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SaaStr 2023 Event Attendance Running at 226% of 2022

SaaStr

So it’s early … SaaStr 2023 events really start to go on sale around early October now of the year prior (i.e., More people attend events at the last minute now. It’s still very early to fully predict 2023 attendance at our IRL events. October 2022). But still, it’s one set of tea leaves to read.

Metrics 251
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In-App Events: What Are They and How to Set Up [+ Examples]

User Pilot

In-app events give you valuable insights into user behavior. By analyzing these events in your product, you can understand how users engage with your app and make improvements to enhance the user experience. Let’s dig into what in-app events are and how you can leverage them to drive engagement and build better products!

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Events Are Coming Back: Are They Worth the Big Expense?

SaaStr

Not digital events, which exploded since Covid. But good old fashioned, in-a-convention-center events are coming back. Many events like Coachella, Dreamforce, SaaStr Annual and more haven’t been produced since 2019 (!). SEMA and other more traditional events are already on. And boy, has it been a while.

Cloud 304
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15 Digital Product Metrics You Should Track for SaaS

User Pilot

Digital product metrics reveal how customers interact with your product. However, not all metrics are created equal. In this article, we hone in on the best metrics for product teams looking to drive product growth. We discuss 15 of the most important metrics and examine what to consider when choosing which metrics to track.

Metrics 104
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11 Tips to Get the Best ROI on Your Event Sponsorships

SaaStr

With SaaStr Annual 2021 now just a month away, and one of the first IRL events in some time — we’re getting a lot of questions from sponsors wanting to know how to get the best ROI from their sponsorship package. Dinners or events held outside of the venue? Tell them you’ll be at the event and have a question for them.

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What is User Engagement Analysis? Top 9 Metrics to Track

User Pilot

What metrics you should track? Other popular user engagement metrics include user activation rate , DAUs/WAUs/MAUs , user stickiness , product usage frequency, NPS, CSAT , customer retention rate , and customer churn rate. If your product is designed to be used daily, like a fitness tracker, DAUs are the key metric.

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New User Activation Dashboard: Definition, Metrics, and Examples

User Pilot

Let’s explore how a new user activation dashboard works, look at the key metrics you need to include in it, and see how it can help you unlock ways to retain more customers. A new user activation dashboard monitors and reports on activation metrics, identifying conversion bottlenecks and helping you improve the onboarding experience.

Metrics 105