Tom Tunguz
SEPTEMBER 30, 2020
I’ve been steadily progressing through the excellent books in the Stripe Press catalog. First, I read High Growth Handbook. Most recently, I read An Elegant Puzzle: Systems of Engineering Management by Will Larson. It’s the best book I’ve read on engineering management. Will has worked at Digg, Uber, Stripe, and is now at Calm and has seen many engineering teams endure and thrive through hypergrowth.
The Daily Egg
SEPTEMBER 28, 2020
What if you could send a handful of emails on autopilot (without lifting a finger) and generate more than $40,000 in revenue without annoying your audience? That’s exactly what Yaro Starak does year after year. He created one automated workflow that segments his audience depending on their actions and level of interest. So, the right […]. The post Best Email Autoresponders appeared first on The Daily Egg.
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SaaStr
OCTOBER 2, 2020
So it’s Q4. And the run up to the holidays and the end of the year is sometimes a time we quietly ask ourselves, after a few (or more) years in … Could Someone Do a Better Job as CEO? I did. I still do sometimes. It may seem as the years go by that the answer must be Yes, especially for first-time CEOs. After all, you haven’t done it before.
Predictable Revenue
OCTOBER 1, 2020
Deep dive into the mistake that turned into a business model that gets George McGehrin's clients to pay him to market to them, and building a model that is recession-proof. The post How George McGehrin gets his clients to pay HIM to market to them appeared first on Predictable Revenue.
Speaker: Timothy Chan, PhD., Head of Data Science
Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.
Tom Tunguz
SEPTEMBER 28, 2020
Recently, we welcomed Kimber Lancaster to Office Hours at Redpoint to discuss running successful virtual events. It was a fantastic session in which Kimbre surfaced counterintuitive insights about one of the most critical marketing channels of 2020. Below, I’ve summarized some of my notes from the session. First, there’s much more crossover between physical and virtual events than most people think.
SaaS Brief brings together the best content for SaaS professionals from the widest variety of industry thought leaders.
SaaStr
OCTOBER 1, 2020
Q: In SaaS B2B, how do you handle the situation where an enterprise customer wants to buy an unlimited use, site license? This can seem like a tough one in the early-ish days. A BigCo wants to write you a six-figure check, for a site-license. Sounds great in the early days. Then, in Year 2, you see it was a so-so deal as the usage exceeds expectations.
Trint
OCTOBER 2, 2020
Getting the most out of video With video making up more than 80% of internet traffic , brands are getting lost in the crowd. Creating a video has never been easier, but how can producers ensure that once their beloved creation is released into the wild, it has the best chance of survival? That’s why it’s so important to think outside of pure video to ensure that you’re making the most of your content assets.
SaaSX
SEPTEMBER 29, 2020
Many product-led companies get to the sales fork in the road and scratch their head wondering where and how to start building their sales machine. It's entirely new for them and the path forward isn't always clear. It's helpful to understand the options.
Intercom, Inc.
OCTOBER 1, 2020
On this episode of Intercom on Product myself and Paul Adams, our SVP of Product, take a look at roadmapping. We discuss how we’ve approached it historically at Intercom and how this process has evolved with us to make room for a wider audience. If you’re setting out on your roadmap journey it’s important that it reflect the point of the journey that you’re on – having everyone in a startup of 5 or 6 sharing daily tasks each morning makes sense as they work together
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Explore how integrated payment strategies impact investor and buyer evaluations. Payments are more than a feature — they’re a key to long-term success and market differentiation. They help SaaS companies offer seamless user experiences and efficient operations. Investors and strategic buyers assess these integrated payment strategies as a measure of a company's growth potential and sustainability.
SaaStr
OCTOBER 1, 2020
It’s Q4 now … how are you doing on year-end stuff? Did you do all the performance reviews, I mean for real? I know you didn’t. At least, not for real. Did you get your routine salary adjustments done? I hope so. But I doubt you did this yet. Did you remember to really thank the folks on the team that just killed it this year? Of course you did.
SaaStock
SEPTEMBER 29, 2020
[…] in SaaS at conferences in Europe, North America, Latin America, and APAC. They also have a useful Learning Hub where you can find stories and tips on many different topics like marketing & growth, sales, […].
Neil Patel
SEPTEMBER 29, 2020
Did you know TikTok has around 100 million monthly active users within the US? If you own a business, TikTok marketing can be a great channel for your brand, as there is relatively little competition on the platform. However, if you’re new to TikTok, you may not know how you can use it to market your company. Below we’ll explore how and why you should use TikTok as a marketing channel to take your business to the next level.
SaaSX
SEPTEMBER 29, 2020
The SaaS sales playbook applied best to a product-led growth when it is adapted to be sales-assisted versus sales led
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Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.
SaaStr
SEPTEMBER 30, 2020
Q: Could you talk about your experience with the downside of entrepreneurship or startups? The “downside” of entrepreneurship is that it changes you. Not immediately, but some time around 24 months in: You will think about your start-up close to 24×7. You might only work 40 hours a week. You can’t work constantly. But in your quiet moments, on a run, in the shower … you’ll be thinking about your start-up.
Andreessen Horowitz
OCTOBER 1, 2020
Millennials and Gen Z have been hard-hit by the one-two punch of the 2008 and 2020 financial crises. That experience has radically shaped their approach to finances and their mindset around credit and debt. This episode explores how fintech founders … The post a16z Podcast: Fintech for Gen Z and Millennials appeared first on Andreessen Horowitz.
Neil Patel
OCTOBER 1, 2020
A visitor hits your website and wants to talk to you. What does that person start searching for? Your Contact Us page. It’s a page on your site that pushes visitors from browser to buyer. Contact Us pages are among the most underutilized and misunderstood resources on the web today. Some companies don’t use them at all, and those that do have them often push these critical pages to the back burner during website revision projects.
Sales Hacker
SEPTEMBER 28, 2020
Nobody likes tension, right? If you’re a sales pro, you should. Tension is the seed of thought planted in your prospect’s brain that grows into the idea that their life would be better with your solution. Being able to create that tension is what separates the very best salespeople from the ordinary. So, let’s dig into how you can create tension and use it to build trust , engage your prospects, and drive action.
As companies strive to boost revenue, deliver customer value, and stay competitive, they are increasingly embracing the potential of usage-based pricing.
Totango
OCTOBER 2, 2020
The unpredictability of an economic downturn, such as the continuing COVID-19 pandemic, can introduce uncertainty into the relationship between you and your customer. Sudden and unexpected external forces beyond the control of either of you can also lead to unanticipated customer behavior. During difficult times, it is especially important to understand what is going on inside your customer’s mind, as well as what is going on inside their business.
Sage Intacct
SEPTEMBER 29, 2020
Cash management is critical in this downturn. Investors want a 12 to 18-month runway before you raise again. How can you leverage automation and prevent a cash crunch?
Neil Patel
SEPTEMBER 26, 2020
Creating great content is key to an SEO strategy. But if you neglect the technical side of how your content is delivered, then you are putting up unnecessary barriers for yourself. Technical SEO encompasses the “behind the scenes” elements of an SEO strategy that speaks directly to search algorithms. But there are quite a few things to optimize for when building out a technical SEO strategy.
Sujan Patel
OCTOBER 1, 2020
Building a SaaS product is pretty easy. Have an idea, flesh it out, pay a developer to build it, launch. Building a SaaS product that customers actually want to use is a lot more difficult. Feedback is a major part of the puzzle. Usually, you’ve done some sort of customer feedback analysis to get to […]. The post 3 Easy Ways to Incorporate Customer Feedback appeared first on Sujan Patel.
Advertiser: Data Robot
The buzz around generative AI shows no sign of abating in the foreseeable future. Enterprise interest in the technology is high, and the market is expected to gain momentum as organizations move from prototypes to actual project deployments. Ultimately, the market will demand an extensive ecosystem, and tools will need to streamline data and model utilization and management across multiple environments.
InsightSquared
OCTOBER 2, 2020
Why Revenue Intelligence? Why Now? 2020. Quite possibly one of the most interesting years of our careers. Everything you thought you knew about managing your revenue operations was stamped with a giant question mark. In-person demos were canceled indefinitely. You became virtual sellers overnight. And in many cases, the focus of your sales strategy was simply survival.
Groove HQ
OCTOBER 2, 2020
Help center software empowers customers to find answers to their questions. I come from a big family. We all live in the same town, and we all have our roles to play. My dad is the one you call if you need a reference—mechanic, plumber, attorney. If you need a recommendation, he knows who to […]. The post Help Center Software: 5 Steps to Create Self-Service Resources for Customer Support appeared first on Groove Blog.
Neil Patel
SEPTEMBER 28, 2020
When you think about search engine optimization, there’s a good chance that Google is the only search engine that comes to mind. This assumption is a huge mistake, as the DuckDuckGo search engine has continued to gain in popularity with each passing year. Google is just a part of the SEO puzzle. If you are only focusing on what Google wants, you could be missing a large portion of the search market who use other search engines, like DuckDuckGo and Bing.
Andreessen Horowitz
SEPTEMBER 29, 2020
In this episode of Bio Eats World, we explore all the major revolutions in cancer treatment across the history of medicine—and what’s coming next. Hanne Winarsky delves into the past and future of the fight against cancer with Gary Reedy, … The post Bio Eats World: Revolutions in Cancer Treatment—Past, Present, and Future appeared first on Andreessen Horowitz.
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If you're in the software industry grappling with integrating payments into your business model, understanding where others have stumbled can be a game-changer for your revenue goals. Discover 6 key reasons behind the struggles many face. The challenge goes beyond the technicalities of integrating a payment system; it delves into the strategic oversight of revenue shares, negotiations with payment providers, and the full exploitation of potential revenue streams.
Zuora
OCTOBER 2, 2020
BY: LUBOR PTACEK, VP of PRODUCT MARKETING, ZUORA The scale of a deployment is an important factor for how SaaS […]. The post Pricing Without Users appeared first on Zuora.
Nimble - Sales
SEPTEMBER 29, 2020
The initial planning is done. You decided that 2020 was going to be the year to finally start your business, but before you could even get your business off the ground, there was a wrench in your well-thought-out plans: COVID-19. With so many businesses on the brink of bankruptcy and struggling through this unprecedented time, […]. The post How to Start a Successful Business During COVID-19 appeared first on Nimble Blog.
Neil Patel
SEPTEMBER 29, 2020
Social media marketing is essential for any business. There are now 3.8 billion social media users worldwide and, for most of us, social media is part of our everyday lives. What this means is, if you want to reach your target audience, social media is the place to do so. Plus, social media is a highly effective marketing channel. In fact, around nine in ten consumers say they will buy from a brand that they follow on social media.
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