The Marketing & Growth Hacking Publication

AUGUST 11, 2020

How a framework for asking questions can help you solve your most burning customer questions.

Growth Hacking 52

Growth Hacking Marketing 52

Andreessen Horowitz

AUGUST 12, 2020

AI has enormous potential to disrupt markets that have traditionally been out of reach for software. These markets – which have relied on humans to navigate natural language, images, and physical space – represent a huge opportunity, potentially worth trillions … The post Taming the Tail: Adventures in Improving AI Economics appeared first on Andreessen Horowitz.

AI 145

AI Software Marketing Enterprise 145

OPEXEngine

AUGUST 11, 2020

It’s common to design a SaaS renewal process that starts about 90 days before the date of renewal. It’s common, but that doesn’t make it right, does it? A great, proactive SaaS renewal process really starts the day the customer signs up. And renewal is just really one huge part of the overall initiative to retain customers. Let’s start with retention basics.

Strategy 52

Strategy SaaS Retention Subscription 52

SaaStr

AUGUST 14, 2020

A mistake many founders make is hiring a VP of Sales who has many strengths — but not at sales per se. A VP of Sales who is smart, polished, and worked at the right place, in a management-level position. That can talk about quota attainment and sales operations and scaling and number. But actually isn’t great at … sales itself. I can tell you empirically the best VP of Sales I know were strong salespeople in the early career.

Sales Recruiting 363

Sales Recruiting Sales Hiring Scale Sales 363

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

Innovation

The Daily Egg

AUGUST 14, 2020

Inventory management is more than just keeping track of the items in your warehouse and storefronts. It’s about maintaining adequate stock levels and yielding maximum profitability. The best inventory management solutions offer features for things like asset tracking, order management, supplier relations, and so much more. All of these components can help you avoid overstocking […].

Software Review 360

Software Review Software Management 360

Predictable Revenue

AUGUST 10, 2020

In a digitally transforming landscape, your sales solutions can guide you towards a more effective way of winning each deal. This kind of support is particularly crucial in a world rocked by a global pandemic. The post A Tactical Approach to Refreshing your Sales Strategy with Dynamic Guided Selling appeared first on Predictable Revenue.

Strategy 290

Strategy Sales Revenue 290

SaaStr

AUGUST 9, 2020

My top list of advice founders never hear: Slow it down if you don’t have a great co-founder. We all get excited to “get going” with a start-up. But if your co-founder isn’t great, if they don’t have the right skills to complement yours, and/or if they aren’t committed enough … it won’t work out. More here: A Simple Commitment Test For You And Your Co-Founders | SaaStr.

Revenue 362

Revenue Branding Investment Product Marketing 362

Intercom, Inc.

AUGUST 12, 2020

Today we’re announcing Intercom’s biggest ever launch, with more than 20 new features built to ensure you can provide prompt, personal support without sacrificing power or efficiency. These new features come in the midst of an epic revolution in the way business is being conducted. Multiple industries are suddenly forced to move operations online, and support teams are at the forefront of this transformation – battling every day to deliver excellent, fast customer service, while facing an unprec

Customer Support 249

Customer Support Leadership Branding Data 249

Totango

AUGUST 14, 2020

In our latest installment in the CXO Series , we sat down with Stephanie Comardelle, Vice President of Customer Experience, Success, and Solutions at Lucid to discuss what it takes to implement a stakeholder engagement plan at a time when there is so much going on as well as how they are managing their new customer success program. . Lucid bridges the gap between global questions and human answers by connecting buyers and sellers in one central location for survey sample groups.

Customer Success 155

Customer Success Systems Review Engagement Leadership 155

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Explore how integrated payment strategies impact investor and buyer evaluations. Payments are more than a feature — they’re a key to long-term success and market differentiation. They help SaaS companies offer seamless user experiences and efficient operations. Investors and strategic buyers assess these integrated payment strategies as a measure of a company's growth potential and sustainability.

Payments

Predictable Revenue

AUGUST 13, 2020

Why working from home improves work/life balance, helps get salespeople promoted based on performance not politics, and stops managers from watching over your shoulder. The post Why sales teams should WFH, permanently with Gabriel Moncayo appeared first on Predictable Revenue.

Sales 264

Sales Revenue Management 264

SaaStr

AUGUST 9, 2020

A ways back, Forbes was kind enough to pick up a thread I did on Quora about my 5 favorite good days, and 5 most visceral bad days, in the early days, of getting from $0 to $10m in ARR. Let me expand on it here since the original answer. Maybe it will be cathartic for you. And I’m also going to throw in a few small moments from running “SaaStr Inc” now to almost $20m in annual revenue, and investing in a handful of awesome unicorns.

Sales Hiring 354

Sales Hiring SaaS Revenue Churn 354

Intercom, Inc.

AUGUST 13, 2020

Yesterday we launched powerful upgrades to the Intercom platform for support teams. Teams can now use Intercom to efficiently provide conversational support for all types of questions, from simple ones to the most convoluted ones. This launch is a meaningful one for us because our Support team partnered hand in hand with the Product team to develop many of the features.

Metrics 211

Metrics Trends Data Management 211

Neil Patel

AUGUST 13, 2020

Digital marketing covers everything from SEO and content marketing to email campaigns, social media strategy, and video marketing too. With new digital marketing companies popping up left and right offering a bit of everything (and truly speaking to no one), it’s no surprise you’re having a hard time finding the right one. . The best thing to do is narrow down your options by bypassing those digital marketing companies trying to do too many things at once.

Social Media 145

Social Media Marketing Advertising Content Marketing 145

Advertisement

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

Revenue

Andreessen Horowitz

AUGUST 14, 2020

WHEN are we going to have a COVID-19 vaccine, and how the heck are we going from (what’s been traditionally been up to) 12 years or so of vaccine development compressed into 12 months or so? What will and won’t … The post a16z Podcast: On Vaccines and Vaccinology, in COVID and Beyond appeared first on Andreessen Horowitz.

Development 145

Development Healthcare Engineering 145

SaaStr

AUGUST 12, 2020

Q: How much does a venture capitalist make? It varies widely. First, are you talking about cash or “carry” (i.e., share of the gains)? The partners in a fund generally keep 20% of all the gains — once all the fees are paid back (this can be higher at top funds). But how that carry is shared varies widely. Partners in smaller firms often share carry (gains) fairly equally relative to seniority.

Travel 346

Travel Investment Management Business 346

Intercom, Inc.

AUGUST 10, 2020

As lockdown restrictions continue to ease and businesses reopen, the world sits on tenterhooks awaiting a second wave of the pandemic that it hopes will never come. In New Zealand, mobile-centered solutions company PaperKite put that thought into action when they developed the country’s lifeline to reopening the economy – contact tracing app Rippl. For a time when it launched, Rippl was New Zealand’s most downloaded app, surpassing Facebook and Instagram with over 72,000 downloads in its first w

Government 197

Government Customer Support Mobile Development 197

Neil Patel

AUGUST 11, 2020

Have you ever searched for a term on Google and wished that your website ranked for it? You know that if that traffic was going to you, it could change your sales, your revenue, and even your life. But sadly, that traffic is going to your competition. ??. Well, today we are going to change that. I just released a new version of the Ubersuggest Chrome Extension that will give you insights into your competition’s SEO strategy so you can beat them….

Mobile 145

Mobile User Experience Strategy Data 145

As companies strive to boost revenue, deliver customer value, and stay competitive, they are increasingly embracing the potential of usage-based pricing.

Pricing

Andreessen Horowitz

AUGUST 10, 2020

In this episode of 16 Minutes — our show where we cover recent headlines; tease apart what’s hype/ what’s real; and help orient where we are, trends-wise, on the long arc of innovation — we cover the merger of Teladoc … The post 16 Minutes on the News #38: Teladoc & Livongo, Is Virtual Care Fully Here? appeared first on Andreessen Horowitz.

Innovation 140

Innovation Trends Healthcare Sales 140

SaaStr

AUGUST 10, 2020

While Team SaaStr was ready to put on the most-epic, in-person SaaStr Annual this year, 2020 might’ve had other plans for all of us in mind. But’s that OK — because we’ll be back in person next year, and we haven’t missed a moment. We recently completed 3 digital-mega events and are taking our 2020 Annual completely virtual for Annual @ Home on Sept 2-3.

Startup 308

Startup Revenue 308

Sales Hacker

AUGUST 14, 2020

Even a seemingly perfect deal can go wrong. Your operating costs can change, a major world event like COVID-19 can disrupt your ability to meet the requirements of your deal, or you may even just fail to consider a detail that would make the deal unprofitable. So, what do you do then? Should you try to cut your losses? Don’t give up hope yet. There are a few tips and tricks you can follow if you aren’t ready to accept a bad bargain.

Payment Methods 118

Payment Methods Telecommunications Payment Services Payments 118

Neil Patel

AUGUST 11, 2020

Deciding to hire a digital marketing agency is easy. . The hard part is deciding which digital marketing agency to hire. In today’s world, anyone with an internet connection can create a website and start offering services as an entrepreneur. The barriers to entry are slim to none. Which… is what makes choosing the right digital marketing agency so tricky.

Marketing 144

Marketing Web Development Web Developers Social Media 144

Advertiser: Data Robot

The buzz around generative AI shows no sign of abating in the foreseeable future. Enterprise interest in the technology is high, and the market is expected to gain momentum as organizations move from prototypes to actual project deployments. Ultimately, the market will demand an extensive ecosystem, and tools will need to streamline data and model utilization and management across multiple environments.

Generative AI

Andreessen Horowitz

AUGUST 10, 2020

In 2019, consumers spent almost 83 minutes per day consuming digital video – and COVID-19 has only increased the importance of video (and minutes watched). Video has become the primary vehicle for interaction with the outside world, whether through our … The post Investing in Mux appeared first on Andreessen Horowitz.

Investment 135

Investment Enterprise SaaS 135

SaaStr

AUGUST 10, 2020

At the recent SaaStr:Enterprise event , almost 100,000 of you across all social media tuned into to hear 20+ enterprise Cloud leaders sharing what they’re hearing, seeing … and doing differently. To me, perhaps the most interesting discussion was the one I had with Aaron Levie, CEO of Box. Why? Because Box is broad and horizontal. Box is everywhere, and it’s been around for 15+ years.

Software 295

Software Social Media Cloud Enterprise 295

Sales Hacker

AUGUST 11, 2020

This week on the Sales Hacker podcast, we speak with Wes Ulysse , Head of Sales, North America at Red Points, a SaaS company that’s leveraging AI and machine learning to protect brands’ online intellectual property. Wes started his professional career as an accountant for the New York City Ballet. After four years, he didn’t like being stuck behind a desk, so he moved into SaaS.

Sales Hiring 118

Sales Hiring Scale Artificial Intelligence Sales Recruiting 118

FastSpring

AUGUST 13, 2020

It’s safe to say that this year has anything but typical. Companies selling software, SaaS, and digital products have had to handle evolving consumer habits, emerging privacy regulations combined with an unprecedented global pandemic and economic uncertainty. It’s a lot! That’s why we created this helpful infographic that visually outlines all of the major software ecommerce trends shaping 2020, and included best practices, actionable tips, and opportunities that digital businesses c

Trends 96

Trends Software Headcount B2B 96

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If you're in the software industry grappling with integrating payments into your business model, understanding where others have stumbled can be a game-changer for your revenue goals. Discover 6 key reasons behind the struggles many face. The challenge goes beyond the technicalities of integrating a payment system; it delves into the strategic oversight of revenue shares, negotiations with payment providers, and the full exploitation of potential revenue streams.

Payments

Andreessen Horowitz

AUGUST 9, 2020

CAR T therapy is a groundbreaking medicine that uses engineered T cells to attack cancer. But CAR T cells (that is, chimeric antigen receptor T cells) can be programmed to recognize a huge range of target proteins and cell types. … The post a16z Journal Club: Slaying the Sleeper Cells of Aging with CAR T appeared first on Andreessen Horowitz.

Engineering 111

Engineering 111

SaaStr

AUGUST 13, 2020

We’re just a few weeks away from SaaStr Annual 2020 at Home on September 2-3. Our incredible line-up includes. CEO of Mailchimp. CEO of $20b ZoomInfo. CEO of Stackoverflow. CEO of YCombinator. COO of Github. CPO of Zendesk. CPO of Asana. CMO of Twilio. CMO of Snowflake. VPE of Slack. VPE of Twitter. and 100s more!! And a keynote pass is FREE!!

Startup 209

Startup SaaS 209

Sales Hacker

AUGUST 12, 2020

There is an existential crisis with personalization today. If you do it wrong, you alienate your customers. And even if you do a good job, you’re often ignored and risk being seen as an irritation. You only have one shot of standing out, and that’s by doing a GREAT job and hyper-personalizing. So, stop settling for good. I’m going to walk you through everything you need to know to hyper-personalize and take a quantum leap forward with your outreach.

Scale 107

Scale Scaling AI Search AI 107