SaaStr

JUNE 5, 2019

CEOs get fired all the time. Founder-CEOs getting fired seems rarer these days, though. Two that would be hard to imagine happening today: Pushing Steve Jobs out of Apple. Pushing Sergey Brin + Larry Page “down” to bring in an Outside CEO. A few that we don’t hear about too much: Elon Musk pushing out first CEO of Tesla. A necessity for funding. All the money was gone and the Roadster was hopelessly behind schedule and cost targets.

New CTO 196

New CTO CTO SaaS 196

Chargebee

JUNE 5, 2019

Is RevOps merely the coming together of sales, marketing and success operations? Or is there something deeper behind the obsession to drive efficiencies across the revenue cycle?

Revenue 110

Revenue Sales Marketing 110

Practical Advice on SaaS marketing

JUNE 5, 2019

SaaS companies need to tell their creation story. Not because they’re storytellers, but because It can help them acquire customers. Yes, I know this notion of a creation story might sound like something from ancient mythology. But there are plenty of examples of compelling creation stories from recent tech history: Bill Hewlett and Dave Packard inventing the audio oscillator in a Palo Alto garage.

SaaS 122

SaaS Marketing Software Management 122

Cobloom

JUNE 3, 2019

SaaS metrics provide answers to important questions: how can we increase customer acquisition ? How profitable are our customers? What do we need to do before we pitch our next funding round ? But the trouble is, many SaaS companies track the wrong metrics, in the wrong way, or worse still, overlook crucial KPIs entirely. Instead of using metrics as a valuable aid to performance, they end up confusing the picture.

Metrics 105

Metrics SaaS Benchmarks Acquisition 105

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

Innovation

The Daily Egg

JUNE 5, 2019

In January, I shared a post on Crazy Egg’s new priority as a company: our mission is to help you get better at paying attention to the people visiting your website, so you can improve their experience. We believe (and have seen firsthand) the undeniable downstream impact of placing the focus on paying attention. Paying […] The post Why Aren’t You A/B Testing Ways to Improve Your Website?

276

276

SaaStr

JUNE 2, 2019

In my first start-up, I had some rough experiences with VC collusion. I remember I went to one top VC’s Monday partner meeting (which went well) in the morning, and then in the afternoon, visited another. The two firms had not only talked between the meetings, but shared feedback and notes!! I didn’t even know they knew each other, let alone “authorized” them sharing notes between partner pitches.

Scale 183

Scale Venture Capital Investment Pricing 183

Predictable Revenue

JUNE 3, 2019

Sales Enablement allows Sales professionals to do their job more efficiently (and more successfully!). Without the wide-ranging support of the sales enablement function, the day-to-day of an SDR would be significantly more difficult. The post Sales enablement: Part 3 of Predictable Revenue’s outbound sales learnings from 2018 appeared first on Predictable Revenue.

Sales Enablement 133

Sales Enablement Sales Revenue B2B 133

Unbounce

JUNE 5, 2019

When it comes to launching a new product or business, my mantra is to “fall in love with the problem, not the solution.” In other words: even if you think you’ve come up with the next big thing, you should always treat it like a hypothesis. And as with any hypothesis, that means testing it. If your original concept takes off without a hitch?

Business 112

Business Social Media Communication Benchmarks 112

Intercom, Inc.

JUNE 4, 2019

Product managers have the onus to be deeply attentive listeners. We’ve got to keep a pulse on a diverse set of inputs, filtering signals amidst the noise, to build strategic direction and seemingly mid-flight, make calculated tradeoffs for the product roadmap. It’s a game of endless Bayesian inference with an overwhelming amount of directions. We are constantly reevaluating if the choices we’ve made for the product are the right ones as new information becomes available.

Marketing 187

Marketing Sales Trends Onboarding 187

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Explore how integrated payment strategies impact investor and buyer evaluations. Payments are more than a feature — they’re a key to long-term success and market differentiation. They help SaaS companies offer seamless user experiences and efficient operations. Investors and strategic buyers assess these integrated payment strategies as a measure of a company's growth potential and sustainability.

Payments

SaaStr

JUNE 3, 2019

A ways back on SaaStr, we wrote an important post on your customer success leaders — The 5+2 Rule. That every member of your CS team needs to visit 5 customers in person a month — and be issued 2 customer badges a year (because they visit in-person so often). At least the ones that manage slightly larger accounts ($20k+). It’s an even better rule to follow today, now that we know the best customers in SaaS literally last decades: Want Happy Customers?

Customer Success 178

Customer Success Churn SaaS Management 178

Predictable Revenue

JUNE 6, 2019

Learn how to take ownership of your Sales Career, Explore the Subtle Art of Job Descriptions, and Discover Tips for Finding a Mentor. The post How to take ownership of your sales career with Alexandra Adamson of Women in Sales appeared first on Predictable Revenue.

Sales 113

Sales Revenue B2B 113

Neil Patel

JUNE 4, 2019

If I write a blog post on any topic, what do you think happens? It typically gets indexed by Google the same day I publish the content and within a week it tends to rank high on Google. Then again, I have a domain score of 94 and I have 633,791 backlinks. Just look at the image above. (If you are curious what your link count or domain score is, put in your URL here.).

Technical Review 111

Technical Review Branding Mobile Data 111

Intercom, Inc.

JUNE 7, 2019

Last week, we launched the new Intercom.com and shared the process and thought behind our new design. In addition to the new brand direction, we also made many changes on the development side, which I detailed in this Twitter thread. I was the tech lead on this project, on Team Web! Our new marketing site has lots of goodies from the development side of things that I'm excited to talk about.

Engineering 159

Engineering Branding Development Marketing 159

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Revenue

SaaStr

JUNE 4, 2019

Consistently ramping your ARR is a whole lot harder if your customers don’t stick around. In an age where earning customer loyalty and trust is harder than ever, the road to lifetime value is paved with customer feedback. If you take the time to listen, understand and act on what your customers are thinking and feeling, you’ll create an army of advocates and drive topline revenue growth for good measure.

Sales Recruiting 157

Sales Recruiting Scale Underperforming Technical Team Pricing 157

Predictable Revenue

JUNE 6, 2019

Learn how to take ownership of your Sales Career, Explore the Subtle Art of Job Descriptions, and Discover Tips for Finding a Mentor. The post How to take ownership of your sales career with Alexandra Adamson of Women in Sales appeared first on Predictable Revenue.

Sales 100

Sales Revenue B2B 100

Nimble - Sales

JUNE 6, 2019

Mark Schaefer is a globally recognized blogger, author, speaker, and educator with one of the top marketing blogs in the world. He is the Executive Director of Schaefer Marketing Solutions, specializing in marketing strategy and social media workshops for clients and start-ups around the world such as Adidas, Dell, AT&T, the air force, and the […].

Marketing 108

Marketing Social Media Education Strategy 108

Groove HQ

JUNE 6, 2019

How we turned around a company that was headed toward failure This is Part 2 of how we rebuilt Groove. Check out part 1 to get the whole story. As a founder, the only thing worse than your company struggling is knowing that it’s entirely your fault. As Groove quietly stagnated, I had simply believed […]. The post What I Learned Rescuing Our Startup From Death appeared first on Groove Blog.

Startup 106

Startup 106

As companies strive to boost revenue, deliver customer value, and stay competitive, they are increasingly embracing the potential of usage-based pricing.

Pricing

SaaStr

JUNE 2, 2019

My Top 3, plus a few bonus questions: What are the most important goals / KPIs for Customer Success at a company of our size and stage? How often should we visit, and check in, with which customers? How do you think Customer Success should work with the Sales and Product teams? These three questions will tease out a lot. What goals they like to sign up for.

Interviewing 155

Interviewing Customer Success Enterprise Management 155

Divestopedia

JUNE 4, 2019

In valuing a business, an appraiser must analyze every aspect and quantify his/her analysis of the company’s risk into value. George Abraham of Business Evaluation Systems details 9 key risk factors to be considered in the appraisal of your business.

Business 89

Business 89

Nimble - Sales

JUNE 4, 2019

Business management is always based on human interaction. As much as your particular business strategy can be commercially optimized, innovational, and relevant for your target audience, it won’t bring a lot of results in the long run if you throw away communication and the building of professional relations with clients and partners. The success of […].

Strategy 104

Strategy Business Innovation Communication 104

The SaaS CFO

JUNE 4, 2019

SaaS Multi-year Pricing Discounts SaaS pricing can be a pretty complex subject. Mix multi-year contracts, discounts, and churn into your internal pricing discussion, and you need a degree in math to determine the optimal pricing for you and your customer. Multi-year SaaS pricing discounts is a really interesting topic that does not receive enough financial […].

Pricing 89

Pricing SaaS Churn 89

Advertiser: Data Robot

The buzz around generative AI shows no sign of abating in the foreseeable future. Enterprise interest in the technology is high, and the market is expected to gain momentum as organizations move from prototypes to actual project deployments. Ultimately, the market will demand an extensive ecosystem, and tools will need to streamline data and model utilization and management across multiple environments.

Generative AI

SaaStr

JUNE 5, 2019

Do you have your ticket for 2019 SaaStrEuropa.com? We are Sold Out at 2,500 total attendees, but will continue to release a handful of tickets from the waitlist, so sign up here asap to get on. We will dribble out a handful of final tickets each day as sponsors release any surplus passes. It will be 2+ jam-packed days of mentoring, sharing, lessons, unicorns, and VCs.

Scale 150

Scale Sales Hiring SMB Mobile 150

Upscope

JUNE 4, 2019

You know why SaaS companies start creating white papers and data sheets and all that stuff? Because they've moved toward enterprise. Why did they move to enterprise? They don't churn, they pay lots, their expansion is potentially bigger than selling to a dozen smaller startups. So here's Bill and Ted to explain it in their own dumbass language because I think it sums up how dumb we were too.

Enterprise 84

Enterprise SaaS Pricing Sales 84

Nimble - Sales

JUNE 5, 2019

Without sales, you can’t have a well-oiled business that brings in revenue. It’s simply not possible. But sales is far from easy. You don’t just pick up the phone and rake in the cash. According to a recent study, sales prospecting has only gotten more difficult. “Getting a response from prospects” and “closing deals” rank […]. The post Sales Prospecting: The No-Nonsense Guide To Close More Leads with CRMs appeared first on Nimble Blog.

Sales 92

Sales Revenue Business 92

FastSpring

JUNE 5, 2019

Loyal customers are good for business. In fact, acquiring a new customer can cost 5x more than retaining an existing customer. Now the big question is, “How do we attract/create more loyal customers?” Besides having a fantastic product that people can’t get enough of, there are several things you can do to improve the customer experience and encourage customers to come back.

Payment Methods 69

Payment Methods Payment Solutions Software Review Payment Services 69

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Payments

SaaStr

JUNE 2, 2019

About 18 months ago we launched SaaStrPro.com , our first structured learning platform for SaaS companies. Now having helped train over 200 SaaS teams in how to sell better, market better, retain customers better, drive deal sizes up better, we’ve learned a lot. What we’ve learned: if you invest the time, it works. SaaStrPro starts off with 52 once-a-week lessons for your time (we then have many more for after Year 1).

Investment 149

Investment SaaS Marketing 149

Net-Results

JUNE 5, 2019

As someone who worked as a freelance marketing automation expert for 6 years, let me give you my perspective on this question. The trick to getting marketing automation right is not just understanding the software: it’s also understanding marketing and content strategy. If you don’t understand why you’re implementing something, you can’t properly advise your customer (whether that’s internally or externally) on the right way to do it.

Technical Advisors 75

Technical Advisors Marketing Software Strategy 75

Zuora

JUNE 3, 2019

With the world hosting a complexity of social issues, Small World Social's aims to "make the complex simple" by making the right information accessible. From the latest issue of the Subscribed magazine, learn more about the HelpMe Feed app and it's example on how the Subscription Economy can benefit nonprofits. The post The Future of Tech for Social Good: Small World Social appeared first on Zuora.

Subscription 75

Subscription Payment Features SaaS 75