Sat.Nov 21, 2020 - Fri.Nov 27, 2020

9 MRR Hacks to Increase Your Monthly Recurring Revenue

Cobloom

You want to increase your recurring revenue, right? I have good news: most SaaS startups are leaving a lot of money on the table, and actually, there's likely many ways you could easily increase your monthly recurring revenue.

8 Finance Mistakes Growing SaaS Businesses Make and How to Fix Them

OPEXEngine

While many of these mistakes or potential issue items are likely to be more prevalent in a business with a lean (or essentially non-existent) finance team, we’ve seen large businesses deal with many of these same challenges.

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Customer Churn: How to Calculate & Reduce It

Baremetrics

Nobody wants to watch their customers walk away. Duh, right? Lost subscriptions are an inevitable part of doing business as a SaaS company. But keep in mind that businesses don’t typically face a flood of cancellations overnight.

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How to Succeed as a First-Time VP of Sales. Or Just a First-Time VP in General.

SaaStr

We’ve talked a lot on SaaStr about how to hire a Great VP of Sales. And we’ll keep talking about it — so long as 70% of first-time VPs of Sales don’t make it 1 year.

Sales 276

"I Love Filling Out 12-Page Applications and Waiting Weeks For a Response,” Said No Merchant Ever

Learn how becoming a payment facilitator can improve a merchant’s experience and your revenue.

Best Standing Desks

The Daily Egg

I’m going to give you an aha! moment so big that you’ll never forget it. It’s so well known that the happiest, most powerful, and most successful people on the planet have shared it freely in interviews and biographies. Sadly, this simple secret is often overlooked, hiding in plain sight.

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Crypto for Creators: From Art Galleries to ‘Tokenized’ Collectibles

Andreessen Horowitz

This episode features Q&As with two artists who are exploring crypto-powered auction sites and marketplaces – this is part of our ongoing series on the creator economy.

All Your VPs Really Need to Do is Tilt the Curve

SaaStr

We’ve written a lot on SaaStr on how to increase the odds your first management team is a success. How to hire a great VP of Sales (tons on that here ). What a great VP of sales really does. What a great VP of marketing really does (tons on that here ). When to hire her (more here ).

Best Time Clock Software

The Daily Egg

The wrong time clock software—or worse, not having any at all—could cost you and your business thousands of dollars a year due to unexpected overtime and inaccurate reporting.

How to Forge a Stronger Relationship Between Sales and Content Marketing

Sales Hacker

In an ideal world, your company has a truly close alignment between sales and marketing, and communication flows like a river between these teams. In reality, however, there are going to be gaps in communication and collaboration.

How to Measure DevSecOps Progress and Ensure Success

Speaker: Shannon Lietz, Director of DevSecOps Team, Intuit

You've finally done it: You've won over C-Suite and your DevSecOps team is up and running. You feel ready to take on rising security threats while continuously delivering quality software updates. But how do you monitor your new program? Are you truly able to gauge the state of your projects? To ensure the success of this new breed of a team, you need to know the metrics to look at and how to advocate these metrics to C-Suite and stakeholders. Join Shannon Lietz, Leader and Director of DevsecOps at Intuit, and learn to lead your DevSecOps team to the top.

A Simplified Method for Forecasting MRR Growth

Chart Mogul

As 2021 approaches, discussions about forecasting MRR are becoming commonplace in companies of all sized. In this article, Travis shares his tested method towards predicting revenue growth. The spreadsheet used to make the charts included in this blog post can be found here. It’s budget season.

How to Ensure Your First 2 Sales Reps Actually Work Out

SaaStr

A long-time reader wrote in to ask a question that pretty much everyone asks some variant of: If you had to force rank these items in terms of what we should primarily be looking for in these first sales reps, how would you rank them?

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Bio Eats World: Food as Medicine

Andreessen Horowitz

We all know that eating healthy is better for you—and that following that advice is far harder than it sounds, for a multitude of reasons, from culture to preferences to access and affordability.

4 Deal Review Tips to Close More Deals & End an Unprecedented Year Strong

Sales Hacker

It’s easy to get complacent at the end of the year. Teams are tired. Deadlines loom. Customers are distracted trying to close out their own year. And It can be tempting not to be quite as thorough in these final few months. How do you keep teams engaged and provide the support they need?

The Complete Guide to SaaS Revenue Modeling

In today’s climate, it’s more important than ever for SaaS companies to build rock-solid financial models on which they can operate and make key business decisions. The teams at SaaSOptics and Burkland have teamed up to create a comprehensive guide to the most difficult aspect of financial modeling: revenue forecasting.

How a Merger of Salesforce and Slack Would Change the SaaS Landscape

Tomasz Tunguz

The rumor mill churns with whispers Salesforce will acquire Slack. This combination would be strategic for both involved for three reasons. First, Salesforce and Slack share Microsoft as their most significant competitor. Microsoft Teams' rapid assault and consequent market power into the corporate instant messaging market transformed the market dynamics in less than 12 months.

Why You Might Not Actually Enjoy Being a VC

SaaStr

Why would you not work in a VC fund? There may be times, maybe even many times, in the earlier days when you look at VCs and Venture Capital and think — that’s the easy way.

The Best Luxury Marketing Strategies

Neil Patel

Have you ever seen a Facebook ad for Chanel? Or an Instagram ad for Lamborghini? Me neither. That’s because luxury marketing strategies don’t follow the same rules as mass-market brands. Selling to high-end consumers requires a different approach.

Prospecting with Video in 2021: Top Templates, Examples, and Ideas Worth Stealing

Sales Hacker

Adding personalized videos to your outbound messages can have a significant impact on response rates and meetings booked. But being successful – and efficient – with video content takes more than just a webcam and writing a name on a whiteboard.

Are Your Embedded Analytics DevOps-Friendly?

Does your analytics solution work with your current tech stack and DevOps practices? If not, any update to the analytics could increase deployment complexity and become difficult to maintain. Learn the 5 elements of a DevOps-friendly embedded analytics solution.

Reasons to be Thankful Despite the 2020 Madness

Nimble - Sales

This has no doubt been one of the most difficult years for many people and businesses. I’m sure I’m not the only one suffering from COVID PTSD, and we’re not out of the woods yet. With so much uncertainty in the world, we wanted to take a moment to reflect on what this year has […].

When Should You Add a Second Product?

SaaStr

A few years back at SaaStr Annual, we put back-to-back a seemingly very different set of speakers, Jeff Lawson CEO of Twilio (transcript here ) and Peter Gassner of Veeva (transcript here ).

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How Using Emotional Marketing in Content Can Help Drive Way More Sales

Neil Patel

Whether you care to admit it or not, the decisions you make today will be driven by your emotions. In emotional marketing, we talk a lot about using psychological triggers to get customers to click, convert, engage, etc. “By

3 Keys to Successful Sales Enablement

Sales Hacker

With 2021 just a handful of weeks away, join us for a fireside chat to learn impactful Sales Enablement strategies and best practices to help you gear up for the year ahead. The post 3 Keys to Successful Sales Enablement appeared first on Sales Hacker. Sales Enablement Training & Events

The Five-Finger Approach to Onboarding

As a group who provides the software tools necessary to manage the contracts to cash process, Aysling onboards users and projects daily, and has learned some important tips if you want to be successful when onboarding new clients and/or projects.

What is Customer 360 and How Does it Affect Customer Success?

Totango

Today’s consumers have higher expectations for the companies they work with than ever before. The digital business landscape has made it so competitors can easily reach out to prospective customers with offers of enticing deals and promises of attentive service.

What To Look For — And Look Out For — In a Co-Founder

SaaStr

Don't pick a cofounder that. – has something better to do – wants to see how it goes – has a clear backup plan – sees it as risky – argues over who should be CEO – doesn't 100% believe. You'll see. — Jason BeKind Lemkin (@jasonlk) July 18, 2020.

How to Create Hyperlocal Ad Campaigns

Neil Patel

In these modern times of digital transformation, it may seem like most digital marketing strategies are designed for online businesses. So are there any digital marketing strategies for brick-and-mortar businesses? Yes, there are, and one of the most effective ones is hyperlocal marketing.

Mobile 100

Celery, Sweat and Sleep—SaaS Execs on Maintaining the Energy to Lead

OpenView Labs

Early mornings, late nights and back-to-back meetings —the amount of time an executive needs to be “on” every day is nothing short of exhausting.

Digital Trends Report 2020

As part of our goal to continue helping our community during these times, we wanted to share with you this critical data on the state of digital products across industries and provide context on how businesses are responding to the changing winds.

PODCAST 137: Team Selling: A Comeback Story for 2021 with Trish Bertuzzi

Sales Hacker

If you missed episode 136, check it out here: From the Opera to the C-Suite: Taking the Leap and Founding a Company with Matt Klepac. Subscribe to the Sales Hacker Podcast. We’re on iTunes. And on Stitcher. Show Agenda and Timestamps. Show Introduction [00:04].

Four Steps to Scaling to $250M from Stack Overflow

SaaStr

Prashanth Chandrasekar, CEO @ Stack Overflow recently shared with our community the four key pillars he feels are necessary to propel a company to scale upward. The four key pillars he lays out are: Product market fit & expansion. Go to market approach & expansion.

The Definitive Guide to Local SEO

Neil Patel

Local SEO is important. In fact, 46% of all searches on Google are local. That means if you’re a local business and you don’t have your local SEO in order, you’re missing an opportunity every time someone searches for your products or services online. And there’s a lot of people searching.