Sat.Mar 05, 2016 - Fri.Mar 11, 2016

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Building any business is hard

The Angel VC

Judging from the number of Facebook likes and retweets, as well as comments on Twitter and elsewhere, my last post resonated with quite a lot of people. Some people thought it was provocative though, and some chimed in with good feedback: @hunterwalk building ANY business is hard — Jonathan Abrams (@abrams) March 5, 2016 Therefore I thought it would be worth following up on the topic to make sure that my message is clear.

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Competing in a crowded market

Practical Advice on SaaS marketing

First a confession. Every once in awhile I get a call from a SaaS company looking for help with their customer acquisition plan, and my first thought is "Are you kidding? The company tells me that they've developed a wonderful solution with a boatload of impressive features. But they're selling into a market that's already crowded with other vendors.

Marketing 113
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The Strategic Shift in Revenue for SaaS Startups as They Scale

Tom Tunguz

As a SaaS startup grows, recurring revenue begins to fuel the company. Not too far into the future, the existing customer base begins to contribute more of the startup’s revenue than new customers and bookings. Each startup will observe this revenue composition transition at a different point in its evolution because it’s a function of growth rate and churn rate.

Scale 105
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Sales pipeline management tips for SDRs & AEs using Close

CloseSaaS

This is a guest post from Nick Persico. He was one of the first people to use Close, and has been helping teams get the most out of it ever since. He’s now Head of Growth at Close.This post is intended for sales development representatives (SDR) and account executives (AE) using Close.

Sales 52
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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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Angie’s List and Two-Sided Market Pricing

Software Platform Consulting

For those of us who follow pricing strategy in two-sided markets, last week was a milestone. Angie’s List, which invented the home services marketplace (in 1995) announced it would drop its “paywall” The paywall charged buyers to search its directory and reviews before communicating with contractors. Angie’s List will now offer a freemium model for homeowners (buyers) and will continue to offer a freemium model to contractors/service providers.

Pricing 40

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Authenticity in Leadership

Tom Tunguz

We all recognize great leadership when we see it. But what characterizes great leadership? Is it an inspirational speaker articulating a goosebump-inducing vision? Or an executive with the five universally praised characteristics Stanford professor Jeffrey Pfeiffer identified: modesty, authenticity, truthfulness, trustworthiness and selflessness? Or is it a great manager of people, someone who understands the aspirations of each report, charts a career path, assigns meaningful work along that pa

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What's Really Happening in the US Venture Fundraising Market in Early 2016

Tom Tunguz

The startup fundraising market in 2016 has been difficult to characterize. Punctuated by a concentrated decline in public tech stocks, the sentiment in Startupland has changed from resolute ebullience to a calmness approaching caution. Two months in, we can analyze January and February data. This posts analyses US headquartered information technology companies which VC-led investment rounds, except for the $793M Series C in Magic Leap , which I excluded as an outlier.

Marketing 100
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MVP your team to excellence

CloseSaaS

When you hear “MVP” you probably think: “Ya, ya, I know, heard it all before.” But today, I want to share with you how you can take the framework of a minimum viable product, and apply it to things OTHER than your product.

Startup 52
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How to sell software with sales: Business of Software USA 2015 talk

CloseSaaS

Sales automation has its place but if you want to increase your sales through the power of human interaction, Steli shows you the call and email tactics you need in his Business of Software (BoS) talk. (The transcript, slides, and notes can be found here.

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6 Reasons Why Your Integrated Payments Strategy Could Fail

If you're in the software industry grappling with integrating payments into your business model, understanding where others have stumbled can be a game-changer for your revenue goals. Discover 6 key reasons behind the struggles many face. The challenge goes beyond the technicalities of integrating a payment system; it delves into the strategic oversight of revenue shares, negotiations with payment providers, and the full exploitation of potential revenue streams.