Sat.Oct 20, 2018 - Fri.Oct 26, 2018

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How to retain more users with value-based onboarding

Intercom, Inc.

Brand new users aren’t committed to your product when they first sign up. They’re just trying it out. A great first use experience has to prove to these new and uncertain customers that your product will actually make their lives better. It’s not surprising that onboarding flows focused on demonstrating all the features of a product become leaky buckets as new customers quickly lose interest.

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How Smart Is Your Sales Playbook?

Sales Hacker

I read a quote the other day that immediately resonated with me: “Memorizing a playbook is like memorizing a script. When they change the script at the last minute, it’s like changing a play in the game.”. Never has this been more true than in the art of selling. No two deals are the same, though they likely share common DNA. In fact, with so many variables involved in a deal—from unique buyer objectives, to your timing in a deal relative to your competitors— building playbooks for your sales te

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Simple Sales Efficiency Metrics for SaaS Leaders

The SaaS CFO

I have spent years forecasting software and SaaS company financials. One area of the P&L that receives extra scrutiny from leadership and investors is the sales and marketing area. It’s easy to get lost in a sea of SaaS metrics, but in this post, I’ll focus on a couple easy and popular (meaning important) SaaS […]. The post Simple Sales Efficiency Metrics for SaaS Leaders appeared first on The SaaS CFO.

Metrics 79
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Sales CRM and the Fear of Change

Teamgate

Whether you’re graduating from staples to paper clips, double espressos to decaf, or sales spreadsheets to CRM software, the mere act of changing can be more disruptive to your personal wellbeing than those around you will ever realize. Some people don’t just dislike change, they absolutely fear change. Fear as an emotion is not abnormal, and it’s most certainly not a sign of weakness.

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Beyond the Basics of A/B Tests: Highly Innovative Experimentation Tactics You Need to Know

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

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Key strategies to successfully scale your customer support

Intercom, Inc.

How do you scale a support organization without breaking the budget or killing the quality of the customer experience? It’s an age old question for anyone leading a customer support organization, the sort of challenge that requires continuous innovation as a company and its customer base expands. With more than 30,000 customers and 100 people on the Customer Support team, we’ve come a long way from the team of just nine when we first shared a blog post on using Intercom to support our customers.

Scale 178

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An Exclusive Look at the FastSpring Product Team

FastSpring

We live in a world dominated by technology-powered products. Behind all of our favorite apps, software,—even everyday items like our headphones, there’s a hard-working product team driving innovation and developing the products we love. Every business approaches product development a little differently. I know I’ve experienced a variety of strategies and techniques during my time at companies like Procore Technologies and PayJunction.

Scale 61
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4 Predictions for the Future of the Subscription Economy

Zuora

Backed by data from the Subscription Economy Index, Zuora CEO Tien Tzuo and Zuora Chief Data Scientist Carl Gold make 4 predictions for how businesses can sustain growth in the Subscription Economy, from catering to the divinely discontent customer to employing usage-based pricing. The post 4 Predictions for the Future of the Subscription Economy appeared first on Zuora.

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How to balance customer success and revenue in sales

Intercom, Inc.

Customer success means wildly different things to different companies in the SaaS industry. Many organizations create customer success teams but there’s no clear definition as to how these teams develop long-term value for both the customer and the business. At some companies, customer success managers create resources for thousands of self-serve customers, while at others they work with a select few.

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How to perfect your sales emails and close more deals (webinar)

CloseSaaS

Here's the recording of today's webinar about how to perfect your sales emails (and close more deals), with Mixmax's Don Erwin, Intercom's Dustin Crawford, Predictable Revenue's Collin Stewart and Steli.

Sales 52
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How Investors & Strategic Buyers Evaluate Integrated Payment Strategies

Explore how integrated payment strategies impact investor and buyer evaluations. Payments are more than a feature — they’re a key to long-term success and market differentiation. They help SaaS companies offer seamless user experiences and efficient operations. Investors and strategic buyers assess these integrated payment strategies as a measure of a company's growth potential and sustainability.

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The Practical Guide to User Onboarding

Upscope

What user onboarding is proven to work? There's a lot of advice so we'll take a look at specific practical examples of things companies did to improve their user onboarding including emails, UX and remembering that it's still sales. What onboarding emails have worked for companies? This roundup of 27 companies includes their full set of onboarding emails and key advice.

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How to Assess Sales Readiness: If You’re Not Assessing, You’re Guessing

Sales Hacker

The post How to Assess Sales Readiness: If You’re Not Assessing, You’re Guessing appeared first on Sales Hacker.

Sales 63
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3 ways Answer Bot saves your support team time

Intercom, Inc.

Answer Bot is a big part of our vision for the future – a world where Messengers, Bots and Apps provide radical efficiencies for your business. At its core, it is designed to save time – especially for support teams. Cleo, one of our early adopter customers, found that Answer Bot resolved one in five of all of their inbound conversations. Imagine what your team could be doing with all of that extra time… but before you get too distracted, let’s dive into how Answer Bot saves time for your suppor

Scale 106
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The Metrics To Use While Maturing Your Customer Success Team

TriTuns

I have had a lot of discussions lately with numerous customer success (CS) professionals and recognized thought leaders about the challenges in setting up a thriving CS team in an organization that has never had CS before. We looked at numerous examples where SaaS vendors invested in hiring a CS leader to build a CS practice in the workplace, and then later ended up cutting their CS program.

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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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Why We Redesigned Our Website in 7 Weeks

SaaSOptics

We work with growing B2B SaaS businesses, and the truth is we’re one, too. That means, just like you, we sometimes need to take a fresh look at our online web presence from our users' perspective. In the past few months, we realized we needed to make several changes: Improve user experiences, update how we talk about SaaSOptics and move to a mobile-first approach due to recent Google algorithm prioritization.

Mobile 40
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The “Unfair Advantage” of Top-Notch Sales Teams (And How to Get on Their Level)

Sales Hacker

The post The “Unfair Advantage” of Top-Notch Sales Teams (And How to Get on Their Level) appeared first on Sales Hacker.

Sales 58
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SEO Is Dead, Long Live SEO

Backlinkfy

Follow the #SEO hashtag on Twitter for long enough and you’ll soon see someone decrying the end of SEO. It usually follows the same thread. “SEO isn’t what it used to be.” “You can’t fool Google anymore.” The key thing to note here is the idea that Google can’t be fooled. If your SEO strategy is based on trying to get something past Google, you’re doing it wrong.

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The Value of Retrospectives After Marketing Projects

Adhere Creative

F or all the millions of articles, eBooks, videos, and podcasts explaining marketing best practices, we have to face facts—success comes down to experimentation and continuous improvement.

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Driving Growth, Customer Satisfaction, and Retention through Usage-Based Pricing

As companies strive to boost revenue, deliver customer value, and stay competitive, they are increasingly embracing the potential of usage-based pricing.

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Product Excellence vs. Process Excellence: Q&A with Peter Getchell

Navint

Pete Getchell has over 20-years’ experience leading clients from vision definition, to planning, to delivery of improved operations through process excellence. He is currently working with some of the world’s fastest growing brands, so we sat down with him to hear what challenges these types of clients are facing. To start us off, tell us a little bit about the clients you are currently working with.

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How to be more Data-Driven?

Rakam

What is being data driven? We hear the term data driven all the time but what does it really mean? I will try to explain it simply. Data driven means that taking decisions based on on the empirical evidence rather than acting on gut instincts or speculation. Adopting to data driven decision making means all processes and decisions will be based on the data.

Data 40
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On-premise Co-browsing

Upscope

Who needs on-premise co-browsing? Is it secure? What are the benefits? Can I customise it? How do I get started? Read more on on-premise co-browsing below. Related: Learn About Co-browsing Software. Also see: For the Geeks. How does co-browsing tech really work? Benefits of on-premise co-browsing. On-premise is essential for organisations that, for compliance reasons, need all data to remain within their own infrastructure.

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Requested by IT, Built for IT: 8 New BetterCloud Features

BetterCloud

Here at BetterCloud, we’ve been working hard to answer the feature requests you’ve told us are important to you. We recently announced Activity-based Alerts , but we didn’t stop there. We’re thrilled to announce eight enhancements that we released earlier this month at Altitude , our annual customer conference, in Denver. 1. Time-based Roles. BetterCloud has continued its investment in helping you adopt a least privilege model.

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Addressing Top Enterprise Challenges in Generative AI with DataRobot

The buzz around generative AI shows no sign of abating in the foreseeable future. Enterprise interest in the technology is high, and the market is expected to gain momentum as organizations move from prototypes to actual project deployments. Ultimately, the market will demand an extensive ecosystem, and tools will need to streamline data and model utilization and management across multiple environments.

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Founder Interview: Susanne Mitschke, co-founder and CEO, MindMate

Mucker Capital

Santa Monica-based MindMate has come a long way since launching in co-founder Susanne Mitschke’s two-bedroom Glasgow apartment in early 2015. Less than four years later, the popular healthy living app for seniors is stimulating the minds of more than 500,000 baby boomers across the world and giving them tips to stay fit and active. The company secured a $2 million funding round in March.

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Subscription Economy News – Week of 10/22/18

Zuora

Every week, we bring you the top stories and analyses from the global Subscription Economy. The post Subscription Economy News – Week of 10/22/18 appeared first on Zuora.

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Is Co-browsing Safe? Yes, Banks Use it

Upscope

There's always a moment of anxiety when downloading software and maybe that's why people like co-browsing because there are no downloads. Below you'll see how co-browsing is different to traditional screen sharing and the types of companies that use it. Related: Everything You Wanted to Know About Co-browsing. Also see: On-premise Co-browsing for Enterprises Who Need More Control.

Banking 40
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How to Use Chatbots to Create Sustainable Revenue

Sales Hacker

The post How to Use Chatbots to Create Sustainable Revenue appeared first on Sales Hacker.

Revenue 54
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6 Reasons Why Your Integrated Payments Strategy Could Fail

If you're in the software industry grappling with integrating payments into your business model, understanding where others have stumbled can be a game-changer for your revenue goals. Discover 6 key reasons behind the struggles many face. The challenge goes beyond the technicalities of integrating a payment system; it delves into the strategic oversight of revenue shares, negotiations with payment providers, and the full exploitation of potential revenue streams.

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Founder Interview: Gaurav Bhattacharya. Co-founder and CEO, InvolveSoft

Mucker Capital

Gaurav Bhattacharya acknowledges he didn’t make the best impression on his co-founder, Saumya Bhatnagar, when they met in a high school coding class in New Delhi. Out of 160 students, Bhatnagar was the only female. “My first interaction with her was, ‘I think you’re in the wrong class,” Bhattacharya said, noting the error of his ways. “She got really mad.”.

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How to increase the SaaS renewal rate for a recurring revenue business

CustomerSuccessBox

Renewal rates are the lifeline of any SaaS company. The growth of any SaaS business not only depends on new customers but also the renewal rate. High renewal rates provide a stable revenue source every month which helps you to focus on upsells, advocacy, and acquiring new customers. It will be a waste of resources if new customers keep coming in but there is high churn.

Revenue 72
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Co-browsing Javascript API. An Overview of the Technology and how to Integrate it.

Upscope

We cover how co-browsing technically works, how it passes data from user to agent and take a look at the javascript and the REST API for integrations. Related: See the Ultimate Guide To Co-browsing. Also see : Getting Started with On-premise Co-browsing. How is co-browsing different to screen sharing. Traditional screen sharing is a video stream. It's data heavy and can both lag and give you with a blurry visual experience.