Sat.Apr 04, 2020 - Fri.Apr 10, 2020

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SaaS Businesses Weather Hard Times by Focusing on Efficient Growth

Andreessen Horowitz

We’ve been in a bull market for over 11 years, and it has been all about growth for software-as-a-service (SaaS) companies. Not only has the number of SaaS companies exploded, but companies like Slack, Zoom, and Shopify have grown into … The post SaaS Businesses Weather Hard Times by Focusing on Efficient Growth appeared first on Andreessen Horowitz.

SaaS 141
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Marketing During Coronavirus: 8 Ways SaaS Companies Reacted to the Pandemic

Incredo

Almost all industries witness decline in revenue because of the coronavirus crisis. And SaaS companies aren’t exceptions. But human nature and the will to move forward help companies even in the hardest times to come up with creative initiatives to spread the word about their companies. We interviewed tens of SaaS companies worldwide to understand what special campaigns they launched or how they tried to help people in general.

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Lessons in Crisis Management from your Peers in SaaS

Chargebee

We decided to hit pause, sat with our leaders with a cup of coffee and tried to understand the business impacts and future implications of this pandemic.

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Increase Clicks with these 12 Call-to-Action Phrases

The Daily Egg

If nobody clicks on your call-to-action phrases and buttons, you don’t get any leads, nor do you generate any revenue. That’s the opposite of the point of using CTAs, which is why I tell business owners and marketers to take the time to refine their phrasing. A poorly-written CTA negates all the hard work you […]. The post Increase Clicks with these 12 Call-to-Action Phrases appeared first on The Daily Egg.

Revenue 362
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How Investors & Strategic Buyers Evaluate Integrated Payment Strategies

Explore how integrated payment strategies impact investor and buyer evaluations. Payments are more than a feature — they’re a key to long-term success and market differentiation. They help SaaS companies offer seamless user experiences and efficient operations. Investors and strategic buyers assess these integrated payment strategies as a measure of a company's growth potential and sustainability.

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How You and Team May Feel Around May 15 or So

SaaStr

Everyone’s gone into War Mode of some sort. If you are one of the SaaS companies that is “benefitting” from the current crazy environment, you’re overloaded. If you are one of the SaaS companies that is in one of the hardest-hit categories (travel, events, housing, etc.) you’ve already been through gut-wrenching change.

More Trending

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Measuring performance the right way and working smart to peak productivity

Predictable Revenue

No sales team, or no sales process, is perfect. Even the most successful ones – there’s always something to fix, refine, or scrap altogether. Belal Betraway talks about measuring performance the right way and working smart to peak productivity. The post Measuring performance the right way and working smart to peak productivity appeared first on Predictable Revenue.

Revenue 264
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Asking the Right Questions to Close the Deal (Summit Replay)

Sales Hacker

This video training was originally presented at the 2019 Sales Hacker Success Summit. In it, Chief Strategy Officer and Sales Leadership Coach at Alice Heiman, LLC, Liz Heiman, shows you how to ask the right questions to close even your toughest deals. What You’ll Learn. The benefits of slowing down. 9 Sales Hacks for the beginning of your sales process. 10 Tough Questions to help you close.

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Your Product Has to Be Easier to Buy Than to Use

SaaStr

In the last year we’ve been leveling up a lot of our systems at SaaStr, and as part of that, moving from a lot of self-service and simple products to more robust ones. Such is the way as you grow. And one thing I’ve been shocked about is how few sales processes have kept up. Pressure tactics, exploding discounts, 48-hour trials that end on you, us-vs-them pricing, are all still alive and well.

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How to Use Intent Data & the Freemium Model to Book More Enterprise Meetings

Sales Hacker

This article is Part 1 in a series on leveraging intent data to book more meetings, accelerate deals, and ultimately crush quota! In this article, you’ll learn how to use the freemium model to book more enterprise meetings. Let’s get started… Introduction to Intent Data. As technology continues to evolve, buyers have access to more information than ever before.

Scale 75
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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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The Startup Sectors Most Impacted by the Coronavirus

Tom Tunguz

Which startup sectors are most affected by coronavirus? Roger Lee is maintaining Layoffs.fyi , which is a table of all the startups who have unfortunately cut staff. On the brighter side, it is a resource for startups looking to hire as they grow. Over the weekend, I analyzed Roger’s data to answer this question. First, let’s look at layoffs by day.

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Getting started with RevOps!

InsightSquared

Some may feel RevOps is a buzzword, but when executed successfully, it can increase win rates, decrease time to close, improve cross-functional collaboration, reduce spend—and that’s just the start. In this climate of extreme uncertainty, few things are more important than reducing friction and streamlining operations. Our webinar series, “Ramp to RevOps,” was designed to help you do just that.

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5 Ways Your SaaS Can Improve Customer Success (Starting Today!)

Cobloom

This is a guest post from Kate Harvey, the Content & Search Marketing Manager at Chargify , a product that helps manage and grow subscription-based businesses that collect recurring revenue. Want to learn more? Join a demo or start using Chargify for free. Reduce churn. Increase revenue. Improve customer happiness and loyalty. Create brand champions.

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5 Ways to Close the Credibility Gap When Your Prospects Don’t Already Know You

Sales Hacker

Selling often means speaking to people who’ve never heard of you. But as you’ve probably experienced, there’s usually a credibility gap — and until it’s filled, they’re not likely to move forward with you. The obvious solution, of course, is credibility. Credibility helps you stand out and build trust with prospects who are complete strangers to you.

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People, Passion & Perfection: The Key Ingredients for an Awesome Product

Need help launching innovative software quickly? Dive into "People, Passion, and Perfection" and unlock the secrets to building excellent products in the digital age. Fast-track your journey with Tech Accelerator: Agile and Cloud-Native for flexibility & scalability AI-powered innovation for faster results Quality at every step for a flawless user experience See real impact across industries: Healthcare: Empower patients and medical professionals with intuitive solutions Education: Transform cla

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How to Adapt Your Marketing During the Coronavirus (COVID-19)

Neil Patel

It’s been roughly a month now since the Coronavirus started to flip our lives upside down. From having to practice social distancing and getting used to life without the outdoors to continually washing our hands and wearing masks and seeing loved ones and friends getting sick, the Coronavirus is something none of us expected. Even our businesses are suffering.

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Optimizely Alternatives: 8 Tools for A/B Testing and Optimizing Your Website

The Daily Egg

If you’re looking to replace Optimizely with a solution that better fits your needs and your budget, here are 8 popular Optimizely alternatives. The post Optimizely Alternatives: 8 Tools for A/B Testing and Optimizing Your Website appeared first on The Daily Egg.

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The SaaS Year of Hell. And Then – Reignition.

SaaStr

I wrote an early SaaStr post way back in 2013 on my “Year of Hell” as a SaaS CEO in 2008. In 2013, we were just 2 years removed from the real recovery from ’08-’09. And the one thing that was clear to me was that as hard as it was to see at the time, once we got out of our Year from Hell at Adobe Sign / EchoSign … things roared back.

Scale 346
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Questions about Returning to Work

Tom Tunguz

When will a start up’s management team feel comfortable telling employees there safe to return to work? Is it when the government declares it safe? Or schools re-open? Or customer prospects agree to meet in person? Or when we each record a positive antibody test? How will we conduct meetings? With masks and gloves? What will be the social norms to say hello?

Travel 239
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Driving Growth, Customer Satisfaction, and Retention through Usage-Based Pricing

As companies strive to boost revenue, deliver customer value, and stay competitive, they are increasingly embracing the potential of usage-based pricing.

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Building Intercom from home: Software delivery in challenging times

Intercom, Inc.

This is a time of great uncertainty, with everyone suddenly having to adjust to social distancing restrictions and widespread industry upheaval. Our customers are relying on Intercom more than ever, and often in a host of new and unforeseen ways. Therefore, it’s incumbent on us to make sure Intercom is stable and robust at this time, and that we keep shipping new features. “How do you try to maintain “business as usual” at a time when everything is seriously unusual?

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Your Website’s Menu Is Costing You Conversions and Here’s What To Do About It

The Daily Egg

Website menus seem easy. I wish they were. In a web usability report from KoMarketing, about half of their respondents reported using the navigation menu to acquaint themselves with a new website. And 37% of respondents said a poor experience with site navigation was enough of an annoyance to make them want to leave the […]. The post Your Website’s Menu Is Costing You Conversions and Here’s What To Do About It appeared first on The Daily Egg.

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If Times Are Tough — Don’t Hide. Be Present.

SaaStr

(Note: I wrote a version of this in 2017 when times were good. It’s just as relevant today, more so really, but thought it could use some updates. So here’s the 2020+ version). __. Hopefully, you are one of the 15% or so of SaaS companies getting a boost from these crazy times. Hopefully, things are great. Or maybe the impacts are mixed for now, but things still seem OK.

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The Rise of Lifestyle Streamers

Andreessen Horowitz

As the shelter-in-place restrictions have tethered many people to their homes, livestreaming —broadcasting user-created video in real time—has skyrocketed. Platforms like Twitch, Caffeine , YouTube Live, and Facebook have all been flooded with record numbers of streamers and spectators. Historically, … The post The Rise of Lifestyle Streamers appeared first on Andreessen Horowitz.

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6 Reasons Why Your Integrated Payments Strategy Could Fail

If you're in the software industry grappling with integrating payments into your business model, understanding where others have stumbled can be a game-changer for your revenue goals. Discover 6 key reasons behind the struggles many face. The challenge goes beyond the technicalities of integrating a payment system; it delves into the strategic oversight of revenue shares, negotiations with payment providers, and the full exploitation of potential revenue streams.

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How Hiyacar is building a community with Intercom

Intercom, Inc.

To help essential workers providing COVID-19 relief, UK peer-to-peer car sharing service Hiyacar has made its service free to National Health Service (NHS) workers and other key individuals. Founded in 2016, Hiyacar’s goal has always been to connect drivers with trusted local car owners. Drivers can rent affordable cars nearby and car owners can earn an extra income by hiring their idle cars out to vetted and verified drivers.

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The No B.S. Guide to Growing Your Facebook Reach Organically

The Daily Egg

Facebook isn’t making life easy on anyone. All the family drama and political posts aside, checking Facebook statistics can make you feel like a 90’s emo kid. So. Much. Angst. A lot of business owners are wrestling with declining post engagement and reach that seems to shrink week-by-week, unable to understand the cause of the […]. The post The No B.S.

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Why Would Microsoft Buy Wunderlist and Later Just Shut it Down?

SaaStr

Q: Why Would Microsoft Buy Wunderlist and Later Just Shut it Down? Because it was just a bet. And maybe even almost an experiment. Buying Wunderlist for $150m sure sounds like a lot to me and you. But the reality is, it’s 0.1% of Microsoft’s market cap. For a Really Big Tech Company, any acquisition of less than about $1b is somewhere between an experiment and a bet.

Azure 300
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16 Advanced Zoom Tips for Better Video Meetings

Groove HQ

As a 100% remote company, we rely on Zoom to communicate with our global team. Today, we’re sharing our favorite Zoom tips and tricks to help newly-remote teams get up to speed on video conferencing. We build customer support software here at Groove. We provide an inbox for customer service email collaboration, a knowledge base […]. The post 16 Advanced Zoom Tips for Better Video Meetings appeared first on Groove Blog.

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Monetizing Analytics Features

Think your customers will pay more for data visualizations in your application? Five years ago, they may have. But today, dashboards and visualizations have become table stakes. Turning analytics into a source of revenue means integrating advanced features in unique, hard-to-steal ways. Download this white paper to discover which features will differentiate your application and maximize the ROI of your analytics.

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Customer care in a crisis: How support teams are navigating shifts in volume, wait times, and CSAT

Intercom, Inc.

As the coronavirus outbreak upends lives and businesses everywhere, support teams are increasingly the first place that customers turn to for guidance. Our new research reveals the impact it’s had on these teams. Whether it’s checking on shipment status, processing refunds, or fielding requests for payment relief, support reps are facing mounting pressure.

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How to Use Images/Visuals to Boost Website Conversion Rate

The Daily Egg

The right image can make or break your site. People remember more than 2,000 pictures with at least 90% accuracy. That means it only takes one good image to cement your brand in their mind forever. That’s why my website design team spends so much time picking the right image for our clients. Not only […]. The post How to Use Images/Visuals to Boost Website Conversion Rate appeared first on The Daily Egg.

Branding 334
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10 Crystal Clear Signs Your VP of Sales Just Isn’t Going to Work Out: The COVID-19 Edition

SaaStr

In the early days of SaaStr, we wrote a bunch of posts that were controversial at the time, but later, most sales leaders eventually agreed with. That you know early. That you know even in 1 sales cycle if a VP of Sales is going to work out. Yet, in some ways, this breaks down a bit in really tough times. If sales cycles are much longer and getting even longer, how can you know if it’s your VP of Sales … or just the economy?