Sat.Jul 17, 2021 - Fri.Jul 23, 2021

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7 Top Trends in Customer Success to Learn From, and Maybe Emulate

SaaStr

Nick Mehta, CEO of Customer Success leader Gainsight, recently did a short post above on his Top 7 takeaways talking with customer success leader for the first time in-person in a long time. These points are so interesting I thought I’d add a few thoughts on to them. 7 takeaways: 1. Many have NRR as a top-level company metric. I love having NRR be the #1 metric for Customer Success.

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Marketing Stacks That Work: Why One Tool Isn’t Enough

Trujay

Want your business to make more money? Focus on your marketing. Image Source: Unsplash Marketers appeal to a customer regardless of age, ethnicity, or socioeconomic status. But marketers have to reflect that diversity. The online buying process is similar to a life cycle and thus enters one of the most beneficial […]. The post Marketing Stacks That Work: Why One Tool Isn’t Enough appeared first on Trujay: Migration & Integration Solutions.

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How to Create a SaaS Marketing Plan in 7 Steps

Baremetrics

If there’s one brand you and I can learn from to become better SaaS marketers, it’s HubSpot. From ranking for over 34,000 keywords to running its own knowledge base (i.e., HubSpot Academy), HubSpot has aced the SaaS marketing game in more ways than one. Anyone in tech can tell you, the SaaS industry is growing at an insane rate. With over 21,000 SaaS companies in the market, the growth is projected to continue by the end of 2021, reaching $157 billion.

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Best Fleet Maintenance Software Compared

The Daily Egg

After thoroughly investigating the world of fleet maintenance software, we concluded that Fleetio is the best choice for most people. This software cuts out manual data entry, uses reporting and analysis tools to give managers helpful insights, has a simple look and feel, and connects fleets through desktop and mobile devices. The Best Fleet Maintenance […].

Software 332
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Beyond the Basics of A/B Tests: Highly Innovative Experimentation Tactics You Need to Know

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

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5 Interesting Learnings From Avalara at $600,000,000 in ARR

SaaStr

Avalara is a leading public SaaS company we probably should all know more about. Avalara manages a big problem — tax and related compliance automation. Its roots are in SMEs sold directly, a market a lot of us attack as well. It’s in many ways the hardest way to do it (direct sales to SMEs), but like HubSpot, Avalara has made it work well.

Scale 321

More Trending

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Embracing hybrid work in a post-pandemic world

Intercom, Inc.

The COVID-19 pandemic forced a sudden shift to remote working in one of the largest global experiments in the history of work. As parts of the world reopen, the experiment moves to its next phase – adjusting to a post-pandemic reality in which remote and in-office work are no longer “either/or” alternatives. . The transition to remote work proved employees’ adaptability – now the looming return to the office offers companies another chance to embrace the unknown.

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Google Voice Alternatives

The Daily Egg

Google Voice is a solid call service option if you’re strapped for resources and/or looking for basic VoIP services. Its app is extremely simple to navigate and you can personalize it to forward calls and keep spam away. It’s free for personal use but it charges if you get it for business use. Overall, Google […]. The post Google Voice Alternatives appeared first on The Daily Egg.

Business 321
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30+ Incredible New Speakers for 2021 SaaStr Annual

SaaStr

We’re gearing up for the first 100% outdoors, open-air SaaStr Annual Sep 27-29 and a lot is going on! Take a look at our latest speaker additions here: Martin Mickos, CEO, HackerOne, Inc. Zach Kitschke, CMO, Canva. Zeb Evans, Founder & CEO, ClickUp. Tom Clayton, CRO @ Bill.com. Brian Peterson, CTO @ Dialpad. Tolithia Kornweibel, Chief Revenue Officer @Gusto.

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Building a RevOps structure to increase revenue and customer LTV

Predictable Revenue

Erol Toker and Rachel Haley explain why RevOps is important, how its evolution is reminiscent of the dot com boom, common mistakes leaders make when building out the RevOps function, and more! The post Building a RevOps structure to increase revenue and customer LTV appeared first on Predictable Revenue.

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How Investors & Strategic Buyers Evaluate Integrated Payment Strategies

Explore how integrated payment strategies impact investor and buyer evaluations. Payments are more than a feature — they’re a key to long-term success and market differentiation. They help SaaS companies offer seamless user experiences and efficient operations. Investors and strategic buyers assess these integrated payment strategies as a measure of a company's growth potential and sustainability.

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Intercomrade Spotlights: Serena Fritsch

Intercom, Inc.

Intercomrade Spotlights is a series that features stories of Intercom employees, exploring their careers, interests, experiences, and hopes for the future. Meet Serena Fritsch, Product Engineer at our Dublin office. Serena joined us six years ago and has become an integral part of the engineering team. We chatted to her about why she chose Intercom, her dreams, and her advice for women looking to get into engineering.

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Best WordPress Calendar Plugins Compared

The Daily Egg

Best WordPress Calendar Plugins Compared WordPress calendar plugins help to list bookings, appointments, and other events on your site. We spent seven days reviewing over 30 WordPress plugins to determine the best of the best. We concluded that Booking Calendar is the best for most people due to its adaptability, ease of use, and customization […].

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13 Tips to Being a Better Interviewer. Don’t Waste That Podcast or Event.

SaaStr

Secrets to a solid interview: 1/ Interview your heroes 2/ Do an hour of research 3/ Write out 5 great questions + 5 back-up questions 4/ Listen, and ask +1 follow-up question on the great responses 5/ Share questions ahead of time. Most will read them, some will add good ideas. — Jason BeKind Lemkin (@jasonlk) July 18, 2021. The other day on Twitter a CEO asked who they should emulate as an interviewer for their new podcast.

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How To Not Suck At Your Elevator Pitch

Predictable Revenue

Rajiv Nathan, Founder at Startup Hypeman, talks about his top strategies to nail sales pitches and make potential prospects' heads turn. The post How To Not Suck At Your Elevator Pitch appeared first on Predictable Revenue.

Startup 214
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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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3 Reasons Why Your Marketing Needs Unbounce’s New Smart Builder [Announcement]

Unbounce

Whoever said, “life is a journey, not a destination,” clearly wasn’t a time-strapped marketer trying to dig themselves out from under a mountain of tasks by the end of the day. (The quote is often attributed to the 18th-century poet and philosopher Ralph Waldo Emerson. Hmm, yeah, not exactly someone with conversion rates top of mind.). When it comes to building landing pages, you’re not doing it for the journey, are you?

Marketing 145
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Best Membership Plugins for WordPress Compared

The Daily Egg

A quality membership plugin for WordPress can help you to refine your site’s performance and monetize your site, but that plugin needs to be the right fit for your site to be effective. To choose the best plugins, we used certain criteria and carefully reviewed the most popular plugins and their overall performance. Our top […]. The post Best Membership Plugins for WordPress Compared appeared first on The Daily Egg.

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The Top 10 SaaStr Videos of the Week: ThoughtSpot, Chime, Plaid, Marqeta, Square and More!!

SaaStr

This last week was full of new SaaStr video content after the incredible digital SaaStr Money sessions with the CEOs and CXOs of Chime, Square, Adyen, Plaid, Marqeta and so much more! Catch up on those sessions here! Now on the Top 10 for the week! #1. Bottoms Up vs. Top Down Selling in the Enterprise with ThoughtSpot’s CEO. A classic session from SaaStr Enterprise 2021 on when top-down selling works vs. bottoms up.

Scale 263
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How to Utilize Automated Email Marketing

Neil Patel

What are your goals with email marketing? If you’re going to achieve those goals and see a return on investment, then chances are you’re not going to be able to do it without some level of automated email marketing. What Is Automated Email Marketing? Automated email marketing is a series of emails you automatically send to your prospects or customers.

Marketing 145
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Driving Growth, Customer Satisfaction, and Retention through Usage-Based Pricing

As companies strive to boost revenue, deliver customer value, and stay competitive, they are increasingly embracing the potential of usage-based pricing.

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Bob Swan

Andreessen Horowitz

Since we raised the first a16z Growth Fund in 2019, our aim remains to partner with founders of companies in large markets, with ambitions to become global leaders, and arm them with resources and access to a16z networks to help … The post Bob Swan appeared first on Andreessen Horowitz.

Marketing 145
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Best HVAC Software Compared

The Daily Egg

After thoroughly searching the internet for the best options available, we have concluded that Jobber has the best HVAC software for most people. Jobber has an effective CRM tool, an intuitive mobile app, and ample quoting features that most HVAC businesses will find extremely useful. The Best HVAC Software for Most With Jobber, technicians can […].

Software 312
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Dear SaaStr: As a Co-founder, How Do You Know When It’s Time to Quit?

SaaStr

Q: As a co-founder of a startup, how do you know it’s time to quit? You don’t. Why? Because 50% or more of the time, you’re not seeing things 100% clearly — because you are tried. And when you’re tired, you don’t always make the right decisions. Before you quit: Talk to 2–3 mentors you trust. Folks that have walked a mile in your shoes — but also gone further as well.

Startup 237
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The 10 Elements of a Successful Social Media Profile

Neil Patel

Having good social media profiles can get you more exposure online, help you connect with your fans or customers, and improve your online reputation. Unless you have a major site associated with your name (like NeilPatel.com ), your social media profiles are usually the first results Google shows when someone searches for you. Start thinking of each social media profile you create as a landing page for your personal brand.

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Addressing Top Enterprise Challenges in Generative AI with DataRobot

The buzz around generative AI shows no sign of abating in the foreseeable future. Enterprise interest in the technology is high, and the market is expected to gain momentum as organizations move from prototypes to actual project deployments. Ultimately, the market will demand an extensive ecosystem, and tools will need to streamline data and model utilization and management across multiple environments.

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Arianna Simpson

Andreessen Horowitz

Part of succeeding in venture, and certainly in crypto, is being willing to take risks for something that you believe in deeply. Arianna has this trait in spades. After learning about crypto in the context of the hyperinflation she witnessed … The post Arianna Simpson appeared first on Andreessen Horowitz.

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Best SEO Plugins for WordPress Compared

The Daily Egg

An SEO plugin for WordPress can run the gamut from offering basic SEO suggestions to providing a full-fledged analysis of what you could be doing better. We spent dozens of hours testing SEO plugins on WordPress sites, comparing features like analytics, keyword research capabilities, and interface simplicity, to determine the best options. AIOSEO is the […].

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Dear SaaStr: How Do VCs Find Companies To Invest In?

SaaStr

Q: How do VCs and investors find companies to invest in? True – just tell me what you do in 1 sentence, your ARR, MoM growth rate, website URL, and perhaps a link to a docsend. Anything more looks like spam. [link]. — David Sacks (@DavidSacks) October 23, 2020. Later stage VCs (Series B/C/D/E, etc) have it somewhat easier — they track startups breaking out and just reach-out.

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8 Powerful Negotiation Tactics

Neil Patel

What comes to mind when you think of negotiation tactics? People in suits closing business deals? Bargaining with a seller in a market? Convincing your landlord to lower the rent? How about all of these? Negotiation Tactics Play a Key Role in Life. It’s tempting to think of negotiation only in terms of price, but the term represents many possibilities beyond money.

Pricing 144
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6 Reasons Why Your Integrated Payments Strategy Could Fail

If you're in the software industry grappling with integrating payments into your business model, understanding where others have stumbled can be a game-changer for your revenue goals. Discover 6 key reasons behind the struggles many face. The challenge goes beyond the technicalities of integrating a payment system; it delves into the strategic oversight of revenue shares, negotiations with payment providers, and the full exploitation of potential revenue streams.

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What Causes High Bounce Rates in 2021—and How to Fix It

Unbounce

Imagine this: You publish your landing page and wait for your conversions to roll in. Except they don’t — you see tons of bounces instead. After you’ve worked so hard on crafting a landing page for conversions, it stings to see so many people leaving. Here’s the good news: You can take action to lower your bounce rates (and, therefore, raise your conversion rates).

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Best Creative Writing Courses Compared

The Daily Egg

Taking a creative writing course will help you to become a better writer. It will teach you how to tell a story, write descriptively, and produce publication-worthy work. The best creative writing courses offer a robust curriculum, include assessments to measure your progress, and are taught by industry experts. We spent dozens of hours comparing […].

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22 Sales Buzzwords You Love to Hate – and How to Use Them the Right Way

Sales Hacker

“We’re looking for a strategic rockstar sales rep who knows how to leverage and optimize our customers’ digital transformation to really move the needle!”. If that mess of words makes you say, wait, what? ” – you’re not alone. There are sales buzzwords that we love and some that we really hate. But that doesn’t mean they’re all bad. When you use sales buzzwords correctly, you’ll sound like you’re an industry insider.