Sat.Aug 31, 2024 - Fri.Sep 06, 2024

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MongoDB, Elastic, Okta: Things Are Tough Out There; Monday, CrowdStrike, Shopify: Not So Fast

SaaStr

So is it a downturn in SaaS or Cloud — or not? There are so many mixed signals: Unicorn product is up 2x over last year, but layoffs continue AI spend is fast and furious, with Google Cloud, Microsoft Azure, etc. seeing record acceleration in growth. The U.S. economy overall still has record low unemployment and strong growth Gartner is seeing overall Cloud spend up 20% this year But : Overall, SaaS leaders are seeing their lowest growth ever.

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What are Vanity Metrics in Product Marketing? Definition & Examples

User Pilot

Picture this: Your social media followers are skyrocketing, your website traffic is through the roof, and your free trial sign-ups are off the charts. Sounds great, right? Well, sorry to disappoint you, but you might be getting excited about the wrong marketing metrics. Vanity metrics. From the article, you will learn what vanity metrics are, how to identify them, and how to choose more actionable alternatives to drive product growth.

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The Challenge of the AI Demo

Tom Tunguz

The AI Demo isn’t easy. Many of the major AI companies have demoed their AI systems, first starting with pre-recorded, & now pushing into live demos. They don’t always work. Multiply Murphy’s Law by a non-deterministic system & it’s not unreasonable to expect AI demos to nearly always hiccup. Demo disruptions aren’t disaster.

AI 147
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Lead-Gen Quarterly Check-in with Martin Adey

Predictable Revenue

Entrepreneurs often struggle with stepping back, especially when their identity and value have been tied to being on the front lines. The post Lead-Gen Quarterly Check-in with Martin Adey appeared first on Predictable Revenue.

Revenue 130
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Launching LLM-Based Products: From Concept to Cash in 90 Days

Speaker: Christophe Louvion, Chief Product & Technology Officer of NRC Health and Tony Karrer, CTO at Aggregage

Christophe Louvion, Chief Product & Technology Officer of NRC Health, is here to take us through how he guided his company's recent experience of getting from concept to launch and sales of products within 90 days. In this exclusive webinar, Christophe will cover key aspects of his journey, including: LLM Development & Quick Wins 🤖 Understand how LLMs differ from traditional software, identifying opportunities for rapid development and deployment.

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The Best Kept Secret in Payments & The Perfect Stripe Alternative

USIO

Usio vs. Stripe Stripe is well-known for its comprehensive suite of payment solutions, which are often the first choice for startups and large enterprises. However, as businesses scale, they may find that Stripe doesn’t always align with their evolving needs. This is where Usio steps in, offering a more customized, partner-centric alternative that can be particularly advantageous for small to mid… Source The post The Best Kept Secret in Payments & The Perfect Stripe Al

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10 types of payment fraud and how software companies can stay vigilant

Payrix

Consumers reported losing close to $8.8 billion to fraud in 2022, an increase of over 30% from 2021, according to the latest Federal Trade Commission data. The top reported frauds included imposter scams, with losses of over $2.6 billion, and online shopping. For software companies embedding payments into their platform, being aware of payment fraud is critical for several reasons.

Payments 100
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The Current Ratio and Quick Ratio: a Guide for SaaS Founders

Cobloom

As a SaaS (Software as a Service) founder, ensuring the financial health of your company is crucial for growth. When aiming for sustainable expansion, it’s essential to understand key financial metrics that provide insight into your company’s liquidity—your ability to meet short-term obligations. Two of the most important financial ratios for measuring liquidity are the current ratio and the quick ratio.

SaaS 52
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The Helpful Content Update Was Not What You Think

The Moz Blog

Are Google’s Helpful Content Updates affecting your rankings in unexpected ways? It might not be just about your content. As the August update rollout wraps, we can expect some winners and some losers, but why? Tom Capper digs into the data and reveals the surprising reality of what sites impacted by the Helpful Content Update have in common.

Data 118
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Tracking Usage Metrics for SaaS Product Improvement

SaaS Metrics

Discover how tracking usage metrics can transform your SaaS product and unlock hidden opportunities for improvement and growth! The post Tracking Usage Metrics for SaaS Product Improvement first appeared on SaaS Metrics.

Metrics 52
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How To Speak The Language Of Financial Success In Product Management

Speaker: Jamie Bernard

Success in product management goes beyond delivering great features - it’s about achieving measurable financial outcomes that resonate across the organization. By connecting your product’s journey with the company’s financial success, you’ll ensure that every feature, release, and innovation contributes to the bottom line, driving both customer satisfaction and business growth.

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Hiring a Strong New VP? Let Them Pick Their Right Hand Person

SaaStr

So there’s a mistake I see a lot of founders make again and again, especially when cash is tight. In fact, these days cash is tight for most, even if you’re at $20m, $50m, $100m ARR, since everyone’s trying to get more efficient and profitable. And the mistake they make is they finally hire a great VP of Sales, Marketing, CS, Product, etc. that they really believe in … and then … they sort of veto or don’t quite believe in their first hire.

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Clouded Judgement 9.6.24 - King Making

Clouded Judgement

Every week I’ll provide updates on the latest trends in cloud software companies. Follow along to stay up to date! Subscribe now Kingmaking in the Era of AI When too many kings vie for the crown, you’re left with a brutal game of thrones. Can anyone truly win in a game of thrones? And will the end justify the means? I’ve been thinking about this a lot recently.

Cloud 164
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The True Cost of CS Tools and Software

Predictable Revenue

Customer success employees ensure customers achieve their outcomes by guiding them through ongoing support to maximize product adoption. The post The True Cost of CS Tools and Software appeared first on Predictable Revenue.

Software 130
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How I Turned My $200-per-Week Side Project Into a 7-Figure Company

Buffer Resources

I like to joke that my company was a 15-year overnight success story. I never set out to start a business. As an early adopter of digital photography, I regularly had friends and family turn to me for help. They’d bring over bags of memory cards, asking what to do with them, or hoped to digitize the boxes of printed photos gathering dust in their basement.

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Payment Facilitation: A How-To Guide

Discover what B2B SaaS needs to know to become a Payment Facilitator. This guide includes: Earning Revenue from Payments Bank Sponsorship, Underwriting Risk Requirements In depth Descriptions of Staff Requirements Detailed Timeline Itemized Cost List Case Study And more!

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Dear SaaStr: Should You Always Ask a Co-founder to Invest Their Own Money?

SaaStr

Dear SaaStr: Should You Always Ask a Co-founder to Invest Their Own Money? No. Especially if they haven’t really made any money yet, and you have more. In both my start-ups, I was the only founder to contribute cash. It didn’t matter. Yes, you need money one way or another to startup. But writing code, bringing in the first customers, raising seed funding, recruiting the team, and almost anything else is more important than money.

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Turn Marketing Into Meaningful Relationships — Whiteboard Friday

The Moz Blog

In this episode, Navah reminds us that long-term relationships with customers are fostered through communication and value alignment. With budget and consumer behavior in mind, learn how and where can you best serve your customers the content they are looking for.

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What is HIPAA Compliance and Why is it a Must for Your Company?

Scytale

Many organizations struggle to find a clear path to HIPAA compliance. They are constantly led off course by trying to understand the complicated terminology, policies and requirements surrounding compliance. They frequently fall short due to misinterpreted jargon or changes in policies and ‘close enough’ is becoming good enough. Unfortunately, when it comes to HIPAA compliance organizations can no longer afford to stay out of the loop and they’re either 100% compliant, or not at all.

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4 SaaS Marketing Challenges And How to Overcome Each One

Inturact

SaaS marketing is a complex, ever-evolving field. Get equipped with practical, proven strategies to tackle the most persistent SaaS marketing challenges.

Marketing 104
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A Complete Guide to Embedded Payments

Explore various models of Embedded Payments, uncovering their benefits, drawbacks, and impacts on customer experience. Gain valuable advice for evaluating and implementing the best payment strategy for your business needs. This concise overview equips software companies with the insights needed to optimize their payment ecosystems effectively. Download today to learn more!

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Dear SaaStr: What are The Pros and Cons of Raising VC Money from a Corporate VC?

SaaStr

Dear SaaStr: What are The Pros and Cons of Raising VC Money from a Corporate VC? The pros, and the cons, are both limited. The issues here are smaller than they used to be. Cons: Usually won’t carry the company or write many “second checks”. So not an ideal lead investor. This is the biggest issue, or a least. trade-off. Traditional VCs usually reserve another 1x-2x of their first check for later investments.

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GTM 110: Vertical SaaS Secrets and Unlocking Growth with Price’s Law with Dennis Lyandres

Sales Hacker

Dennis Lyandres is currently an Advisor at Iconiq Capital. Before that, Dennis spent 8.5 years with Procore during which time Procore grew from $10m to over $900m+ in revenue and went public on the NYSE. Dennis started at Procore as EVP of Sales in 2014, before moving to the CRO role in 2018 where he was responsible for driving revenue across all customer-facing functions including Sales, Marketing, Customer Success, Rev Ops, Procore.org and Business Development.

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What is Customer-led Marketing & Growth? + Best Practices

User Pilot

Think of your favorite coffee shop. It’s not just the aroma of freshly brewed coffee that keeps you coming back—it’s the way the barista greets you with a smile, knows your usual order, and even suggests new blends based on your tastes. This personal touch turns each visit into an experience rather than a transaction. Now, imagine applying this level of understanding and customization to your marketing strategy.

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You’ve Been Asked To Be a Startup Advisor: Now What?

Kellblog

“You’re fired,” said the general counsel (GC) of the public, multi-billion-dollar software company and I wasn’t just happy, I was ecstatic. I’d known this company for a long time. I’d helped their VCs with diligence. I’d worked with them in the early days as an advisor, and received a stock option as compensation. So when I contacted the company to sell the shares (from the option I’d exercised long ago), I was surprised to find a folder called “Grant 2.” They’d given me a second gra

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Enhance Customer Value: Unleash Your Data’s Potential

The complexity of financial data, the need for real-time insight, and the demand for user-friendly visualizations can seem daunting when it comes to analytics - but there is an easier way. With Logi Symphony, we aim to turn these challenges into opportunities. Our platform empowers you to seamlessly integrate advanced data analytics, generative AI, data visualization, and pixel-perfect reporting into your applications, transforming raw data into actionable insights.

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Dear SaaStr: How Should I Pay Sales Reps When Our Customers Pay Monthly?

SaaStr

Dear SaaStr: How Should I Pay Sales Reps When Our Customers Pay Monthly? There are basically two options — really three, by blending the two: The first is to pay monthly commissions. I generally don’t recommend this. I.e., if you pay the reps a 10% commission on what they close … and the customer pays say $500 a month … you pay the rep $50 a month.

Scale 257
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A Beginner’s Guide To Customer Satisfaction Measurement

Groove HQ

A high churn rate is more than just a revenue problem. Losing customers hurts your business’ reputation, visibility, and potential for growth. And since you may never find out why most of them left, you might not know what needs to change. The better option is to address the kinds of issues that drive people […] The post A Beginner’s Guide To Customer Satisfaction Measurement appeared first on Groove Blog.

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Business Process Design: Definition + Steps

User Pilot

A robust business process design enhances efficiency, reduces overheads, increases project success rates, and facilitates innovation. From the article, you will discover the principles of effective process design and learn how to design streamlined processes for your product , marketing, customer success, sales, and design teams. But let’s cover a few basics first.

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How Paid Media Buyers Can Get an Edge in 2024

Sparktoro

(The following post was written by Sam Tomlinson, EVP of Warschawski and one of the smartest marketing strategists operating today, and published on his blog. He’s kindly given us permission to reprint it here. Once you start reading, you’ll see why I believe everyone who subscribes to SparkToro should check it out.

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The AI Superhero Approach to Product Management

Speaker: Conrado Morlan

In this engaging and witty talk, industry expert Conrado Morlan will explore how artificial intelligence can transform the daily tasks of product managers into streamlined, efficient processes. Using the lens of a superhero narrative, he’ll uncover how AI can be the ultimate sidekick, aiding in data management and reporting, enhancing productivity, and boosting innovation.

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Dear SaaStr: When My Startup Raises $10m, Would It Be Appropriate to Take a $170k Salary (no co founders)?

SaaStr

Dear SaaStr: When My Startup Raises $10m, Would It Be Appropriate to Take a $170k Salary (no co founders)? Yes, not a problem. You should take a “market correct” salary as soon as it’s economically immaterial to the company. I don’t write $10m checks. I write, typically, $1m-$5m checks, the stage before that. But. As soon as I do write a check > $1m — I want to at least make sure the founders get paid.

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How To Follow Up With Your Customers and Keep Them Coming Back

Groove HQ

Customers have more options than ever. If anything about your services is lacking, they won’t hesitate to go elsewhere. With just a little effort, they can find a dozen other businesses offering the same thing. The worst part? They usually leave without communication. You have no idea why they were unhappy, and you missed the […] The post How To Follow Up With Your Customers and Keep Them Coming Back appeared first on Groove Blog.

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Healthcare Product Metrics Benchmark Report 2024

User Pilot

Userpilot’s SaaS Product Metrics Benchmark Report has found that compared to other industries, healthcare SaaS companies perform lower across most of the 6 metrics we studied. What are the reasons? That’s what we try to explain in the article. You will also learn how healthcare companies can improve their product metrics. Companies by industry analyzed in our Product Metrics Benchmark Report 2024.