Sat.Jun 08, 2019 - Fri.Jun 14, 2019

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Why Product Innovation Slows After the Series A

Tom Tunguz

You’ve found product market fit. You’ve hired a team, including some managers. Your initial, small customer base is very happy. You’ve discovered an initial channel of customer acquisition that’s working. You’ve raised a meaningful round of capital. And then, right then, product innovation decelerates to zero. The fast pace that characterized the past 12-18 months, when you would germinate an idea and write the code in less than a few days, has evaporated.

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How to Determine How Much to Charge for Your Software

Entrepreneur - SaaS

Setting the right price point can make or break your business.

Software 103
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The Ultimate Guide to SaaS Product Management

OpenView Labs

Special thanks to Miriam Richter, Adelina Irimia and Adina Mic for helping compile this guide. It’s easy to forget that SaaS product management is a relatively new, and still emerging, function. (For proof, might I suggest the classic post Good Product Manager/Bad Product Manager , which presents a very different vision for the role of product manager than most of us have today).

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Good Design is the Secret to a Successful SaaS Conference Presence in 2019

Chart Mogul

Creative plays a critical role in how we prepare for SaaS conferences. We believe it's the cornerstone in making our participation a success. Conferences are becoming an increasingly important part of running a SaaS business. They are a chance to meet existing and prospective customers, learn about new trends and topics in the industry, and — above all — get inspired.

Scale 102
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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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A/B Testing: How and Where to Start

The Daily Egg

One misstep we often see companies make: Investing in a massive website redesign without validating the changes they’re making by looking at their customer data first. The downside of this mistake is massive; wasted time and money, to be sure, but also, this is a huge missed opportunity for making positive and impactful website […] The post A/B Testing: How and Where to Start appeared first on The Daily Egg.

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SaaStr Podcasts for the Week with Fmr. CEO of Host Analytics and CEO of Namely — Jun 14, 2019

SaaStr

Ep. 241: Dave Kellogg is a leading technology executive, independent board member, advisor and angel investor. In his most recent role, Dave was the CEO @ Host Analytics where he quintupled ARR, halved customer acquisition costs and increased net retention rates before selling the company to a private equity sponsor. Before that Dave was SVP/GM of Service Cloud @ Salesforce where he led the $500m line of business for customer service applications.

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Sales process: Part 4 of Predictable Revenue’s outbound sales learnings from 2018

Predictable Revenue

A robust sales process considers the mindset by which reps attack their day (and their quotas), a nuanced understanding of the buyer mindset, and tactical schemes on how to juggle a significant volume of daily touchpoints. The post Sales process: Part 4 of Predictable Revenue’s outbound sales learnings from 2018 appeared first on Predictable Revenue.

Sales 113
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Thanks for the Insight! Now What? How to Get Unstuck and Improve CX, Conversions, and ROI

The Daily Egg

Our co-founder Neil Patel wanted to understand where companies were struggling to meet their fullest potential. One set of contrasting data points jumped out at the Crazy Egg team specifically. In his research of over 200 companies ranging in size from $1mm in Revenue to $300mm, he uncovered the following: Conversion Rate Optimization (CRO) is […] The post Thanks for the Insight!

Revenue 276
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Ubersuggest 4.0: The Ultimate Content Marketing Tool

Neil Patel

Why do you do keyword research? It’s to find more lucrative keywords to rank for on Google, right? But once you find these keywords, you still have to figure out how to rank for them. For that reason, I decided to update Ubersuggest because I wanted to show you what kind of content to create and even how to promote it. That way you can start ranking for these newly found keywords.

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6 Reasons Why Your Integrated Payments Strategy Could Fail

If you're in the software industry grappling with integrating payments into your business model, understanding where others have stumbled can be a game-changer for your revenue goals. Discover 6 key reasons behind the struggles many face. The challenge goes beyond the technicalities of integrating a payment system; it delves into the strategic oversight of revenue shares, negotiations with payment providers, and the full exploitation of potential revenue streams.

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How Marketing AI Will Transform Your Lead Generation (and Conversion)

Unbounce

Artificial intelligence is about to change lead generation and conversion as you know it. In the process, it’ll have a transformative impact on companies and careers. AI is a blanket term that covers several different technologies. You might have heard of some of them, like machine learning, computer vision, and natural language processing. Even if you don’t know much about it, though, you probably use AI-powered technology dozens or hundreds of times per day.

Scale 111
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How to scale a team to 25 reps in just 3 years and learn from the mistakes along the way with Spendesk’s Nicolas Marchais

Predictable Revenue

Strategy Advice from Up & Coming Sales Leader Nicolas Marchais. Lessons Learned on his Quest to Scale his Sales Team to 25 Reps in just Three Years. The post How to scale a team to 25 reps in just 3 years and learn from the mistakes along the way with Spendesk’s Nicolas Marchais appeared first on Predictable Revenue.

Scale 100
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What are the Benefits of CRM for Small Business?

Nimble - Sales

It doesn’t matter what your focus is, what kind of services you offer, or what kind of industry you represent: your clients should be of prime importance for you. They allow you to grow, provide you with feedback and inspire you to create new concepts. It goes without saying that your clients bring in the […]. The post What are the Benefits of CRM for Small Business?

Business 111
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Secrets of Sand Hill Road for Entrepreneurs, Video Edition

Andreessen Horowitz

Stanford research shows those venture capital-backed companies founded since 1979 account for 43% of all US public companies, 57% of public company market capitalization, and 82% of the country’s total R&D budget. The world needs this risk-seeking asset class.

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People, Passion & Perfection: The Key Ingredients for an Awesome Product

Need help launching innovative software quickly? Dive into "People, Passion, and Perfection" and unlock the secrets to building excellent products in the digital age. Fast-track your journey with Tech Accelerator: Agile and Cloud-Native for flexibility & scalability AI-powered innovation for faster results Quality at every step for a flawless user experience See real impact across industries: Healthcare: Empower patients and medical professionals with intuitive solutions Education: Transform cla

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Top Excuses Owners Use to Avoid Exit Planning

Divestopedia

You will rationalize reasons to stay involved in your business until you've missed your golden opportunity to exit. If anything in this article rings true for you, consider your reasons for staying in. It might be time to start planning your exit!

Business 100
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The Top 3 Customer Success Challenges and How to Beat Them

Totango

If you want your business to succeed, make sure your customers succeed. As the economy becomes more customer-centered, the need to foster customer success is more important than ever before. Achieving customer success means that your customers gain their desired value from your product and can use it to meet their goals long-term. Aligning your business goals with those of yours customers spells prosperity for your business for years to come.

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Ten Simple Sales Hacks the Pros Use to Close More Deals

Nimble - Sales

Many modern sellers, marketers, and representatives of other professions are oblivious to basic sales techniques and do not know how to close a deal in sales. Closing a Sale Closing the sale is tough. Indeed, at this stage, the client must make the final decision on the purchase. The task of the seller is to […]. The post Ten Simple Sales Hacks the Pros Use to Close More Deals appeared first on Nimble Blog.

Sales 99
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a16z Podcast: 10+1 Lessons from a Serial Entrepreneur

Andreessen Horowitz

Want actionable advice from a founder who has built multiple tech companies and has invested the time to be open, introspective, and transparent about lessons learned?

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How to Achieve Product-Market Fit

Speaker: Dan Olsen - Product Management Trainer and Consultant, Author, and Speaker

Everyone working on a product is trying to achieve the same goal: product-market fit. But most products fail to do so. In this webinar, product management expert Dan Olsen will share his simple but effective framework for achieving product-market fit from his book The Lean Product Playbook. He will explain his Product-Market Fit Pyramid and The Lean Product Process, a 6-step methodology that guides you through how to: Determine your target customer Identify underserved customer needs Define your

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The Sales Methodology Blueprint: How To Choose The Right One For Your Business

Sales Hacker

The sales methodology is like a set of rules for how you sell your products or services to customers. You need to define your methodology before anything else, including the sales process. Otherwise, your sales process will be applied differently by each rep on the team. The methodology you choose also needs to fit your customers and your market, so it’s crucial to choose the right one!

Sales 80
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FastSpring’s 2019 Ecommerce Growth Package

FastSpring

Can you believe it’s already June and that we’re already halfway through the year? As we approach the warmer summer months, it’s especially important that your company carries all the momentum you’ve worked hard to build into the second half of the year. To help you accomplish this, we’re sharing a short list of helpful ebooks, webinars, podcasts, books, and blog posts to help you kick off your growth plan for 2019.

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How Can You Tell if Your Digital Marketing Agency is a Dud?

Nimble - Sales

Digital marketing is a must; whether your business is a global powerhouse, a niche online store, or a local brick-and-mortar enterprise. In 2019, the number of people finding websites through organic search is down; however, paid search and social media referrals are up, making it more important than ever to have a strategy that works. Rather […].

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Cisco offers cloud-based security for SD-WAN resources

IT World

Cisco, at its Cisco Live customer event this week, took aim at that requirement by telling customers it added support for the company’s cloud-based security gateway platform – known as Umbrella -- to its SD-WAN software offerings.

Cloud 72
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Monetizing Analytics Features

Think your customers will pay more for data visualizations in your application? Five years ago, they may have. But today, dashboards and visualizations have become table stakes. Turning analytics into a source of revenue means integrating advanced features in unique, hard-to-steal ways. Download this white paper to discover which features will differentiate your application and maximize the ROI of your analytics.

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How Goodwill Impacts Business Value

Divestopedia

Never underestimate the value of goodwill. Learn how goodwill can have a positive impact on your business valuation and also on your bottom line.

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What You Need to Know About the PSD2 and Strong Customer Authentication

FastSpring

On September 14th, 2019 all payment providers who process payments for consumers in the European Union must adhere to new requirements for authenticating online payments as part of the second Payment Services Directive (PSD2). Already a FastSpring seller? Skip to the bottom of this piece to find out what you need to do about this regulation. You may recall the initial Payment Services Directive (PSD) established by the European Commission that was initially adopted in 2007, then updated in 2009

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Nimble Releases Re-Designed Contact Record to Streamline Relationship Management

Nimble - Sales

Nimble is constantly innovating to help you build better relationships and engage more intelligently — everywhere you work. That’s why we’ve made it simpler than ever to log activities, view contact and company information, scan social signals, send trackable email templates, apply tags, and more — right from the newly designed contact record.

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Digital Sales Data: The (Real) Secret to Moving Deals from Prospect to Closed

Sales Hacker

In an ideal world, 100% of your data ends up in Salesforce (or your CRM of choice). But sadly, that’s not what’s happening in the real world. According to a recent Salesforce study , poor data hygiene costs the average business nearly 30% of its revenue, amounting to a total economic loss of a whopping $700 billion a year. You know it’s important to capture high-quality data to help you conduct QBRs , analyze your account health, review handover processes , report on your opportunity pipeline, a

Scale 69
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10 Red Flags in Integrated Payment Partnerships: Moving Towards a Mutual Benefit

Navigate the complex world of integrated payment partnerships with this essential guide, a treasure trove of insights for software companies. It unveils ten critical red flags to watch out for, from the dangers of hidden fees to the constraints of restrictive contracts. This guide is crucial for identifying potential pitfalls and aligning with the right partners.

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How a service mesh helps manage distributed microservices

IT World

One of the shifts occurring in IT under the banner of digital transformation is the breaking down of large, monolithic applications into microservices — small, discrete units of functionality—that run in containers — software packages that include all of the service’s code and dependencies that can be isolated and easily moved from one server to another.

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[Webinar Recap]: How Conversion Optimization Can Transform Your Digital Campaigns

FastSpring

Data-backed insights should play a pivotal role in helping to shape your company’s business decisions. But when it comes to optimizing the performance of your website, getting clear and actionable data can sometimes prove to be even more of a challenge than the initial problem you are solving for. We’ve partnered with Ali Nasser, CEO of Spiralyze, to breakdown how you can use conversion rate optimization to improve the performance of your digital campaigns.

Data 62
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12 Steps to Conducting a Productive Customer Success Brainstorming Session

ChurnZero

12 Steps to Conducting a Productive Customer Success Brainstorming Session. Automation is a game-changer for almost any department, but surprisingly Customer Success teams are a bit behind some of their counterparts (i.e. Marketing and Sales) when it comes to adopting technology to allow for automated workflows. This is especially surprising given the long customer lifecycles, Customer Success Managers are on tap to nurture and grow; from onboarding, to adoption, to renewal to advocacy.