Tom Tunguz
MAY 10, 2019
A public market investors asked me if there are any patterns in the list of recent software IPOs with the best sales efficiencies. As I looked through the list, I noticed one. All of these businesses sell bottom up with small initial ACVs that grow dramatically. Atlassian, Zoom, Twilio, Slack, New Relic, Elastic. All of them target small groups of users within larger organization who introduce the vendor.
Andreessen Horowitz
MAY 9, 2019
Data has long been lauded as a competitive moat for companies, and that narrative’s been further hyped with the recent wave of AI startups. Network effects have been similarly promoted as a defensible force in building software businesses.
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InsightSquared
MAY 7, 2019
Sales is the Growth Engine. Sales is the engine driving SaaS company value. Top and bottom line performance are totally dependent on the sales organization and its performance. And sales expense is typically the largest expense item on a growth SaaS company’s income statement. When scaling the business, sales typically averages roughly 30% of revenue, so therefore sales spend is one of the biggest investments a company can make.
The Daily Egg
MAY 6, 2019
It goes without saying that social media is a very powerful tool that every business and entrepreneur should use to their advantage. According to MarketingCharts, 2 out of 3 US adults use social media on a weekly basis. While there are many social media platforms, 68% of US adults use Facebook. And roughly three-quarters of […] The post 6 Effective Ways To Drive Sales With Social Media In 2019 appeared first on The Daily Egg.
Speaker: Timothy Chan, PhD., Head of Data Science
Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.
SaaStr
MAY 6, 2019
A few thoughts in the early and early-ish days: Segment your leads, once you have enough reps to do so. At least, by Small, Medium and Larger leads (if they aren’t all the same size). Let reps specialize at the business process changes, questions and needs of customers of a specific size. Reps may all want the “bigger” deals, but in reality, a rep that can close fast can often make as much or more money serving a higher volume of faster-closing leads.
SaaS Brief brings together the best content for SaaS professionals from the widest variety of industry thought leaders.
Tom Tunguz
MAY 6, 2019
As I looked through the list of public SaaS companies this morning, I read their forward multiples. ZScaler: 23.1x; Okta: 21.8x; Veeva: 18.8x; Coupa: 18.6x; Shopify: 17.0x. Those multiples are calculated by dividing the projected future revenue of the company by its enterprise value today. But what do they mean? What do they imply? First, we need to set some context.
Predictable Revenue
MAY 6, 2019
On this edition of the Predictable Revenue Podcast, co-host Collin Stewart welcomes Nishank Khanna, Co-Founder and CEO of Demand Roll, a full service marketing agency. The post How to combine marketing and outbound skills to drive leads appeared first on Predictable Revenue.
SaaStr
MAY 6, 2019
It’s hard to believe but we’re exactly 36 days away from SaaStr Europa. Use this opportunity to learn from investors how to scale up your company. From small group meetups to one-on-one meetings and even larger scale sessions, there will be lots of different ways to engage with VCs in Paris. Check out some of our VC day sessions! ????. “Using Product Led Growth as an Indicator for Investment” with OpenView Venture Partner Ashley Smith. “1How to Lie (to Yourself) wit
Intercom, Inc.
MAY 6, 2019
All products share a universal problem, no matter how long they’ve been around or how well they are built – the problem of customer inertia. The sad truth is your potential customers are probably more comfortable staying where they are rather than taking a chance on something new. Luckily, there are ways to convince them to make a switch and increase your product adoption.
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Explore how integrated payment strategies impact investor and buyer evaluations. Payments are more than a feature — they’re a key to long-term success and market differentiation. They help SaaS companies offer seamless user experiences and efficient operations. Investors and strategic buyers assess these integrated payment strategies as a measure of a company's growth potential and sustainability.
Baremetrics
MAY 7, 2019
There are more funding and financing options for startups today than there ever have been before. There’s also been an explosion in debate and transparency about navigating startup funding and financing. Bootstrapping vs VC, debt vs equity, profitability vs hyper-growth, sustainability vs substantial exits, the list goes on. We’ve also talked about our own journey at Baremetrics, sharing what it’s like , which is better , and lessons learned along the way.
Neil Patel
MAY 7, 2019
I have a question for you…. How do you figure out what you should blog about? If I had to take a guess, you probably come up with ideas based on one of two strategies. The first is to use tools like Ubersuggest to come up with a list of keywords. But once you find popular keywords, you have to brainstorm topic and titles ideas. What a drag, right? .
SaaStr
MAY 7, 2019
A few thoughts: First, make sure at least 1 or 2 reps are making a lot of money. This sets an example for everyone. Set up a comp plan so the top 10% of your reps make COIN. Second, celebrate the wins. Sales is hard. Maybe “ringing the bell” isn’t your thing, but however you do it, make closing customers, especially top logos & record deals — a big deal.
Intercom, Inc.
MAY 8, 2019
What does this have to do with marketing? Well, in this day and age, the world of marketing can also seem similarly mysterious, except that new tactics and spaces are emerging every year instead of every 100. If it’s not Facebook modifying its Newsfeed algorithm , it’s Google shaking up AdWords and DoubleClick – requiring marketers to constantly redraft once tried-and-true roadmaps.
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Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.
Unbounce
MAY 8, 2019
As an agency owner, growing your revenue per account has a significant impact on your bottom line. The challenge is doing this while also producing considerable ROI upgrades for your clients. You want to knock their socks off and extend client lifetimes, sure, but that means you need to make every dollar they spend do twice the work. That’s a tough ask.
Sales Hacker
MAY 8, 2019
A successful close is the end goal that every sales team guns for. Whether prospecting, making cold calls, negotiating, or even researching, every small step a sales rep takes is tied to this goal. But despite a focus on closing sales, it remains one of the biggest issues for teams. In fact, 36% of sales teams regard it as the most challenging part of the sales process, and 28% say it’s their top priority.
SaaStr
MAY 9, 2019
Michael Seibel is CEO and a partner at Y Combinator and co-founder of two startups – Justin.tv and Socialcam. He has been a partner at Y Combinator since 2013, advised hundreds of startups, and has been active in promoting diversity efforts among startup founders. Hear his take on the future of work with a decade in learnings from YCombinator. Want to see more content like this?
Cobloom
MAY 6, 2019
Few things impact revenue as much as your pricing. And yet, the average SaaS startup spends just six hours on their pricing strategy. That's not six hours a week, or six hours a month - six hours, ever , to define, test and optimise everything. It's understandable - with such an overwhelming number of pricing models, strategies and tactics available, it's almost impossible to know where to start.
As companies strive to boost revenue, deliver customer value, and stay competitive, they are increasingly embracing the potential of usage-based pricing.
Nimble - Sales
MAY 9, 2019
Gone are the days when digital marketers could afford to plan annual campaigns. In 2019, the best marketers will iterate their digital strategies every few months. This way, they can constantly analyze the results to focus on the trends yielding positive results and to not waste their time and resources over the lesser effective approaches. […].
Groove HQ
MAY 9, 2019
We live in an era where shoppers are more knowledgeable, more deeply connected and more demanding than ever before The reality is that merchants must deliver a great customer experience in order to survive. With this checklist, we give you a step by step guide on how to create winning experiences for your online buyers […]. The post Checklist: Creating a Winning Customer Service Experience for E-commerce Businesses appeared first on Groove Blog.
SaaStr
MAY 10, 2019
It is sales. It is selling stock. So be very careful with what advice you get. When you have more demand than shares to sell, yes you can sort of run an auction. You can do it all on your terms even, sometimes. At all other times, it’s the opposite. You need to be selling. And as part of that, one key to sales is taking friction out of the buying process.
SaaS Metrics
MAY 7, 2019
Introduction SaaS (Software as a Service) is a model of software delivery that has evolved significantly over the past decade. Enterprises were quick to adopt the new technology to minimize the high aggregate cost associated with buying traditional software licenses. Not only businesses had to pay large sums of money to acquire software licenses, they also had to pay hefty annual maintenance fees.
Advertiser: Data Robot
The buzz around generative AI shows no sign of abating in the foreseeable future. Enterprise interest in the technology is high, and the market is expected to gain momentum as organizations move from prototypes to actual project deployments. Ultimately, the market will demand an extensive ecosystem, and tools will need to streamline data and model utilization and management across multiple environments.
Nimble - Sales
MAY 7, 2019
About the Company Based in Redmond, WA, Amaxra is a Microsoft Gold Cloud Solutions Provider, Business Management, and Technology Solutions firm that helps customers meet their specific business needs and goals. Amaxra’s technology and process consultants evaluate their customers’ processes, technologies, and current challenges to deliver cost-effective business solutions.
Andreessen Horowitz
MAY 8, 2019
The challenges we face in American healthcare are so well known they almost require no introduction. Costs of American healthcare — now at nearly 18% of GDP , with estimates showing ~$3.
SaaStr
MAY 5, 2019
Join our Quora group to get all of The Week in Cloud updates throughout the week. “The sham began in February, when an unknown user with a Chinese IP address and fake phone number side-stepped Zillow’s security measures and toyed with the sale prices displayed on the mansion’s listing.”. “While the Bay Area didn’t win Amazon’s official “HQ2,” it already has the second largest concentration of technical employees outside the company’s Seattle headquarters.”.
CloudKettle
MAY 7, 2019
It is crucial for a marketing organization to be able to manage and communicate with prospects. The post How to Enable a Seamless Integration Between Marketo and Salesforce appeared first on CloudKettle.
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If you're in the software industry grappling with integrating payments into your business model, understanding where others have stumbled can be a game-changer for your revenue goals. Discover 6 key reasons behind the struggles many face. The challenge goes beyond the technicalities of integrating a payment system; it delves into the strategic oversight of revenue shares, negotiations with payment providers, and the full exploitation of potential revenue streams.
Nimble - Sales
MAY 6, 2019
Every business is built on its customer’s loyalty and satisfaction. It is more likely that a satisfied customer will come back to buy your products or services and even recommend them to friends and colleagues. This degree of satisfaction is crucial for business growth in many different directions. Customer satisfaction builds trust in your brand, […].
IT World
MAY 7, 2019
Starbucks is working with Microsoft to develop a blockchain-based supply chain tracking system and mobile app that will allow customers to track the supply chain journey of the beans they buy and the coffee they drink. In March, Starbucks announced a " digital transparency plan " that would let it verify their coffee beans as 100% ethically and sustainably sourced.
SaaStr
MAY 5, 2019
Today we’re lucky to hear from Iwona Gruszka, the Customer Success Manager for Archdesk , about how Archdesk’s team uses SaaStr Pro : Why did you decide to sign up for SaaStr Pro originally? What stood out to you, and what problem were you trying to solve? Our CEO has been following Jason Lemkin for quite some time and would recommend great blog posts for the rest of the team to read.
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