InsightSquared

APRIL 14, 2021

Today, the average Chief Revenue Officer’s (CRO) tenure is a shocking 16 months, according to Revenue Collective. There are countless factors that lead to this. CROs, and sales leaders alike, often walk into their new role blind. They are handed a pipeline, but with few exceptions, data quality, visibility, and health are all issues. They work tirelessly to assess the funnel quality, sales process adherence, and the overall go-to-market strategy.

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Scale Metrics Sales Forecasting 62

SaaSX

APRIL 11, 2021

This is a guest post by Steven Forth Co-Founder at Ibbaka Performance. As an innovator, one of your passions is to create value. Value for your investors? Yes. Value for your team? Yes. But the most important value you will create is value to customers or V2C. The simple formula that you are building your business on is … Value to Customer > Customer Lifetime Value.

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Innovation Pricing Customer Lifetime Value Social Media 52

Baremetrics

APRIL 13, 2021

As a subscription-based business, choosing the right payments processor and setting up a recurring payment system for your customers is critical to running a successful company. In fact, here at Baremetrics , we know all about the importance of gaining insights while cutting costs, which is why we offer a 14-day trial. In this guide, we'll go over how to set up recurring payments and handle invoicing in a manner that's streamlined, convenient, and low on fees.

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Payment Features Merchant Services Payment Services Payments 98

SaaStr

APRIL 15, 2021

For someone just starting out in SaaS sales (entry-level Salesforce in November), what are your tips to accelerate growth/ability in early stages? A few thoughts to excel as someone new to SaaS sales: Really learn the product cold. As fundamentally as you can. Every prospect and customer is owed a true solution sale approach. Sales is there to close a deal, yes, but that should just be 10% of it — 90% of the “work” should be to solve your prospects’ and customers’ problems.

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Sales SaaS Startup Branding 358

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

Innovation

The Daily Egg

APRIL 14, 2021

WordPress software is the go-to for people looking to create content for the web. Just because it’s popular doesn’t mean it’s the perfect solution as-is for every content creator, though. Fortunately, you can tailor the software to better meet your needs. Creating custom WordPress widgets requires knowing some coding techniques. However, creating these widgets will […].

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Software 338

Intercom, Inc.

APRIL 13, 2021

In Intercom, we believe that shipping is our company’s heartbeat. Our product engineers are empowered to build great features, fast. A large part of making this belief a reality is the idea of running less software. Every product team is burdened by the effort required to evolve and maintain complex infrastructure that powers their features. For this reason, we chose to run exclusively on AWS and wherever possible, we make use of battle-tested AWS services, be it RDS Aurora for our relational

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SaaStr

APRIL 10, 2021

Your API. If you are a B2D company, it’s your product itself, your API. But for most B2B companies, your API, your partner programs, and the like are extensions. Not your core product, but an important layer for improving customer experience. But how much effort should you put into your partner programs and external APIs — and when? Personally, I’m highly biased to as early as possible.

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The Daily Egg

APRIL 16, 2021

If you have problems motivating and retaining your top salespeople, you may need to take a closer look at your sales compensation plan. Unfortunately, many organizations continue to use outdated programs, or worse still, compensation plans that do not align with the company’s goals and objectives. Besides motivating your sales force, a good sales compensation […].

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Compensation Sales 330

Predictable Revenue

APRIL 14, 2021

Jennifer Aplin and Alice Chandrasekaran, have combined their experience to build the Growth Data™ platform and help companies use data to accelerate growth and productivity. The post Unlocking the Right Data for Growth appeared first on Predictable Revenue.

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Data Revenue 245

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Explore how integrated payment strategies impact investor and buyer evaluations. Payments are more than a feature — they’re a key to long-term success and market differentiation. They help SaaS companies offer seamless user experiences and efficient operations. Investors and strategic buyers assess these integrated payment strategies as a measure of a company's growth potential and sustainability.

Payments

Andreessen Horowitz

APRIL 16, 2021

Today we are excited to announce that we are promoting Ali Yahya to General Partner, focusing with me and Katie on crypto. . Ali studied computer science at Stanford with our friends and research partners Dan Boneh and Tim Roughgarden. … The post Ali Yahya appeared first on Andreessen Horowitz.

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Blockchain 145

SaaStr

APRIL 13, 2021

Thank you @jasonlk for giving me the @saastr stage +4 yrs ago to share both my story & build @pagerduty 's brand … the Sunny Delight, solution to problem fit talk. We were <$50m ARR, & the audience was full of potential, now much larger @Saas customers! #startups [link]. — Jennifer Tejada (@jenntejada) January 8, 2021. When we last checked in with PagerDuty, they were IPO’ing at $125m in ARR.

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SMB Enterprise Scaling Startup 315

The Daily Egg

APRIL 13, 2021

What would your business be like if you knew how old your customers are, where they’re from, what they are searching for, and why they are leaving your website? While this sounds like every marketer’s dream, you can have all this information and a lot more in the palm of your hands. You don’t even […]. The post The Beginner’s Guide to Website Analytics appeared first on The Daily Egg.

Business 312

Business 312

Unbounce

APRIL 15, 2021

You might’ve noticed that 2020 was an interesting year for marketing. (Yeah, that’s the word for it. Interesting.). For some marketers, the effects of a global health crisis felt (and continue to feel) insurmountable. For others, the pandemic encouraged creative thinking to take advantage of new opportunities. There are even a lucky few marketers who hardly noticed it—at least in terms of their conversions.

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Benchmarks Machine Learning Artificial Intelligence AI Search 145

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Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

Revenue

Andreessen Horowitz

APRIL 15, 2021

This first appeared in the monthly a16z fintech newsletter. Subscribe to stay on top of the latest fintech news. . SoFi, Robinhood give mainstream investors early access to IPOs. A few weeks ago, SoFi and Robinhood both announced they would … The post Wall Street vs. Main Street: Amateur Investors Buy Into IPOs appeared first on Andreessen Horowitz.

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Mobile 145

SaaStr

APRIL 12, 2021

The biggest mistake folks make when they go to hire a VP of Sales is hiring a top AE that's never really built a team. Being the top rep at a SaaS company, as an IC, is a great and even necessary start. But it does not remotely prepare you to be a VP of Sales on its own. — Jason BeKind Lemkin (@jasonlk) December 4, 2020. Over the past years at SaaStr, we’ve summarized a lot of VP-level hiring decisions down to one strategic choice: do you (x) pick a Stretch VP, one that hasn’t quite do

Sales Hiring 310

Sales Hiring PayPal Growth Hacking Startup 310

The Daily Egg

APRIL 15, 2021

Even the smallest of changes in your website can affect your conversion rates. And considering your website is the heart of your business and marketing campaigns, the stakes are high. Every passing year brings new features, new standards, and new everything to websites and their design, making web design best practices highly dynamic. What you […].

Marketing 306

Marketing Business 306

Casey Accidental

APRIL 13, 2021

As a product leader with a background in growth, it’s surprising how much what I actually end up working on is product/market fit. Product people should only be focused on growth i.e. connecting people to the value of a product once they’ve confirmed the product is delivering value. So it’s important to have a strong understanding of what product/market fit looks like before investing in growth.

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Product Marketing Marketing Scale Retention 145

As companies strive to boost revenue, deliver customer value, and stay competitive, they are increasingly embracing the potential of usage-based pricing.

Pricing

Andreessen Horowitz

APRIL 12, 2021

In the past year, we have seen companies of all sizes and across all industries make significant adjustments to their tech stack as technological trends, which were already underway before the COVID-19 pandemic, crested faster and hit harder because of … The post How Tech Stacks Up in B2B appeared first on Andreessen Horowitz.

B2B 145

B2B Trends Technology AI 145

SaaStr

APRIL 15, 2021

In my first start-up, I was mostly hunting whales — seven figure and eight figure deals. I had no experience doing any of this. For our First Big Customer, we’d been negotiating a $6m/year contract for quite some time (they always take time). We finally had the “all hands” meeting with all the C-level and VP execs involved. And they told us the deal was completely approved, AND they’d back us in the market, AND they’d even give us $1m in additional financing to help us.

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Sales Finance Pricing Business Model 285

The Daily Egg

APRIL 11, 2021

Google Analytics is arguably one of the most powerful web analytics applications. It provides insightful data to make it easier for you to understand your website better. You can easily track and analyze crucial data that lets you see how your website is performing, what’s working and what’s not, and how you can optimize the […]. The post The Beginner’s Guide to Google Analytics Customizations appeared first on The Daily Egg.

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Data 300

Neil Patel

APRIL 14, 2021

Annually, 59 million Americans take on freelance projects, making up 36 percent of the workforce. This trend shows no signs of stopping. 73 percent of hiring managers plan to continue or boost their reliance on freelancers. Historically, freelancers have had a number of platforms to connect with potential employers, including Upwork and Fiverr. As the demand for freelance work increases, it stands to reason that the number of platforms mirrors this growth.

Marketplace as a Service 144

Marketplace as a Service Payment Methods Payments Social Media 144

Speaker: Dan Olsen - Product Management Trainer and Consultant, Author, and Speaker

Everyone working on a product is trying to achieve the same goal: product-market fit. But most products fail to do so. In this webinar, product management expert Dan Olsen will share his simple but effective framework for achieving product-market fit from his book The Lean Product Playbook. He will explain his Product-Market Fit Pyramid and The Lean Product Process, a 6-step methodology that guides you through how to: Determine your target customer Identify underserved customer needs Define your

Product Marketing

Andreessen Horowitz

APRIL 13, 2021

The Brazilian fintech company Nubank is now the largest neobank in the world, with 33 million customers and a $25 billion valuation. That valuation is already half that of Itau’s market cap , the largest public bank in Brazil, … The post Latin America’s Fintech Boom appeared first on Andreessen Horowitz.

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Banking Marketing Innovation Mobile 144

SaaStr

APRIL 13, 2021

Q: How often do “VC Horror Stories” happen? . Here’s the thing. It doesn’t really happen as often anymore. At least — not the classic stories we’ve heard in the past. Not with larger, more successful funds at least. Now, I don’t mean that literally. VC-founder disalignment still happens. Sometimes, VCs push to replace founder CEOs that don’t scale.

Startup 278

Startup Scaling SaaS 278

The Daily Egg

APRIL 13, 2021

Google’s mobile-first index has made it all the more important to have a mobile-responsive, mobile-friendly website. There are things you can do now to make sure you are ranking well on the mobile-first index. We’re going to assume that you either have a dedicated mobile website or, better still, a responsive site. If not, you […]. The post How to Optimize Your Website for Google’s Mobile-First Index appeared first on The Daily Egg.

Mobile 278

Mobile 278

Neil Patel

APRIL 14, 2021

Launching a new Google Ads search campaign is an exhilarating process. Excitement, anxiety, fear, and hope are emotions that come to mind when I’m about to click the Enable button on a new campaign. If you are just getting started, you might be afraid of messing it up. I get it. The steps I’ll walk you through will ensure you’re depositing more money into your own bank account, rather than just funding Google’s empire.

Software Review 143

Software Review Advertising Pricing Sales 143

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If you're in the software industry grappling with integrating payments into your business model, understanding where others have stumbled can be a game-changer for your revenue goals. Discover 6 key reasons behind the struggles many face. The challenge goes beyond the technicalities of integrating a payment system; it delves into the strategic oversight of revenue shares, negotiations with payment providers, and the full exploitation of potential revenue streams.

Payments

Sales Hacker

APRIL 15, 2021

Two years ago my wife and I were winding through the mountains on a train back from Aguas Calientes, Peru. We had just seen Machu Picchu (a place which lives up to EVERY ounce of the hype. That place is stunning). One of my wife’s work colleagues challenged me to a game of chess. I happened to think I was pretty good, despite not having played in forever.

Sales Hiring 138

Sales Hiring SaaS Payments Payment Solutions Sales 138

SaaStr

APRIL 16, 2021

The best CMOs are very good at promotions. That's part of the job, after all. Just make sure at least 50% of their energy goes into promoting the company, and not just their personal brand. — Jason BeKind Lemkin (@jasonlk) April 15, 2021. CMO is a tough job. The half-life is short. The pressure is high. And the job often is so multi-facteted.

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Sales Recruiting Sales Hiring Branding Product Marketing 259

The Daily Egg

APRIL 12, 2021

Considering 47% of customers expect a web page to load in two seconds or less, you can imagine how fast your visitors will hit the “back” button if your website takes much longer than that to load. Think about it: Would you stay on a site with slow loading webpages? Exactly. Contrarily, fast websites only […]. The post The Beginner’s Guide to WordPress Performance Speed appeared first on The Daily Egg.

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