Hitenism

NOVEMBER 7, 2016

In 2006, after Amazon Web Services (AWS) helped pioneer what we now call the cloud, product development changed forever. What once took millions of dollars and a team of engineers to create, a lone developer could suddenly hack together in half an hour. Today, one-third of daily internet users visit websites built on top of AWS. AWS is now an $11.5B run rate business and has made up for an incredible 67% of Amazon’s operating revenue last quarter.

AWS 189

AWS New CTO Scale CTO 189

Tom Tunguz

NOVEMBER 9, 2016

A few weeks ago, I had my first customer support experience of the future. I was in a meeting when my Android’s caller ID told me American Express was calling. I stepped of the conference room and answered the call. A machine-generated woman’s voice identified itself as the American Express fraud department. “Do you have a bluetooth headset or headphones you can use with your phone?

Customer Support 100

Customer Support Payment Methods Payment Solutions Systems Review 100

Practical Advice on SaaS marketing

NOVEMBER 5, 2016

No matter how wonderful your proprietary algorithms, the priceless virtues of your state-of-the-art platform, or the brilliance of whatever other sophisticated technologies you’ve got under the hood of your software-as-a service (SaaS) solution, here’s an unpleasant truth: Lots of your customers don’t really care. Most of your them only want to know what your solution does, not how it works.

Sales Recruiting 100

Sales Recruiting Technical Review SaaS Healthcare 100

CloseSaaS

NOVEMBER 10, 2016

Great sales managers leave nothing to chance. At least that is one of the key takeaways from the Harvard Business Review article, “The 7 Attributes of the Most Effective Sales Leaders”.

Scale 52

Scale Sales Management Scaling 52

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

Innovation

ReSci

NOVEMBER 10, 2016

As marketers, you know that personalization and relevancy are crucial to reaching today’s audience. There’s a lot of emphasis on 1-to-1 personalization, and it’s a concept everyone seems to understand. But what does the concept really mean when it’s time to deliver…. The post Customer Segmentation Strategy: The Importance of The Right Message appeared first on ReSci.

Strategy 40

Strategy Marketing 40

SaaSOptics

NOVEMBER 9, 2016

SaaSOptics, a cloud-based subscription platform, steps into the limelight as they announce a newly closed $1.8 million funding round, prepare to present at Venture Atlanta, and add new executive leadership. Tim McCormick, a B2B software industry veteran, will now serve as the company’s new CEO. Read more.

Leadership 40

Leadership Cloud B2B Subscription 40

yoursales

NOVEMBER 9, 2016

A NUDGE TO SaaS COMPANIES’ GENUINE SOCIAL SELLING A NUDGE TO SaaS COMPANIES’ GENUINE SOCIAL SELLING A NUDGE TO SaaS COMPANIES’ GENUINE SOCIAL SELLING W e’re consuming all this content that talks about how SaaS companies’ genuine social selling is the future of selling, and how nobody ever has to do any cold calls anymore. Because we know we should find time in busy schedules – in-between making and keeping stakeholders happy – to educate ourselves and redefine our sales process

Sales Outsourcing 40

Sales Outsourcing Social Media Education Consulting 40

Tom Tunguz

NOVEMBER 6, 2016

About $1B has been invested in early stage SaaS startups as of November 1. Over the last nine months, marketing startups have raised more dollars in aggregate than any other segment. The chart above shows the early-stage investment dollars by buyer within the organization. Operations teams following second, with human resources focused startups in third.

Artificial Intelligence 100

Artificial Intelligence Trends Marketing SaaS 100