Sat.Jan 04, 2025 - Fri.Jan 10, 2025

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Why Payment Flexibility is Key to Customer Retention

USIO

Offering top-notch products or services is a critical part of running a business, but what often makes or breaks the customer experience is convenience—especially when it comes to payments. Payment flexibility has emerged as a cornerstone of customer retention, enabling businesses to cater to diverse preferences and build long-term loyalty.

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Is Your Sales Ops Ready for the AI SDR Revolution?

Predictable Revenue

AI SDRs automate repetitive tasks, scale outreach efforts, and accelerate pipelines. Are they game-changers, or an overhyped trend? The post Is Your Sales Ops Ready for the AI SDR Revolution? appeared first on Predictable Revenue.

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Four digital customer success trends to watch in 2025

ChurnZero

2025 still sounds like some far off, distant year in the future to me, with flying cars, robot maids, and all sorts of other sci-fi phenomena. But now that 2025 is actually here, although 2024 certainly had its fair share of futuristic innovations (a desk bike to charge your phone, anyone?!), and you may catch a self-driving car or two roaming your city, its not exactly the Jetsons reality of my minds eye ( yet ).

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Usage-Based Revenue Models: Successes and Pitfalls from Checkr COO Lindsey Scrase on CRO Confidential

SaaStr

In the latest episode of our SaaStr CRO Confidential podcast, host Sam Blond sat down with Lindsey Scrase, COO of Checkr (and former CRO), to discuss her tactics for driving growth at the background screening unicorn. Having joined Checkr from Google in 2022, Lindsay shared valuable insights about identifying and executing on major opportunities for improvement within an already mature go-to-market organization.

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Enterprise ABM Marketing Tools: A Marketers Guide

Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.

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The 8 Best Conversion Rate Optimization Blogs

The Daily Egg

A lot of conversion blogs have come and gone in the 20 years that we’ve been doing this. Here are our favorites that are still. The post The 8 Best Conversion Rate Optimization Blogs appeared first on The Daily Egg.

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SaaS sales for startup leaders

Chart Mogul

Youve built an amazing productsomething youre genuinely proud of. But now comes the part that can feel a little overwhelming: selling it. For many founders, its not just about convincing othersits stepping into a whole new role, figuring out what works, and hearing no more than youd like. Its challenging, no doubt, but its also … Youve built an amazing productsomething youre genuinely proud of.

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GTM 128: The Death of Demos and Selling What Customers Actually Need with Fred Viet

Sales Hacker

The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Fred Viet serves as the Chief Sales Officer at Aircall, overseeing global sales and playing a key role in scaling the company’s reach over the last four years. With a background that includes leadership roles at AWS, Microsoft, and Lenovo, Fred brings a wealth of experience in building high-performing teams and driving revenue growth.

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Why Billing Automation is the Foundation of Scalable Growth

Blulogix

By Inga Broerman Why Billing Automation is the Foundation of Scalable Growth In the dynamic world of the subscription economy , businesses face increasing competition and mounting customer expectations. With industry consolidation creating larger players and intensifying the race for market share, operational efficiency is no longer a nice-to-haveits a necessity.

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Eliminate the Data Privacy Guesswork with a virtual Data Protection Officer (vDPO)

Scytale

With so many data privacy regulations, like GDPR , CCPA , POPIA to name a few, compliance and protecting data is not always so straightforward. The regulations you need to comply with largely depend on the nature of your business, the regions you operate in, and the type of data you process. They each have their own distinct rules and security measures for compliance, but the question is where do you start?

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SaaS Essentials: Failed Payment Solution Guide

For SaaS businesses, improving retention is one of the easiest and most effective ways to drive revenue and profits. With a clear link between failed payments and customer churn, having a robust failed payment recovery solution isn’t optional—it’s essential. Achieving your retention goals starts with the right solution.

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5 Interesting Learnings from Asana at $750,000,000 in ARR

SaaStr

So the overall “project management” space has seen widely disparate impacts from the SaaS partial downturn of 2022-2024. Asana, strong in B2B2B and selling to tech, was perhaps hit hardest, with growth slowing to 10%. Monday.com by contrast, selling mainly outside of tech, saw growth remain strong at 34%. It’s been a tale of two worlds.

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Merchant onboarding 101: Insights for software payments success | Episode 45

Payrix

Ian Hillis welcomes David Blair, Senior Director of Product Management at Worldpay for Platforms, on PayFAQ: The Embedded Payments podcast to explore the critical roles of merchant underwriting and onboarding for software providers. With over a decade of experience driving product innovation, David offers easy to understand definitions and valuable insights into how platforms can build trust, reduce risk, and deliver frictionless merchant boarding experiences that enrich the entire payments ecos

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How to use landing page sales funnels to convert more visitors

Unbounce

/ Landing page optimization How to use landing page sales funnels to convert more visitors By Josh Gallant. Updated on January 6, 2025. 14 min read Ahh, the funnel. Despite what you may be hearing through the grapevine, the marketing conversion funnel is most definitely still alive and well When its built right, that is. In order to build funnels that actually convert, you first need to fully understand what the core stages of the marketing funnel are, what the goals are at each stage, and the r

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Finding Striking Distance Keywords — Whiteboard Friday

The Moz Blog

Striking distance keywords can highlight where sites may be able to make a big impact on their rankings and traffic with less effort. In this episode of Whiteboard Friday, Jo talks about how to locate, track, and label these keyword opportunities in Moz Pro.

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An Omnichannel Payment Solution––Without the Complexity

Simplify omnichannel payments with a solution that unifies every channel through your platform. By integrating front-end systems like online, mobile, and in-store payments with robust back-end infrastructure, you can deliver a seamless payments experience without the need for heavy engineering. Omnitoken technology enhances security by tokenizing card transactions for reuse, enabling merchants to drive cross-selling opportunities.

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Carta: 38% of Bootstrapped Start-Ups Have Solo Founders. But Only 17% of VC-Backed Ones Do. And 10%-12% of Ones That IPO.

SaaStr

So does being a solo founder … work in SaaS? We’ve dug into this topic several times at SaaStr. Of the post ~40 SaaS IPOs, only 5 or so had solo co-founders. So let’s call that 10%-12% or so. Still, they are some good ones: Zoom, Scaler, New Relic, Elastic, etc. More on that here : At the Top SaaS Companies, Founder-CEOs Own ~15% at IPO.

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How to Create a Sales Compensation Plan for SaaS

The SaaS CFO

Sales compensation plans play a critical role in the success and scaling of SaaS companies. The transition from founder-led sales to scalable, team-driven sales models can be challenging. The transition can stop companies from hitting the next level of ARR. Higher ARR, higher valuation. A well-designed sales compensation plan motivates teams, aligns with corporate objectives, […] The post How to Create a Sales Compensation Plan for SaaS appeared first on The SaaS CFO.

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The top 2025 customer success trends predicted by SaaS experts

ChurnZero

Whats the one thing that wont change in customer success this year? The pace of change itself. So how should you position yourself for 2025s incoming customer success trendsand should you be nervous, optimistic, or a cautious blend of both? “Over the past two years, every less-than-best practice in CS has been scrutinized: where it should live, how it should look, who owns what, writes ChurnZero CEO You Mon Tsang in the most recent Customer Success Leadership Study.

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How to Find All Existing and Archived URLs on a Website

The Moz Blog

Need to find all current and historic URLs on a website? Discover essential tools and tips to build a complete list of URLs for migrations, audits, and recovery.

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Usage-Based Monetization Musts: A Roadmap for Sustainable Revenue Growth

Speaker: David Warren and Kevin O'Neill Stoll

Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng

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The #1 Worst Hire of All When You Are Just Starting To Scale: The Mediocre VP of Engineering

SaaStr

Every time I see a CRO that doesn't sell themselves, they fail. Every time I see a CTO that doesn't code themselves, they fail. Every time I see a CMO that doesn't market themselves, they fail. — Jason SaaStr 2025 is May 13-15 Lemkin (@jasonlk) November 28, 2024 So we’ve talked a ton on SaaStr over the years on the risks and benefits of hiring your various VPs and C-level execs.

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AI-Powered Marketing Automation: The Next Frontier for SaaS Growth

Inturact

What if you could delegate repetitive marketing tasks and focus on scaling your SaaS business? AI-powered marketing automation makes smarter campaigns, higher conversions, and saving time possible.

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The 2025 Blueprint for Scalable Growth in the Subscription Economy

Blulogix

By Inga Broerman The 2025 Blueprint for Scalable Growth in the Subscription Economy The subscription economy is entering a pivotal year. By 2025, the landscape will be more competitive, innovative, and complex than ever before. Trends like usage-based pricing , complex provisioning , industry consolidation , and evolving regulatory landscapes are reshaping how businesses operate and thrive.

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The Growth Matrix: How to Use it to Guide Your SaaS GTM Strategy

Kalungi

Learn how to use the Growth Matrix to guide your SaaS GTM strategy. Discover insights to prioritize growth, align your team, and scale sustainably.

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4 AI Hacks to Make Sales Teams More Efficient

Over the last two years, there’s been a 76 percent increase in AI adoption across sales organizations. The reason for its rise? AI increases teams’ productivity by predicting and automating actions that require manual effort. In other words, the research that takes reps hours, AI can do in seconds. For sales teams, AI opens up a world of new possibilities, including automating outreach, identifying best-fit buyers, and keeping CRMs flush with fresh data.

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Never Hire a “Strategist” Unless That’s Exactly What Your Want

SaaStr

So some folks are going to disagree with me on this post, but I’m close to 100% right on it, and it will save you a ton of pain and time and money. Never hire someone who describes themselves as a “Strategist” unless that’s what you really, really want. Especially today. So many folks want to be strategists, do audits of what you do, and give you ideas.

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Why Salesforce Commerce Cloud, Why Now?

CloudKettle

For the first fifteen years of my career, I doubled down on the Open-Source Drupal CMS. The platform offered a smart and flexible approach to functional enhancements through its module and hook system (more on that later!). We often used Drupal not just as a CMS, but as a frameworkleveraging its built-in tools for permissions, […] The post Why Salesforce Commerce Cloud, Why Now?

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Breakthrough or Bust: Is Your Billing Ready for 2025? In 2025, the companies that win won’t just be selling innovative products—they’ll be managing complexity better than their competitors.

Blulogix

By Kegham Khrigian Breakthrough or Bust: Is Your Billing Ready for 2025? In 2025, the companies that win wont just be selling innovative productstheyll be managing complexity better than their competitors. For many organizations, billing is the last thing they want to think aboutbut its the first place where inefficiencies can cost you revenue, customers, and partnerships.

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TSheets vs. Homebase: Which Employee Management Tool Is Best?

SaaS Metrics

Yearning for the ideal employee management tool? Discover whether TSheets or Homebase suits your business needs best by exploring their unique features. The post TSheets vs. Homebase: Which Employee Management Tool Is Best? first appeared on SaaS Metrics.

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How Clinic Sense Reduced Churn and Unlocked More Revenue

ClinicSense is a SaaS platform that supports over 7,000 massage therapists who use it for appointment management, payments, scheduling, marketing activities and more. Despite having a relatively low payment failure rate, the company discovered that the failures disrupted the customer experience. This often led to churn as customers decided to cancel or abandon their account, preventing ClinicSense from realizing the full lifetime value (LTV) of its users.

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Dear SaaStr: What Are Some Successful SaaS Leaders Without Sales Teams?

SaaStr

Dear SaaStr: What Are Some Successful SaaS Leaders Without Sales Teams? Many that are self-serve and SMB-focused can start off without a sales team … for a while. But almost none stay without a sales team … forever. Yes, Atlassian since well past its IPO had almost no direct sales team. But it had and has a very large channel that sells its product into the enterprise, and a lot of internal resources that support the channel.

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Measuring the ROI of Your SaaS Marketing Agency

Kalungi

To understand how well your SaaS marketing agency is performing, you need to decide what your return on investment looks like.

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Back to Text: How AI Might Reverse Web Design

Tom Tunguz

AI saved me from cookie banners, travel insurance popups, car rental quotes, & the special frustration of comparing flight options across tabs. I downloaded an open-source agent, tweaked it & watched it find the cheapest flights for my trip from San Francisco to Newark. One-Way Trip (12 Jan 2025) Airline Departure Arrival Duration Stops Price United Airlines 5:14 AM from SFO 3:44 PM at EWR 7 hr 30 min 1 (DEN) $297 United Airlines 10:45 AM from SFO 7:26 PM at EWR 5 hr 41 min Nonstop $474

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