Let Your Prospective Customers Know "This Solution is for You"
Practical Advice on SaaS marketing
SEPTEMBER 5, 2015
I'm guessing that at some point before you built your software-as-a-service (SaaS) solution, you thought about who might need this kind of product. Maybe you figured it out through market research, your own personal experience and frustration, or a flash of inspiration. Whatever the methodology, either consciously or unconsciously you somehow answered a critical question: Who would need a solution like this?
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