickets are on sale until Oct. It WON’T be recorded (because our presenters are sharing confidential numbers and information). And we’d love to have you there. 8, then prices…

Marketing 108

Marketing Pricing Sales 108

Neil Patel

DECEMBER 26, 2020

How you choose to promote events can have a direct impact on how successful that event is. For brands with an established place in the online hierarchy, their event promotion efforts don’t have to be particularly intense or creative. Events like Inbound are already established enough to earn a certain level of attention.

Social Media 145

Social Media Branding Entertainment Engagement 145

Sales Hacker

APRIL 14, 2020

Events are out the window — for now. Here are two other ways to organically connect with leads using LinkedIn Sales Navigator. In between the Zoom all-hands screenshots and kids-as-coworkers posts, I’ve seen plenty of actionable tips from sales leaders on how to manage remote teams , how to address COVID-19 in your selling and more.

Scale 123

Scale B2B Social Media Sales 123

Sales Hacker

JANUARY 12, 2024

The enduring truth of the statement “ people buy from people they know, like, and trust” remains a constant in the realm of sales. This principle has stood the test of time and continues to be a significant factor in the sales decision-making process. Sales authenticity” resonates with people in different ways.

VP of Engineering 90

VP of Engineering Sales AI Technology 90

SaaStr

DECEMBER 19, 2022

If the VP of Sales Doesn't Believe, It's All Over. It’s the moment in time when … a VP of Sales just doesn’t believe. This is especially common when you hire a VP of Sales from a Very Big Tech Company. This is especially common when you hire a VP of Sales from a Very Big Tech Company.

Sales Hiring 231

Sales Hiring Scale Sales Startup 231

SaaStr

JANUARY 31, 2024

As Christian’s been the CRO of Splunk for over seven years now, he’s a wealth of knowledge on what it really takes to be successful in Enterprise SaaS Sales. When Christian asks his sales team how much pipeline they need to hit their number, everyone typically gives a similar answer: “ You’re going to hear 3x a lot.

Enterprise 233

Enterprise Scale Sales SaaS 233

Intercom, Inc.

OCTOBER 13, 2022

That’s just a quick peek – watch the full recording or read through the event transcript to experience New at Intercom and catch up on all the major announcements and innovations that were shared at our latest virtual event. What follows is a lightly edited transcript of the event. Paul Adams: Hey, everybody.

Banking 118

Banking Scale Machine Learning Artificial Intelligence 118

SaaStr

MARCH 27, 2023

So there are 3 things every sales rep I’ve worked with hates: Clawbacks. We won’t dig into this too much here, but sales folks hate it. Everyone in sales hates them. But they are a clear sign to the sales org that there is at least a cost to closing low quality deals. 100% of sales reps also hate this.

Management 230

Management Sales Payment Services Churn 230

Natalia Luneva

JUNE 2, 2021

Video marketing has developed into event marketing and now encompasses a much broader scope of content formats. I interviewed 10 SaaS companies asking them: Why they use event marketing in their strategy; . What events they have organized; What the organizational process looks like; What results they have seen from their efforts.

Scale 105

Scale SaaS compliance Education 105

SaaStr

JANUARY 9, 2023

Well at a practical level, many SaaS companies are doing a Strategic Sales & Marketing Retreat. What’s a Strategic Sales & Marketing Retreat? Second, you slow or stop sales hiring. Third, you often increase quotas in sales. Even in tougher times, at least put as much into Sales & Marketing as you can afford.

Scale 262

Scale Sales Hiring Venture Capital Marketing 262

Sales Hacker

SEPTEMBER 23, 2020

It’s probably been a while, but was the last in-person sales summit you attended a once-in-a-lifetime, career-defining experience? Sales kickoff (SKO) events are often long, expensive get-togethers that leave attendees looking forward to the flight home. Virtual events have the potential to change that. Probably not.

Scale 75

Scale Sales Entertainment Social Media 75

SaaStr

JUNE 27, 2020

A little while back we put together some of the top sales & marketing mistakes SaaS companies and founders make, especially in the early days. Sales: Hiring any reps you wouldn’t buy from yourself. Later, once you have a strong VP of Sales, it’s fine though. Your sales reps need to eat. Just do it! It will help.

Sales Hiring 363

Sales Hiring Scale Startup Marketing 363

Sales Hacker

APRIL 13, 2020

The cancellation of industry events from the COVID-19 crisis poses a real problem to salespeople who rely on events-based marketing. In the tech sector alone, the direct losses from the cancellation of just 10 events are more than $1.1 Many companies are canceling events or postponing them until after the crisis is over.

Social Media 127

Social Media Technical Review B2B Travel 127

SaaStr

APRIL 28, 2023

Typically, sales leaders are the primary focus of CRO Confidential, but increased demand for this concept of founder-led sales lands us in front of a new and powerful productivity startup called Roam. Don’t Underestimate The Power Of Events Events are the highest ROI way to reach customers in B2B.

Scale 184

Scale Sales Hiring Sales Business 184