Sat.Oct 11, 2014 - Fri.Oct 17, 2014

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Benchmarking your SaaS startup

The Angel VC

People often ask me questions like: "How many people can I expect to sign up on my SaaS website?" "My conversion rate is x% – is that good or bad?" "My churn rate is x% – is that OK?" "What kind of growth rates are VCs looking for?" While we have quite a lot of data from our SaaS portfolio companies and from SaaS startups pitching to us (which I'll be happy to share, in aggregated form, in another post), I thought it would be good to increase our sample size by asking a larger number of SaaS sta

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The Four Key Trends of the Startup Acquisition Market

Tom Tunguz

The startup acquisition market is poised to have its best year in nearly a decade. If acquirers maintain the same pace from the first nine months of the year through Q4, more than 450 venture-backed startups will have been acquired, generating more than $25B in proceeds. Given this state of affairs, it’s a good time to take stock of the major trends in the startup market.

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5 reasons to ditch the PDF eBook from your content marketing

Aaron Beashel

The PDF eBook has been a staple of content marketing for a very long time, and for good reason too. It’s a great lead or subscriber magnet to offer people, and when done right it can significantly increase the amount of leads you generate and help build your all important email list. So when I sat down to plan out our latest guide on How to get Better Marketing Results with Beautiful Design , my natural inclination was to create a PDF eBook that would live behind a landing page with a lead captu

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What separates good salespeople from great salespeople?

CloseSaaS

The difference between good salespeople and great salespeople is probably not what you think it is. Most people would say something along the lines of: great salespeople are charismatic, slick, outgoing alphas.

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Beyond the Basics of A/B Tests: Innovative Experimentation Tactics You Need to Know as a Data or Product Professional

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

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Benchmarking WorkDay's S-1 - How 7 Key SaaS Metrics Stack Up

Tom Tunguz

This post is part of a continuing series evaluating the S-1s of publicly traded SaaS companies in order to better understand the core business and build a library of benchmarks that might be useful to founders. Today, we’ll explore one of the enterprise behemoths, both in market cap and average revenue per customer: WorkDay. WorkDay envisions being the place of record for all Human Resources data for companies with more than 5,000 employees.

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Benchmarking SaaS Startup Efficiency with Revenue per Employee Metrics

Tom Tunguz

In the past, we have benchmarked the revenue per employee of large publicly traded SaaS companies and determined that the average is about $200k of revenue per person. But, that analysis examined revenue per employee that only one point in time. As Jesse Hulsing pointed out to me, examining this figure over five years reveals quite a bit about the health of the business.

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Emotional alchemy: How to turn nervousness into excitement

CloseSaaS

If you’re doing sales—whether you’re pitching a potential investor, demoing your product or just cold calling prospects—you’ll feel nervous at times. Everybody does. What matters is how you deal with this anxiety. Do you let it throw you off your game, or do you use it to fuel your success.

Sales 52
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How to captivate your prospect's attention

CloseSaaS

You've got a prospect on a sales call, or even in the room with you. How do you captivate and keep his attention? It's not enough that he hears you speak—you want him to really listen.

Sales 52
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Buyer refuses to answer your questions? Do this!

CloseSaaS

I recently got an email from Vivek, one of my blog readers, who had to pitch to a massive car company. It was a high-pressure sales situation for Vivek. The stakes were high as a lot depended on this deal and he had just one shot.

Sales 52
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How Investors & Strategic Buyers Evaluate Integrated Payment Strategies

Explore how integrated payment strategies impact investor and buyer evaluations. Payments are more than a feature — they’re a key to long-term success and market differentiation. They help SaaS companies offer seamless user experiences and efficient operations. Investors and strategic buyers assess these integrated payment strategies as a measure of a company's growth potential and sustainability.

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Upcoming Talks: Lean Startup, Sales Hacker, Tradecraft, Pioneers & more

CloseSaaS

If you want to see us speak live, here are some events we're going to be talking at soon. Let me know if you can make it to any of these so we can meet up.

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