Sat.May 18, 2019 - Fri.May 24, 2019

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Should My SaaS Start-up Launch A Podcast?

Outseta

By Geoff Roberts One of the questions I field most often from other start-up founders and companies I help with content strategy is, “Should I start a podcast?” Podcasting is undeniably hot at the moment, especially with younger consumers—according to the New York Times 40% of people between 12 and 24 years old listened to a podcast last month, up 10% from 2018.

SaaS 58
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Define the What But Delegate the How

Tom Tunguz

As we grow in our careers, we first become individual contributors, then managers of individuals, and then managers of managers. That transition is a tough one, and one that comes very quickly in startups. A bit flips and a leader must begin to delegate. Delegation is the only way a leader of a team or company develops leverage in the organization. Someone told me about a Vanity Fair interview with former President Obama.

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5 Changes You Can Make >Today< To Grow Faster

SaaStr

Almost all of our 4,000+ pieces of content and 300+ SaaStr sessions and 250+ podcasts are really just about how to do … better. A smidge better. A bit better. Since SaaS compounds, even doing just 5% better now can compound dramatically over time. Everything doesn’t have to be 10x better to move the needle, if it compounds. But a lot of advice takes time to pan out.

Scale 186
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Investing in the Podcast Ecosystem in 2019

Andreessen Horowitz

In the world of podcasting, the flywheel is spinning: new technologies including AirPods, connected cars, and smart speakers have made it much easier for consumers to listen to audio content, which in turn creates more revenue and financial opportunity for …

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Beyond the Basics of A/B Tests: Innovative Experimentation Tactics You Need to Know as a Data or Product Professional

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

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Outsourcing Your SaaS Marketing: How to Choose an Agency That Digs Your Business

Incredo

As a SaaS vendor, you should be familiar with how competitive the environment in this field is. Behavioral patterns change at a turbo rate when it comes to usage of various devices, and it affects the concepts of where the data is stored and where the processing is performed. Vendors like you react at the same rate and come up with helpful applications for the cloud paradigm.

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5 Interesting Learnings from Xero. As It Crosses $650m in ARR.

SaaStr

Xero is one of those SaaS companies most of us have heard of and know is a big success and sort of know about, but, not really ??. What lessons can we learn from this huge Kiwi SMB success, for other founders? Here are a few: All the way until $600m+ ARR, the majority of Xero’s new bookings and revenue still came from Australia and New Zealand!

SMB 218
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Before You Raise a Round of Funding, Ask Yourself This Question

Tom Tunguz

Before you raise your next round, ask yourself this question. Are there any key people you need to hire? Essential executives, critical engineers, important managers or anyone else? Your common stock value, or 409a valuation will increase the second you receive a term sheet. And the strike price of any new options will increase with the 409a valuation.

Finance 190
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The Cold Call and Cold Email: Part 1 of Predictable Revenue’s Outbound Sales Learnings from 2018

Predictable Revenue

For the topic of our first e-book, we decided to, well, start at the beginning: the cold and the cold email. The post The Cold Call and Cold Email: Part 1 of Predictable Revenue’s Outbound Sales Learnings from 2018 appeared first on Predictable Revenue.

Sales 169
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How I Gain 1,260 Instagram Followers Per Week

Neil Patel

Do you want to be instafamous? Well, who doesn’t? Over the last few months, I’ve been running numerous Instagram experiments and I’ve finally figured out how to grow my Instagram following. My Neil Patel account has been growing by 1,260 followers per week. And I know what you are thinking… Neil, you are already well known, this can’t be replicated by anyone else.

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How Investors & Strategic Buyers Evaluate Integrated Payment Strategies

Explore how integrated payment strategies impact investor and buyer evaluations. Payments are more than a feature — they’re a key to long-term success and market differentiation. They help SaaS companies offer seamless user experiences and efficient operations. Investors and strategic buyers assess these integrated payment strategies as a measure of a company's growth potential and sustainability.

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SaaStr’s Most Respected Leaders Awards 2019: The Top Ten

SaaStr

Meet SaaStr’s Most Respected Leaders of 2019. Our most popular CEO, COO’s and Presidents that spoke at SaaStr Annual 2019. Curious how we came up with this list? We found our most popular speakers by speaker views and likes, session bookmarks and ratings weighing categories more heavily for overall rating than initial interest. Using magic (standard deviation) we came up with the best of the best of our sessions as voted by you, our SaaStr community.

Scale 160
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?? Find out which animal(s) you’re hunting

Chart Mogul

Christoph Janz (Partner at Point Nine Capital and investor in ChartMogul) has written a lot about the 5 different ways to build a $100M SaaS business using a hunting analogy. In this article we explore how you can use ChartMogul to find out which animal(s) you're hunting and how that can help you focus on your next stage of growth. Before we get started let’s just make clear that no-one is interested in actually hunting any of these wonderful animals ??.

Churn 104
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How LeadQuizzes’ Jeremy Ellens took his company from 0 to $1,000,000 (and beyond!) in annual revenue

Predictable Revenue

On this edition of The Predictable Revenue Podcast, co-host Collin Stewart welcomes Travis Henry, Director of Inside Sales Operations at renowned Bay Area sales consultancy SalesSource. The post How LeadQuizzes’ Jeremy Ellens took his company from 0 to $1,000,000 (and beyond!) in annual revenue appeared first on Predictable Revenue.

Revenue 100
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The One Word That Hinders Team Alignment

OpenView Labs

Editor’s Note: This article first appeared on Inc. here. Picture this: you’re in a meeting with the executive team, and someone says, “It’s our most important problem.” Everyone around the table nods. As an executive coach, I know this is my moment to step in. I stop the action. “What do you think ‘it’ is?

Startup 99
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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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SaaStr Podcasts for the Week: May 24, 2019

SaaStr

Ep. 235: Andrew Filev is the Founder & CEO @ Wrike, the cloud based collaboration and project management software that scales across teams in any business. In Dec 2008, Vista Equity Partners acquired a majority stake in Wrike for a deal reportedly valuing the company at $800m. Before this transaction, Andrew had raised over $45m in funding from the likes of Rory @ Scale and Bain Capital Ventures just to name a few.

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7 Companies Show you their Customer Experience Strategy

Upscope

There are many articles on developing a customer experience (CX) strategy so seeing a range of practical examples will help put them into perspective. Below we'll stick to a simple definition and then show you 7 examples of how companies implemented CX strategies. Contents Why have a CX Strategy. What are the common elements of a CX strategy. 7 CX strategy examples Avast cyber security Kone elevators Gusto payroll and HR service Dell computers A US Airport Southwest Airlines Nordstrum Why have a

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How Nimble + Azure Revolutionize Relationship Management for Office 365 Teams

Nimble - Sales

Nimble has migrated its market-leading SaaS CRM from Amazon Web Services (AWS) to Microsoft Azure. The migration enables Nimble to tap into Microsoft’s world-class Azure platform and partner ecosystem to scale. With Microsoft as a global reseller, and promoting it as the simple CRM for Office 365, Nimble is able to help even larger teams […]. The post How Nimble + Azure Revolutionize Relationship Management for Office 365 Teams appeared first on Nimble Blog.

Azure 97
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The Top 4 Causes of Customer Churn and How to Address Them

Totango

In the customer-centric economy, retaining current customers is a top priority. Not only are new customers expensive to win over, but loyal customers are more valuable in the long run. They trust your brand and are more likely to spread word-of-mouth advertising or accept an upsell. Plus, retaining a following of customers gives you a good brand image, as it shows that your company is capable of inspiring loyalty.

Churn 85
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Driving Growth, Customer Satisfaction, and Retention through Usage-Based Pricing

As companies strive to boost revenue, deliver customer value, and stay competitive, they are increasingly embracing the potential of usage-based pricing.

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What do founders need to know to successfully navigate a merger/acquisition?

SaaStr

My #1 tip: Get Zen. Once you sell it, it is not yours anymore. And both your upside and your downside are now capped. You can no longer fail or run out of money, but really, you can no longer win in the same ways, either. You now have a much, much narrower role than you did before the deal, in most cases. Even if they tell you nothing has really changed.

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A Day in the Life of an Account Executive

Sales Hacker

What Does an Account Executive Do? An Account Executive (AE) is responsible both for serving the account needs of existing customers, and closing new deals. They typically have a revenue target, and are paid commissions on each sale they close. In SaaS sales, an AE usually works with a Sales Development Representative (SDR). The SDR specializes in the cold outreach and high-frequency communications needed to catch a prospect’s attention and set a sales meeting.

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Nimble Earns Top Customer Satisfaction Scores for Small Business Sales Intelligence Tools

Nimble - Sales

We’ve been named the top Sales Intelligence Software Tool for Small Business Satisfaction and overall Market Leader for the eighth consecutive time by G2 Crowd (the world’s leading business software reviews platform)! Nimble has been named Sales Intelligence Leader based on receiving the highest Customer Satisfaction scores in all small business sales intelligence categories, according […].

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Surprises to Watch Out for When Selling a Business

Divestopedia

Even if you’re smart enough to plan for every eventuality, selling your business is going to be full of surprises. Things crop up at the last possible moment. Here are some issues that you may come across.

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Addressing Top Enterprise Challenges in Generative AI with DataRobot

The buzz around generative AI shows no sign of abating in the foreseeable future. Enterprise interest in the technology is high, and the market is expected to gain momentum as organizations move from prototypes to actual project deployments. Ultimately, the market will demand an extensive ecosystem, and tools will need to streamline data and model utilization and management across multiple environments.

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Do CEOs have personal assistants?

SaaStr

I think a CEO, or at least the founders, should have leverage as soon they can afford it. In both my start-ups, an “assistant” (office+paperwork+EA) was literally the first non-founder+engineering team I hired. Deal with office issues, help with basic functional QA, greet partners, help with travel drama, fix a marketing website, whatever it is. It gave us a ton of leverage.

Travel 136
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In-House or Outsourced: Which Ecommerce Solution is Best for Your Business?

FastSpring

There comes a point in your company’s lifecycle when you must decide between outsourcing your ecommerce operations or continuing to keep everything in-house. It’s a loaded question that most businesses should not approach lightly since the wrong decision can have drastic implications for the success of your business. Some organizations prefer the autonomy provided by having someone in-house that can quickly respond to ecommerce emergencies as they arise, while others prefer to leave the responsi

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9 Ways To Automate Your Online Marketing to Get More Subscribers

Nimble - Sales

If you could put the process of scoring more subscribers on autopilot, would you do it? More leads, more subscribers, less of a “hands-on” approach. Sounds a bit too good to be true, right? Think again. The recent rise of marketing automation has taken some serious legwork out of winning new leads. The end result is a […]. The post 9 Ways To Automate Your Online Marketing to Get More Subscribers appeared first on Nimble Blog.

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Customer Success and Upsells: How to Make the Most of Opportunities

Totango

When your goal is to grow your customer’s business, upselling becomes a means, not an end. That’s the advantage of working within a customer-centric environment. Your success depends on your customer’s success, so expansion becomes a necessity for both parties. Upsells are the result of the growth a customer has enjoyed because of your commitment to delivering lifetime value.

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6 Reasons Why Your Integrated Payments Strategy Could Fail

If you're in the software industry grappling with integrating payments into your business model, understanding where others have stumbled can be a game-changer for your revenue goals. Discover 6 key reasons behind the struggles many face. The challenge goes beyond the technicalities of integrating a payment system; it delves into the strategic oversight of revenue shares, negotiations with payment providers, and the full exploitation of potential revenue streams.

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The Week In Cloud: May 19

SaaStr

Join our Quora group to get all of The Week in Cloud updates throughout the week. Go long. Epic. “The founder of the Chinese telecoms equipment firm Huawei would “shut the company down” if he was asked by the country’s communist regime to eavesdrop on mobile phone calls“. “The company today has amassed more than 20 million job listings — up from a mere 300,000 five years ago” It’s tough to get too annoyed at the guy who’s given you a grand total of $10.5 billion.” “It ha

Cloud 132
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5 Common Mistakes To Avoid When Selling Internationally

FastSpring

Selling your digital product internationally is a huge opportunity to expand your business. It’s easy to deliver digital products to customers abroad, but acquiring international customers and scaling a successful global business requires paying attention to other aspects of ecommerce you probably have overlooked until now. Let’s go over a few of the most common mistakes when selling internationally. 1.

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a16z Podcast: What Time Is It? From Technical to Product to Sales CEO

Andreessen Horowitz

Since the startup (and founder) journey doesn’t go neatly linear from technical to product to sales, tightening one knob (whether engineering or marketing or pricing & packaging) creates slack in one of the other knobs, which demands turning to yet …

Sales 77