OpenAI has been in the spotlight since November last year when it unveiled its artificial intelligence based chatbot ChatGPT that showcases a new way to search the internet. Credit: Thinkstock Microsoft is in talks to invest an additional $10 billion into ChatGPT owner OpenAI as it looks to integrate the GPT3-based chatbot into its search engine Bing, Semafor reported. In 2019, Microsoft had invested $1 billion in OpenAI to expedite efforts to further artificial general intelligence for “widely distributed economic benefits.” The recent interest to invest $10 billion could be the direct result of ChatGPT’s rising popularity due to its ability to respond to queries on the internet using conversational language, a vastly different approach from what Google and Bing offer currently in the way of links. The Semafor report comes days after The Information reported that Microsoft was in talks with OpenAI to increase its stake in the company, followed by a Wall Street Journal report that said OpenAI was looking to sell shares to venture capital firms at a valuation of $29 billion. Microsoft did not immediately respond to request for comment. According to the Semafor report, the terms of the investment state that Microsoft will end up owning 75% of the OpenAI’s profits until it gets back its investment. Subsequently, OpenAI’s structure is said to undergo a change to reflect Microsoft ownership at 49% along with other investors jointly owning 49%, and OpenAI’s non profit owning 2% of the new entity. OpenAI was founded by Elon Musk and Sam Altman in 2015 as an artificial intelligence research and development company. Currently, OpenAI is also working on artificial intelligence-based system, DALL-E 2, that can create realistic images and describe it using natural language processing. Microsoft had earlier said that it was planning to integrate this artificial intelligence system to its Bing search engine. Related content news Businesses lack AI strategy despite employee interest — Microsoft survey Microsoft’s fourth annual Work Trend Index survey shows that workers are coming to grips with generative AI tools, but leaders aren’t convinced they have a proper deployment strategy in place. By Matthew Finnegan May 08, 2024 6 mins Microsoft Generative AI IT Skills news analysis Apple Silicon sets scene for a new AI ecosystem With its new iPads, Apple presses home the message that Apple Silicon is built for AI. By Jonny Evans May 08, 2024 12 mins Apple Generative AI iPad news The CHIPS Act money: A timeline of grants to chipmakers The Department of Commerce is divvying up $52 billion in the hopes of spurring on-shore chip manufacturing in the US. Here's what's been allocated and where the money is going. By Lucas Mearian May 08, 2024 5 mins CPUs and Processors Government Manufacturing Industry reviews Arc browser for Windows — better than Chrome? This might just be the best web browser for power users. But you’ll have to rewire your brain. By Chris Hoffman May 08, 2024 13 mins Windows Browsers Productivity Software Podcasts Videos Resources Events SUBSCRIBE TO OUR NEWSLETTER From our editors straight to your inbox Get started by entering your email address below. Please enter a valid email address Subscribe