Sat.Aug 07, 2021 - Fri.Aug 13, 2021

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5 Deal Disasters to Avoid in Future Sales

Sales Hacker

Some industries have had to do a lot of belt-tightening recently, and it shows. Research from late 2020 shows that touches to close rose 65% from pre-COVID-19 pandemic levels. Companies have been cautious with their budgets, and as a result, deals have lengthened. Deal disasters you’ll want your team to avoid. The silver lining is that hard times are great learning opportunities.

Scale 119
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Geo-Targeting: How to Use it to Increase Conversions

Neil Patel

Websites allow users to access your website from anywhere in the world. A small eCommerce site in Florida can just as easily reach a businessman in India as a family in South Carolina. Even if you have a “.com” com” English-only site, you may very well be an international business by default. The problem? Those people live very different lives.

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3 Steps to Painless Design Delivery—According to Zeplin’s CEO and CMO

OpenView Labs

SaaS is a world populated by makers. From UX people and engineers, to product designers and copywriters, we’re all here because we love to solve problems by building things. But it’s no secret that it can be a little tricky getting from design creation to design delivery. There are a lot of moving parts and a lot of different teams that all need to come together to make the magic and ship the product.

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Every Investor is Different. But Here Are 22 Reasons I Generally Say “No”

SaaStr

Apologies for the title of this post, and perhaps the post entirely. The reasons one early stage start-up gets funded and another doesn’t can be opaque. Some investors bet on the best engineering teams. Others bet on traction. Others are thesis investors. Others bet on chutzpah. Etc. etc. I thought it might be helpful to assemble a checklist of 22 reasons I almost immediately pass on investing in start-ups that are still interesting.

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SaaS: How They’re Turning Payments Into Profit Centers

Discover how these SaaS companies are earning up to $700k + and zero upfront cost with Usio Integrated Payments.

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Best Restaurant Payroll Software Compared

The Daily Egg

Restaurant payroll software helps to process salaries and offers tools to manage your payroll taxes, tips, and attendance. We spent 10 days. The post Best Restaurant Payroll Software Compared appeared first on The Daily Egg.

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The Optimal Pricing Strategy for Your Startup - Office Hours with Madhavan Ramanujam

Tom Tunguz

Pricing is one of the questions that persist through the evolution of a company. A common topic today in software startup board rooms is: should the company price by seat or by usage? To answer this question and many others, Redpoint Office Hours will welcome Madhavan Ramanujam , Partner and Board Member at Simon-Kucher on Wednesday, August 25th at 11AM PT.

Pricing 244
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Health & Safety at the 100% Outdoors / Open Air, 100% Vaccinated SaaStr Annual 2021

SaaStr

We’re gearing up for the 2021 SaaStr Annual , and it will be great — and different. We can’t think of another IRL event that has put more into real health and safety than SaaStr Annual, so we wanted to review all the thoughts and precautions here, which we think are almost unique in the industry: 100% Vaccinated AND 100% Tested. Everyone attending, and all staff working on, SaaStr Annual will be fully vaccinated AND tested 72 hours before the event.

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Rippling Review

The Daily Egg

Rippling is a user-friendly online payroll system that also offers HR and IT solutions. The software requires very little training to get. The post Rippling Review appeared first on The Daily Egg.

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Dialpad’s Dan O’Connell on how an all-in-one support approach can drive revenue

Intercom, Inc.

For years, we’ve been following a best-in-breed approach, searching for the very best communication app for each specific need. Could this trend be changing? Few people are better advocates for a unified view of the customer experience than Dan O’Connell. He’s been the Chief Revenue Officer and Chief Strategy Officer at Dialpad, the cloud communication platform, since the spring of 2018, but his fascination for conversations and natural language processing came even sooner.

Revenue 223
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Beyond the Basics of A/B Tests: Highly Innovative Experimentation Tactics You Need to Know

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

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10 Social Media Tips for Restaurant Marketing

Neil Patel

If you own a restaurant and aren’t leveraging social media, you are missing out. Think about this: you can reach thousands, if not millions, of viewers using popular restaurant marketing hashtags like #foodporn and #foodphotography. Platforms like Instagram and Facebook let you upload attractive images with location tags, making them ideal for restaurant marketing.

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If You Want to Get Funded – Dude, Make It Easy On Them

SaaStr

If you don't send the VC a deck ahead of the meeting, Don't expect them to be prepared. — Jason BeKind Lemkin (@jasonlk) August 11, 2021. These truly are the best of times in SaaS. It seems like everyone is raising 3 big VC rounds a year, effortlessly. And yes, some are. But for most of you, for most of us, it isn’t any easier to raise VC capital.

Scale 281
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The Complete Guide to Employee Retention

The Daily Egg

Hiring top-performing employees is only half the battle—the other half is knowing how to retain them long term. Many companies struggle with. The post The Complete Guide to Employee Retention appeared first on The Daily Egg.

Retention 325
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Why Marketers Love Using Nimble

Nimble - Sales

In the world today, with the technology and access that we have through the internet, there is a wealth of information available to marketers. Depending on the size of your company or marketing team, the sheer size of the potential data can be staggering. This is where Nimble CRM comes in handy. A CRM can consolidate […]. The post Why Marketers Love Using Nimble appeared first on Nimble Blog.

Marketing 145
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How Investors & Strategic Buyers Evaluate Integrated Payment Strategies

Explore how integrated payment strategies impact investor and buyer evaluations. Payments are more than a feature — they’re a key to long-term success and market differentiation. They help SaaS companies offer seamless user experiences and efficient operations. Investors and strategic buyers assess these integrated payment strategies as a measure of a company's growth potential and sustainability.

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Internal Site Search is Killing Your Conversion Rate (Here’s How to Fix It)

Neil Patel

An internal site search is a must-have. However, it’s often viewed as an afterthought rather than a true conversion optimization tool – and that could be killing your conversion rate. So what should you know about improving your site search? Here are a few tips on making the most of site searches. What is Internal Site Search and Why Does it Matter?

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Dear SaaStr: My Marketing Team Doesn’t Do Enough. Should I Fire Them?

SaaStr

Q: I have a SaaS startup. I feel my marketing team does not make enough efforts. Should I fire the team? No … take that concern and energy and instead bring in their boss. Top your team and see what happens. Go find your real VP of Marketing. She’ll then figure out who on the team to keep, who to let go, and where to upgrade. Until then: First, start measuring things.

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The Complete Guide to Office Perks

The Daily Egg

Flexible hours, wellness accounts, and paid vacation–office perks are the modern solution to 21st-century problems. But how do you know which ones to choose? With the right strategy, office perks can cut costs and secure you the best talent in your industry. This guide will show you how to choose the best perks, how to […]. The post The Complete Guide to Office Perks appeared first on The Daily Egg.

Strategy 317
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Doubling Down on SentiLink

Andreessen Horowitz

I’m excited to announce our investment in SentiLink — having led their Series A, we’re now doubling down on their Series B alongside Craft Ventures. I first met SentiLink’s founders, Naftali and Max, at Affirm, where I was impressed at … The post Doubling Down on SentiLink appeared first on Andreessen Horowitz.

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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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The Ultimate Guide to Google Ads Campaign Management

Neil Patel

We’ve all seen Google Ads. Whether you call it Google AdSense, AdWords, or Ads, they’re the ads displayed in the search results on Google. Learning how to set them up is important, but learning how to manage and maintain their performance is a whole different ball game. In this guide, we’re pulling back the curtain and looking at what steps you’ll want to take after you have the ad set up.

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Dear SaaStr: If We Have Two Overlapping Products is it Better to Have One Sales Team or Two?

SaaStr

Q: If We Have Two Overlapping Products is it Better to Have One Sales Team or Two? It’s almost always better to have different sales teams handling different products. Why? If for no other reason — Incentive Alignment. Sales reps work on commission, and they are driven almost entirely by what they get the most commission for. When they sell 2 products, the #2 product almost always gets less attention.

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The Complete Guide to Independent Contractors

The Daily Egg

Independent contractors are becoming more and more of a popular option for business owners. However, with the benefits employers get by hiring. The post The Complete Guide to Independent Contractors appeared first on The Daily Egg.

Business 306
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Investing in Helium

Andreessen Horowitz

From the start, our core thesis has been that blockchains are a new class of computers. The three fundamental components of any computer are computation (your CPU), storage (your hard drive), and networking (your network interface card). Existing smart contract … The post Investing in Helium appeared first on Andreessen Horowitz.

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Driving Growth, Customer Satisfaction, and Retention through Usage-Based Pricing

As companies strive to boost revenue, deliver customer value, and stay competitive, they are increasingly embracing the potential of usage-based pricing.

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How to Market a Book: 7 Strategies

Neil Patel

It might feel like you’ve already done the hard work. You’ve spent hours with a keyboard or notebook in your hands, writing away. You’ve edited, edited, and edited some more—and may have even struggled through the complicated process of self-publishing. Now you have to go to the next step: marketing your book. This entails getting your book “out there,” earning an audience, and generating sales.

Strategy 143
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You’ll Know if That New VP is Going to Fail at the First Board Meeting

SaaStr

% of new VPs that succeed that “just need a little more time” to: * close more deals * generate more pipe * meet customers * understand the product better * etc. etc. 0.239%. Give them freedom to run. Time though … the good ones put points on the board fast. — Jason BeKind Lemkin (@jasonlk) August 11, 2021. A ways back at SaaStr, we did a post “If Your VP Sales Isn’t Going to Work Out — You’ll Know in 30 Days” At first, so many VPs of Sales I know hated the post.

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The Complete Guide to Exempt vs. Non-exempt Employees

The Daily Egg

If you aren’t familiar with how to categorize an employee exempt versus non-exempt, this guide will show you the way. You will. The post The Complete Guide to Exempt vs. Non-exempt Employees appeared first on The Daily Egg.

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“The Board Brought Me In” Telltale

Kellblog

There’s only one executive who should ever say, “the board brought me in,” and that is the chief executive officer (CEO). Yet, you’d be surprised how often you hear other executives — chief revenue officers (CROs), chief marketing officers (CMOs), chief product officers (CPOs), and most often chief financial officers (CFOs) — say, “the board brought me in.” It usually comes up in an interview, with a candidate running through their background. 

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Addressing Top Enterprise Challenges in Generative AI with DataRobot

The buzz around generative AI shows no sign of abating in the foreseeable future. Enterprise interest in the technology is high, and the market is expected to gain momentum as organizations move from prototypes to actual project deployments. Ultimately, the market will demand an extensive ecosystem, and tools will need to streamline data and model utilization and management across multiple environments.

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22 Marketing Techniques That Cost You Time, Not Money

Neil Patel

Here is a common situation many startups face. They have no money, but they have to do marketing. What can they do? Instead of focusing on costly marketing methods, such startups must focus on low-budget marketing hacks. The beauty of growth hacking is that it engages alternate methods of growth, methods which are sometimes lower cost. Where marketing and engineering meet, growth hacking happens.

Marketing 143
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Ringing the Bell on Competition with Chime’s CEO Chris Britt and Satya Patel, Partner at Homebrew

SaaStr

Chris Britt, CEO and Co-founder of Chime built a company that was focused on a customer base and customer behavior that investors hadn’t yet caught onto—debit card transactions among middle-income Americans. But he and his team had data that this was a powerful market opportunity, and they were driven by their passion to promote greater financial wellbeing.

Banking 255
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How to Create a Hiring Test

The Daily Egg

A hiring test is an unbiased and effective way to get insights into a potential candidate. But when a test is designed. The post How to Create a Hiring Test appeared first on The Daily Egg.

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