Sat.Oct 03, 2020 - Fri.Oct 09, 2020

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The Honest Answers on What’s Next for Events

SaaStr

When COVID hit in January of 2020, it tore through the landscape of B2B + Cloud events, canceling all events that thousands of companies rely on for pipeline and revenue. No one was truly prepared for the disastrous tsunami we call COVID, however, it is remarkable just how quickly businesses were specifically able to adapt and overcome this new challenge.

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How to Improve Customer Retention—Even During a Pandemic

Totango

Customer retention is the continuation of a valued service. Like the binge-worthy series that demands one more late-night episode after another, when things are going well in business no one wants to interrupt the experience. So, what happens when external forces threaten that flow? The answer is you must be flexible, proactive, and prepared to learn within a changing environment.

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Best Employee Scheduling Software

Neil Patel

Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. Managing the shifts of your workforce on a daily, weekly, and monthly basis can be challenging. There’s a fine between being shorthanded and overstaffed without letting your labor costs get out of control. Staying organized is tough even with just a handful of employees, but this challenge amplifies exponentially at scale.

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Best Shared Hosting Plans

The Daily Egg

Shared hosting is like living in an apartment. It’s not the most efficient way to do things, but it is the most affordable. Plus, you don’t have to worry about everyday maintenance or upkeep, which makes it perfect for beginners. With shared hosting, you exchange a lot of features you’ll never use for budget-friendly pricing, […]. The post Best Shared Hosting Plans appeared first on The Daily Egg.

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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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5 Tips To Improve the Odds When You Hire VPs Who Were Fired or Quit

SaaStr

As you scale up in SaaS, one thing I can almost guarantee is that you are going to hire some VPs who were either fired or quit their last role. Especially in Bay Area-centric startups. There’s so much change and turn-over in the Bay Area especially that many of your top candidates will have had some significant bumps in their transitions from their last role.

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How to Manage a Small Sales Team Virtually

Predictable Revenue

Learn why remote sales management has always been a great model (even pre-COVID), what sales reps are afraid to lose and how sales managers can solve that, and why you should be enabling salespeople to learn from their peers in a virtual environment. The post How to Manage a Small Sales Team Virtually appeared first on Predictable Revenue.

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Overcoming impostor syndrome – tips for dealing with self-doubt

Intercom, Inc.

Our work lives are riddled with anxieties. Many of them are natural and fleeting, and we deal with them. One that can haunt people, however, is impostor syndrome. The belief that we are a fraud, doubting our accomplishments and talents. “If you’re anxious about your abilities a lot of the time anyway, you’re 1,000x more so when performance review period comes around” Each year (twice a year in my case), that feeling is amplified considerably by the dreaded performance rev

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How, When and Why to Launch a Second Product: A Deep Dive with Dharmesh Shah, CTO Hubspot

SaaStr

We caught up with one of the SaaStr community’s favorite speakers, Dharmesh Shah CTO and co-founder of Hubspot on lessons learnings launching a second product. Hubspot recently expanded its Sales products and the learnings were top of mind. The A+ session is above but a few top learnings: Expanding Your Product-Line: Overcoming Your Own Success. 1) Most startups, in order to go into “scale-up” mode will need a second product, a “second act” The SaaS companies cross

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Why captioning and subtitles drive engagement

Trint

Video consumption is booming and demand for captioned video is high. Tap into new distribution channels and speak to your customers on the channels they're using. Make your videos accessible with with ready-made captions and subtitles from Trint. Download the guide on why captioning and subtitles help drive engagement.

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6 Reasons Why Your Integrated Payments Strategy Could Fail

If you're in the software industry grappling with integrating payments into your business model, understanding where others have stumbled can be a game-changer for your revenue goals. Discover 6 key reasons behind the struggles many face. The challenge goes beyond the technicalities of integrating a payment system; it delves into the strategic oversight of revenue shares, negotiations with payment providers, and the full exploitation of potential revenue streams.

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Lessons learned while adding "as A Service"? to software applications

SaaS Brief Submitted Articles

Not just WHY you should SaaS-enable your software application, but also HOW to SaaS-enable it. Transitioning an application into a modern SaaS enabled offering in more of a challenge than many people realize or expect.

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Bought-in and paid for: how Atlassian bridge the gap from freemium to enterprise sales

Intercom, Inc.

Freemium’s a great way to acquire lots of customers relatively quickly and easily, but the job of converting them to using a paid product is where the rubber meets the road. And the challenge is a lot harder in an enterprise context, where the buyer and the user aren’t necessarily one and the same person. Many businesses struggle to strike a balance between freemium’s light-touch customer engagement with the more involved enterprise sales process.

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The Two Characteristics of Every Great Salesperson

SaaStr

Q: What are the characteristics of a great sales person? Well, it’s really two: Listening + Tenacity. A rep that doesn’t listen talks too much. A rep that doesn’t listen talks all over the prospect. A rep that doesn’t listen just gets the script out. A rep that doesn’t listen doesn’t solve the customer’s problems. The best reps listen. They ask, listen and hear.

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Out of the Park Developments and FastSpring: A Case Study

FastSpring

Out of the Park Developments is the premiere US-sport simulation and management game development company founded in 1999 in Hamburg, Germany. Their games are a unique combination of strategy and fun. With their team growing from its two co-founders to 10 full-time employees after nearly two decades together as a company, the team faced a difficult decision.

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Crafting Tomorrow: A to Z of Delighting Customers with Your Product

Ready to build game-changing software fast? Trigent's eBook, "Crafting Tomorrow," unlocks the secrets. Entrepreneurs, product managers, and developers: it's time to bring your vision to life. Tech Accelerator: An on-demand ninja team ready to ideate, validate, iterate, and propel your product at every stage. Master the Product Life Cycle: Identify problems, build solutions, launch, scale, and optimize with confidence.

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The Cure for Aging Might be the Cure for Alzheimer’s

Andreessen Horowitz

There’s been a lot of talk lately about possibilities for treating aging—from blood transfusions from old mice to young, to eradicating “zombie” cells, to taking daily rapamycin and metformin pills to extend your healthspan. Some of it sounds like science … The post The Cure for Aging Might be the Cure for Alzheimer’s appeared first on Andreessen Horowitz.

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Why conversational customer support is a key strategic investment

Intercom, Inc.

In the not-too-distant past, customer support was seen as a hassle, a cost that had to be borne but which was really just a tax on success. If it wasn’t for those pesky customers with problems, profits would be through the roof, right? There is no escaping the fact that supporting your customers costs money. But with customers expecting faster and more personalized experiences, providing great conversational customer support is no longer optional – it’s essential to business survival. “Sup

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How to Meet ADA Website Compliance

Neil Patel

The terms “website accessibility” and “ADA website compliance” are increasingly being bounced around in the online business world—there’s a good chance you’ve heard of it. But many people still don’t know what, exactly, ADA website compliance means—or how it can impact a business. I’ll clear up all the confusion and give you a step-by-step guide to making sure your website is ADA compliant—and explain why it matters.

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How to Get in Front of Your Ideal Audience

FastSpring

As a digital business owner, there’s nothing better than getting your first sale from your first real customer … not someone related to you. And after all the time and effort you put into understanding and connecting with your audience, you deserve that happy dance. But let’s take a step back and talk about the work involved in getting that first sale.

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From Whims to Wins: How a Customer-Centric Portfolio Transforms Product Strategy

Speaker: John Mansour - President, Product Management University

You know that sinking feeling. You’ve come up with a winning product strategy, everyone’s on board and energized, and you’re halfway down the path to execution only to have it submarined by something someone convinced your leadership was more strategic! It’s a scenario that’s all too familiar, and it exemplifies one of the biggest struggles with individual product strategies.

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a16z Podcast: How to Decide, Convey vs. Convince, & More

Andreessen Horowitz

It seems like investors are especially obsessed with the psychology of decision making — high stakes, after all — but all kinds of decisions, whether in life or business — like dating, product management, what to eat or watch on … The post a16z Podcast: How to Decide, Convey vs. Convince, & More appeared first on Andreessen Horowitz.

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Customer Success vs. Customer Support: What Are the Differences?

Totango

Customer success vs. customer support: although these two terms appear similar, they actually refer to two different, yet complementary, functions within a company. Fulfilling a proactive role, customer success focuses on problem prevention and creates value by enabling clients to achieve business goals. Customer support is reactive and acts as a resource for clients to use when they encounter specific technical issues and need help. .

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How to Choose The Right Social Media Agency

Neil Patel

The power of social media as a marketing and advertising channel is hard to deny. 42% of all Internet users use social networks to find more information about brands. Plus, 27% of UK and US users say they discovered new brands via social media ads this year. (It shared the top spot for brand discovery with TV ads). With this much potential, you need to know that you’re doing it right.

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FastSpring is Your Fall 2020 G2 High Performer

FastSpring

We are thrilled to announce that G2 has recognized FastSpring as a High Performer in the Fall 2020 Grid® Report for Ecommerce Platforms—again! Want to learn more about how we achieved our High Performer Status for Fall 2020? Check out our latest report that highlights some of the amazing things real FastSpring users shared about their experience with us.

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Monetizing Analytics Features

Think your customers will pay more for data visualizations in your application? Five years ago, they may have. But today, dashboards and visualizations have become table stakes. Turning analytics into a source of revenue means integrating advanced features in unique, hard-to-steal ways. Download this white paper to discover which features will differentiate your application and maximize the ROI of your analytics.

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Investing in Scribe Therapeutics

Andreessen Horowitz

“I watched a video by Bill Gates and Steve Wozniac from the beginning of the personal computer age 25 years ago. When they were asked when they realized the PC was going to take off, they said it was serendipitous, … The post Investing in Scribe Therapeutics appeared first on Andreessen Horowitz.

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How to Successfully Cut Costs and Keep Your Team Together in Tough Times

Sales Hacker

Right now, businesses are under more pressure than ever to reduce costs. Between the downturned economy and a customer base not as willing to spend money, many boards and CEOs are demanding their companies trim a significant amount of fat to get through the hard times. But if you are a VP of Sales being told to reduce costs, what is the best way to approach these cuts to minimize damage to the company and your team?

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How Technology Affects Communication

Neil Patel

For better or worse, technology affects communication because it is a part of our everyday lives. It impacts the way we work, entertain ourselves, and stay in touch. You might see the average elementary-aged child with their head buried in a smartphone and tempted to take a gloomy outlook on what technology has done to us. But is it all bad? From a business perspective, you could argue that technology communication is beneficial.

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Implementing Webhooks?-?The Proper Way

Frontegg

Webhooks are now an industry standard. Whether you like it or not, there are barely any enterprise facing products that don’t have webhooks notifications as an integral part of them. But why do we need webhooks integration in our products? And how do we implement them? In this post we will try to cover the main aspects you have to keep in mind when implementing webhooks, before adding them to your product.

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10 Red Flags in Integrated Payment Partnerships: Moving Towards a Mutual Benefit

Navigate the complex world of integrated payment partnerships with this essential guide, a treasure trove of insights for software companies. It unveils ten critical red flags to watch out for, from the dangers of hidden fees to the constraints of restrictive contracts. This guide is crucial for identifying potential pitfalls and aligning with the right partners.

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Bio Eats World: Going Back to Work in a Pandemic

Andreessen Horowitz

It’s not normal to talk to your employer about the details of your health: your current temperature, who you’ve been exposed to, whether your kid is sick, whether or not you’ve been social distancing. So how do employers handle and … The post Bio Eats World: Going Back to Work in a Pandemic appeared first on Andreessen Horowitz.

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The Importance of Trust: 3 Steps to Build a Culture of Trust-Based Selling in Your Team

Sales Hacker

Trust is the key to making sales in today’s world. Unfortunately, any engagement where a buyer feels they are being sold to results in a feeling of distrust due to a misalignment of objectives. Your goal is to make money. The buyer’s goal is to deliver business outcomes that boost revenue, improve customer experience , or drive down costs. Align objectives between the buyer and the seller, and this distrust and reluctance evaporates.

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How To Create A Marketing Calendar That Will Streamline Your Campaigns

Neil Patel

If you’ve ever led a marketing team, you know it’s easy to get overwhelmed by tasks and plans. Numerous blog posts, social media marketing campaigns , and emails crowd your pipeline. But distractions and urgent issues get in the way, and when you check the clock, several hours have passed. It happens all the time: you miss one deadline and end up missing more.