The Angel VC

SEPTEMBER 3, 2012

If you're running a SaaS startup it's likely that sooner or later you'll want to increase your prices. The reason is simple: It's impossible to find the perfect pricing right off the bat, so most startups launch with a pricing scheme that's on the low end to make sure that they don't scare away potential customers. "In the beginning, err on the side of being too cheap", was also one of the tips that I gave in my previous blog post about SaaS pricing.

Pricing 108

Pricing Software Review Startup Interviewing 108

Tom Tunguz

SEPTEMBER 6, 2012

There is a Branch called Do platforms need to give users a number to optimize? Most platforms do provide a number to optimize: Twitter followers, Facebook friends and so on. These metrics build liquidity in the platform as @satyap, @ev and @hunterwalk point out. But there isn’t just one type of social metric. There are three. It’s important to distinguish the types of metrics a community can provide for users to optimize, because the community will rally around the metrics the community provides

Metrics 100

Metrics Engagement Management 100

Aber Law Firm

SEPTEMBER 4, 2012

Ok, let me explain what I mean. Enterprise customers too often want to make up their own terms (i.e rules) regarding how they use your software service. As a result, you really need to think about linking price with terms (in your SaaS agreement). How does this work, well let’s go through it. 1). De-Linking Price and Terms. Most enterprise customers try to de-link price and terms (negotiate price first and later hit you up for a bunch of custom terms), and I have even seen them have separa

Pricing 52

Pricing Education Enterprise SaaS 52

Practical Advice on SaaS marketing

SEPTEMBER 5, 2012

According to a business adage, you need to spend money to make money. According to a SaaS business adage, you need to spend a lot of money to make money. Workday recently made public its S-1 filing in advance of an initial public offering. The document reveals what it takes to succeed in a market dominated by Oracle and SAP. Specifically, it illustrates the need for software-as-a-service (SaaS) companies to spend money - lots of it - on customer acquisition.

Acquisition 140

Acquisition Enterprise Revenue SaaS 140

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

Innovation

Tom Tunguz

SEPTEMBER 3, 2012

Over the weekend, I watched Page One, a documentary which chronicles the turmoil occurring within the New York Times in 2009 and 2010 when newspapers were going out of business all over the country. Many wondered if the Times would also file for bankruptcy. Three confluent factors spelled imminent demise for the newspaper: the Internet cannibalized subscription revenue, advertising dollars evaporated and news distribution was in upheaval on account of Wikileaks, Twitter, and blogs.

Advertising 100

Advertising Subscription Payment Features Innovation 100

Aber Law Firm

SEPTEMBER 4, 2012

Ok, let me explain what I mean. Enterprise customers too often want to make up their own terms (i.e rules) regarding how they use your software service. As a result, you really need to think about linking price with terms (in your SaaS agreement). How does this work, well let’s go through it. 1). De-Linking Price and Terms. Most enterprise customers try to de-link price and terms (negotiate price first and later hit you up for a bunch of custom terms), and I have even seen them have separa

Pricing 40

Pricing Education Enterprise SaaS 40

Aber Law Firm

SEPTEMBER 4, 2012

Ok, let me explain what I mean. Enterprise customers too often want to make up their own terms (i.e rules) regarding how they use your software service. As a result, you really need to think about linking price with terms (in your SaaS agreement). How does this work, well let’s go through it. 1). De-Linking Price and Terms. Most enterprise customers try to de-link price and terms (negotiate price first and later hit you up for a bunch of custom terms), and I have even seen them have separa

Pricing 40

Pricing Education Enterprise SaaS 40

Aber Law Firm

SEPTEMBER 4, 2012

Ok, let me explain what I mean. Enterprise customers too often want to make up their own terms (i.e rules) regarding how they use your software service. As a result, you really need to think about linking price with terms (in your SaaS agreement). How does this work, well let’s go through it. 1). De-Linking Price and Terms. Most enterprise customers try to de-link price and terms (negotiate price first and later hit you up for a bunch of custom terms), and I have even seen them have separa

Pricing 40

Pricing Education Enterprise SaaS 40

Aber Law Firm

SEPTEMBER 4, 2012

Ok, let me explain what I mean. Enterprise customers too often want to make up their own terms (i.e rules) regarding how they use your software service. As a result, you really need to think about linking price with terms (in your SaaS agreement). How does this work, well let’s go through it. 1). De-Linking Price and Terms. Most enterprise customers try to de-link price and terms (negotiate price first and later hit you up for a bunch of custom terms), and I have even seen them have separa

Pricing 40

Pricing Education Enterprise SaaS 40

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Explore how integrated payment strategies impact investor and buyer evaluations. Payments are more than a feature — they’re a key to long-term success and market differentiation. They help SaaS companies offer seamless user experiences and efficient operations. Investors and strategic buyers assess these integrated payment strategies as a measure of a company's growth potential and sustainability.

Payments

Tom Tunguz

SEPTEMBER 2, 2012

The most effective financing processes, like the most effective auctions, create scarcity. Of late, many founders have been triggering pre-emptive financing processes for their raises. This is my interpretation of their playbook. Strategy. First, founders build credibility with investors. This can be done in many ways like cultivating a long term relationship with a handful of VCs or in less direct ways like brand building through social media and blogging.

Finance 101

Finance Social Media Engagement Investment 101