SaaStr

AUGUST 31, 2024

So is it a downturn in SaaS or Cloud — or not? There are so many mixed signals: Unicorn product is up 2x over last year, but layoffs continue AI spend is fast and furious, with Google Cloud, Microsoft Azure, etc. seeing record acceleration in growth. The U.S. economy overall still has record low unemployment and strong growth Gartner is seeing overall Cloud spend up 20% this year But : Overall, SaaS leaders are seeing their lowest growth ever.

Azure 324

Azure SMB Cloud AI 324

User Pilot

SEPTEMBER 4, 2024

Picture this: Your social media followers are skyrocketing, your website traffic is through the roof, and your free trial sign-ups are off the charts. Sounds great, right? Well, sorry to disappoint you, but you might be getting excited about the wrong marketing metrics. Vanity metrics. From the article, you will learn what vanity metrics are, how to identify them, and how to choose more actionable alternatives to drive product growth.

Product Marketing 105

Product Marketing Metrics Customer Lifetime Value Social Media 105

Tom Tunguz

SEPTEMBER 4, 2024

The AI Demo isn’t easy. Many of the major AI companies have demoed their AI systems, first starting with pre-recorded, & now pushing into live demos. They don’t always work. Multiply Murphy’s Law by a non-deterministic system & it’s not unreasonable to expect AI demos to nearly always hiccup. Demo disruptions aren’t disaster.

AI 195

AI VPCs (Virtual Private Cloud) Benchmarks Interviewing 195

Predictable Revenue

SEPTEMBER 5, 2024

Entrepreneurs often struggle with stepping back, especially when their identity and value have been tied to being on the front lines. The post Lead-Gen Quarterly Check-in with Martin Adey appeared first on Predictable Revenue.

Revenue 130

Revenue Development Sales 130

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Rise to the next level of recurring revenue. Discover how recurring payments are reshaping industries beyond simple subscriptions, driving a $1.5 trillion market. Learn the crucial strategies for building scalable, secure, and seamless recurring payment infrastructure to boost customer retention and fuel growth.

Payment Features

USIO

SEPTEMBER 4, 2024

Usio vs. Stripe Stripe is well-known for its comprehensive suite of payment solutions, which are often the first choice for startups and large enterprises. However, as businesses scale, they may find that Stripe doesn’t always align with their evolving needs. This is where Usio steps in, offering a more customized, partner-centric alternative that can be particularly advantageous for small to mid… Source The post The Best Kept Secret in Payments & The Perfect Stripe Al

Payment Solutions 182

Payment Solutions Enterprise Startup Scaling 182

Payrix

SEPTEMBER 4, 2024

Consumers reported losing close to $8.8 billion to fraud in 2022, an increase of over 30% from 2021, according to the latest Federal Trade Commission data. The top reported frauds included imposter scams, with losses of over $2.6 billion, and online shopping. For software companies embedding payments into their platform, being aware of payment fraud is critical for several reasons.

Payments 100

Payments Payment Methods Payment Solutions Payment Services 100

Cobloom

SEPTEMBER 5, 2024

As a SaaS (Software as a Service) founder, ensuring the financial health of your company is crucial for growth. When aiming for sustainable expansion, it’s essential to understand key financial metrics that provide insight into your company’s liquidity—your ability to meet short-term obligations. Two of the most important financial ratios for measuring liquidity are the current ratio and the quick ratio.

SaaS 52

SaaS Metrics Software 52

The Moz Blog

SEPTEMBER 5, 2024

Are Google’s Helpful Content Updates affecting your rankings in unexpected ways? It might not be just about your content. As the August update rollout wraps, we can expect some winners and some losers, but why? Tom Capper digs into the data and reveals the surprising reality of what sites impacted by the Helpful Content Update have in common.

Data 143

Data 143

SaaS Metrics

SEPTEMBER 5, 2024

Discover how tracking usage metrics can transform your SaaS product and unlock hidden opportunities for improvement and growth! The post Tracking Usage Metrics for SaaS Product Improvement first appeared on SaaS Metrics.

Metrics 52

Metrics SaaS Engagement 52

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When test coverage falls behind release velocity, quality suffers, and your team feels the consequences. This guide outlines when it makes sense to outsource quality assurance (QA), the risks to watch for, and how to scale testing without increasing headcount or slowing down engineering. You will learn how leading teams are leveraging external QA partners to expand coverage, enhance defect detection, and remain aligned with CI/CD timelines.

Scale

Buffer Resources

SEPTEMBER 3, 2024

Over the past year, I’ve shared over 400 posts on LinkedIn, resulting in a 2.5X+ growth in CloudZero’s follower count — all through organic social media. Sometimes, it feels like everyone is leaning into 'unhinged' social media or TikTok—esque videos, but this doesn't align with our brand and values. We want our customers and audience to see us as trusted, reliable, and thoughtful.

Social Media 106

Social Media B2B Interviewing New CTO 106

SaaStr

SEPTEMBER 6, 2024

Dear SaaStr: What are The Pros and Cons of Raising VC Money from a Corporate VC? The pros, and the cons, are both limited. The issues here are smaller than they used to be. Cons: Usually won’t carry the company or write many “second checks”. So not an ideal lead investor. This is the biggest issue, or a least. trade-off. Traditional VCs usually reserve another 1x-2x of their first check for later investments.

Outsourcing Services 309

Outsourcing Services Investment Pricing Enterprise 309

Tom Tunguz

SEPTEMBER 2, 2024

When the internet became popular in the 1990s, websites were static & adopted the design language of their creators : blue links & images. Then, we added interactivity with Javascript. In 2005, Gmail claimed the title of most sophisticated app. Soon there after, Google Maps enabled interactivity in the browser for 2D maps. Next, the first mobile apps were launched.

AI 274

AI Mobile 274

Clouded Judgement

SEPTEMBER 6, 2024

Every week I’ll provide updates on the latest trends in cloud software companies. Follow along to stay up to date! Subscribe now Kingmaking in the Era of AI When too many kings vie for the crown, you’re left with a brutal game of thrones. Can anyone truly win in a game of thrones? And will the end justify the means? I’ve been thinking about this a lot recently.

Cloud 170

Cloud Scale Venture Capital Sales Hiring 170

Advertiser: ZoomInfo

As prospects define their problem, search for solutions, and even change jobs, they are generating high-value signals that the best go-to-market teams can leverage to close more deals. This is where signal-based selling comes into play. ZoomInfo CEO Henry Schuck recently broke down specific ways to put four key buying signals into action with the experts from 30 Minutes to President’s Club.

B2B

Buffer Resources

SEPTEMBER 4, 2024

I like to joke that my company was a 15-year overnight success story. I never set out to start a business. As an early adopter of digital photography, I regularly had friends and family turn to me for help. They’d bring over bags of memory cards, asking what to do with them, or hoped to digitize the boxes of printed photos gathering dust in their basement.

Education 109

Education Engagement Software Business 109

SaaStr

SEPTEMBER 5, 2024

So there’s a mistake I see a lot of founders make again and again, especially when cash is tight. In fact, these days cash is tight for most, even if you’re at $20m, $50m, $100m ARR, since everyone’s trying to get more efficient and profitable. And the mistake they make is they finally hire a great VP of Sales, Marketing, CS, Product, etc. that they really believe in … and then … they sort of veto or don’t quite believe in their first hire.

Sales Hiring 304

Sales Hiring Sales Marketing 304

The Moz Blog

SEPTEMBER 6, 2024

In this episode, Navah reminds us that long-term relationships with customers are fostered through communication and value alignment. With budget and consumer behavior in mind, learn how and where can you best serve your customers the content they are looking for.

Marketing 138

Marketing Communication 138

Predictable Revenue

SEPTEMBER 6, 2024

Customer success employees ensure customers achieve their outcomes by guiding them through ongoing support to maximize product adoption. The post The True Cost of CS Tools and Software appeared first on Predictable Revenue.

Software 130

Software Customer Success Revenue Development 130

Speaker: Tamara Fingerlin, Developer Advocate

In this new webinar, Tamara Fingerlin, Developer Advocate, will walk you through many Airflow best practices and advanced features that can help you make your pipelines more manageable, adaptive, and robust. She'll focus on how to write best-in-class Airflow DAGs using the latest Airflow features like dynamic task mapping and data-driven scheduling!

Data

Buffer Resources

SEPTEMBER 5, 2024

The Buffer blog is one of our most valuable assets for our Marketing team, bringing in hundreds of thousands of pageviews each month. The original Buffer Marketing team started posting to the blog as far back as 2013, a very different time for content on the Internet.  As you can probably guess, we don’t do things the same way anymore. Our blog and writing process have seen many iterations throughout the years.

AI Search 106

AI Search Social Media Systems Review Technical Review 106

SaaStr

SEPTEMBER 2, 2024

Dear SaaStr: Should You Always Ask a Co-founder to Invest Their Own Money? No. Especially if they haven’t really made any money yet, and you have more. In both my start-ups, I was the only founder to contribute cash. It didn’t matter. Yes, you need money one way or another to startup. But writing code, bringing in the first customers, raising seed funding, recruiting the team, and almost anything else is more important than money.

Investment 304

Investment Startup Leadership 304

The Moz Blog

SEPTEMBER 4, 2024

How do you decide whether to fire or keep your biggest client?

137

137

Sales Hacker

SEPTEMBER 3, 2024

Dennis Lyandres is currently an Advisor at Iconiq Capital. Before that, Dennis spent 8.5 years with Procore during which time Procore grew from $10m to over $900m+ in revenue and went public on the NYSE. Dennis started at Procore as EVP of Sales in 2014, before moving to the CRO role in 2018 where he was responsible for driving revenue across all customer-facing functions including Sales, Marketing, Customer Success, Rev Ops, Procore.org and Business Development.

Sales Recruiting 122

Sales Recruiting Sales Hiring Scale AI Search 122

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Your payments integration is more powerful than you think. In today’s complex business landscape, treating payments as just a software feature is a missed opportunity for significant growth and customer acquisition. With the right partner, payments can become a strategy that leads to competitive advantages. Designed for software leaders, this playbook outlines how to harness the full power of a payments strategy to drive substantial revenue and enhance the overall customer experience.

Payments

Buffer Resources

SEPTEMBER 2, 2024

On any given day, you're creating social media posts, repurposing existing content, staying on top of trends across platforms, reviewing your analytics for social media reporting, and so much more. Phew. Doing all of this manually can make you bone tired and burned out. Luckily, there are plenty of social media management tools to take some of the tasks off your to-do list.

Social Media 113

Social Media Management Software Review Pricing 113

SaaStr

AUGUST 31, 2024

Dear SaaStr: Is it a Red Flag if The CEO is Only Interested in Selling the Company? It is. Or at least — it’s a Yellow Flag. The company will never be great if the CEO is thinking this way. There are so many start-ups, so many products, so much competition. You can build something to sell, and it can work. IF you have something very unique and differentiated.

Pricing 304

Pricing Leadership Strategy 304

User Pilot

SEPTEMBER 2, 2024

Think of your favorite coffee shop. It’s not just the aroma of freshly brewed coffee that keeps you coming back—it’s the way the barista greets you with a smile, knows your usual order, and even suggests new blends based on your tastes. This personal touch turns each visit into an experience rather than a transaction. Now, imagine applying this level of understanding and customization to your marketing strategy.

Marketing 111

Marketing Underperforming Technical Team Education Interviewing 111

Inturact

SEPTEMBER 6, 2024

SaaS marketing is a complex, ever-evolving field. Get equipped with practical, proven strategies to tackle the most persistent SaaS marketing challenges.

Marketing 104

Marketing SaaS Strategy 104

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Codebases evolve rapidly, and your test automation should keep pace. However, many teams struggle with brittle scripts and growing test debt, which hinder delivery and increase risk. This guide illustrates how engineering leaders leverage AI to enhance the resilience and scalability of testing. You will discover how AI can automatically generate and maintain test cases, adapt to changing applications, and identify high-risk areas before problems reach production.

Engineering

Sparktoro

SEPTEMBER 4, 2024

(The following post was written by Sam Tomlinson, EVP of Warschawski and one of the smartest marketing strategists operating today, and published on his blog. He’s kindly given us permission to reprint it here. Once you start reading, you’ll see why I believe everyone who subscribes to SparkToro should check it out.

Marketing 101

Marketing Advertising 101

SaaStr

SEPTEMBER 6, 2024

There’s so much discussion on LinkedIn and social media about how folks especially VPs of Sales should negotiate hard on the way in. Maybe. Go for it, by all means. But I think these posts miss a key second post. There’s an even better time to negotiate hard in many cases — around Year 2, when you’ve totally crushed it: When you’ve now built up a great team When things have accelerated When you outperformed everyone’s expectations This is so rare, especially t

Sales Hiring 301

Sales Hiring Social Media Sales Leadership 301

User Pilot

SEPTEMBER 4, 2024

A robust business process design enhances efficiency, reduces overheads, increases project success rates, and facilitates innovation. From the article, you will discover the principles of effective process design and learn how to design streamlined processes for your product , marketing, customer success, sales, and design teams. But let’s cover a few basics first.

Business 105

Business Scale Customer Support compliance 105