Intercom, Inc.

MARCH 27, 2018

We just raised $125M in a round led by Mary Meeker at Kleiner Perkins. Here’s what we’re going to do with it. 2018 is shaping up to be a massive year for the Intercom platform. Historically, we’ve spent proportionately way more on research and development than other software companies we track, and that won’t stop any time soon. This funding will go straight into building great new software at a pace you’ve yet to see from us.

Artificial Intelligence 224

Artificial Intelligence Scale Machine Learning Technology 224

Tom Tunguz

MARCH 24, 2018

The Ideal Customer Profile. The perfect customer. Can you describe it for your startup? The more precisely you can describe it, the better. That will simplify disqualification. But articulating the ICP well isn’t enough. Vague ICPs are problematic. The company will focus on too broad a customer base, waste time and effort with unqualified prospects, and blunt their sales pitch with irrelevant value propositions.

Scale 191

Scale Startup Scaling Communication 191

Think Strategies

MARCH 27, 2018

Cloud Service Intelligently Streamlines the Accounts Payable (AP) Workflow Process. THINKstrategies announced today that Yooz has been named a winner of the Best of SaaS Showplace (BoSS) Award. This program promotes the measurable business benefits delivered by today’s Software-as-a-Service (SaaS) solutions. The BoSS Awards is an ongoing program administered by THINKstrategies’ Cloud Computing Showplace to recognize SaaS companies that are delivering measurable business benefits to specific user

SaaS Payments 100

SaaS Payments Payment Solutions Payment Services Payments 100

Sales Hacker

MARCH 27, 2018

Every business runs like a B2B sales prospecting operation. You head out to a territory (market) where you can mine (generate) something valuable, then sift (qualify) good finds from the bad. You then focus on refining (nurturing) the good finds and attempt to make a hefty profit by selling value to the best buyers. For B2B organizations, customers now represent the new gold to be desired and the sales team’s pipeline the new gold mine to be developed.

B2B 87

B2B Strategy Sales Underperforming Technical Team 87

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

Innovation

Intercom, Inc.

MARCH 28, 2018

The prevailing view of customer support is that it’s a cost center, and that companies are always looking to lower those costs. The problem with this train of thought: you’re missing out on revenue. At Intercom, we have learned that investing in real-time support, with response times under 5 minutes, can actually turn customer support into a revenue driver.

Revenue 213

Revenue Customer Support Onboarding Operational efficiency. 213

Think Strategies

MARCH 26, 2018

Anyone who has attempted to adopt Salesforce cloud solutions in an enterprise environment knows that it may not be as easy as expected because of the additional effort typically required to integrate various data sources. This is a common problem that has plagued the enterprise application industry since its inception. In fact, it spawned an entire subsegment of data integration solution vendors and systems integration service providers that have prospered by helping organizations overcome their

Marketplace as a Service 100

Marketplace as a Service Acquisition Cloud Enterprise 100

Sales Hacker

MARCH 29, 2018

This is part 2 of a 5-part series to help you develop the right approach to sales coaching. While part 1 focused building the right coaching mentality , this article covers how you can take a data driven sales coaching approach. . Using Data to Inspire Commitment. There are dozens of tools to stimulate conversations between salespeople and sales leaders.

Underperforming Technical Team 81

Underperforming Technical Team Data Sales Software Review 81

Intercom, Inc.

MARCH 30, 2018

Very few non-fiction books have had the long-lasting impact of Dale Carnegie’s 1936 classic, How to Win Friends and Influence People. The title alone was a meme long before memes were a thing – the phrase became shorthand for the cultivation of a winning personality, especially in the pursuit of professional success. So how has the book remained such a bible for sales and marketing professionals?

Scale 206

Scale Sales Hiring Marketing Sales 206

CloseSaaS

MARCH 27, 2018

Here's the recording of today's webinar on how to close bigger and better deals in the changing sales landscape of 2018, with Aaron Ross of Predictable Revenue, Alex Berman of Experiment 27 and Steli.

Revenue 52

Revenue Sales B2B 52

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Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

Revenue

Chart Mogul

MARCH 26, 2018

Learn how InsureSign — an e-signing solution for the insurance industry — uses ChartMogul to better understand revenue and get a detailed picture of sales performance. Joe Floyd, a veteran software creator, started InsureSign, the fastest, simplest and most secure way to get documents signed electronically. InsureSign is trusted by tens of thousands of users across North America.

Sales Recruiting 49

Sales Recruiting Outbound Sales Team Sales Healthcare 49

Sales Hacker

MARCH 26, 2018

Despite all of the buzz and impressive stats around video marketing , are you still a non-believer? What if I told you my marketing team salvaged 1.9% of our email unsubscribers, and ultimately drove an extra $44K in revenue, by making a thirty-second video? It didn’t involve months of prep work, costly videographers, or expensive equipment. I’m telling you this because whether you want to use video in your marketing or sales campaigns, it is possible to make the process agile.

Sales Funnel 59

Sales Funnel Company Culture Startup Sales 59

Intercom, Inc.

MARCH 26, 2018

Your help center is the home of all knowledge about your product. It gives your customers the information they need to break down their learning barriers and hopefully become expert users of your product. This makes it a critical retention tool. Our product teams sometimes ship more than 100 changes per day. If you develop and ship new features as often as we do, it’s vital that your articles help your customers keep up with the changes.

Education 190

Education Customer Support Branding Management 190

CloseSaaS

MARCH 26, 2018

You’ve got a new product you’re ready to start selling. And by some miracle, there’s already a major client ready to pull the trigger. There’s only one problem: You don’t know 100% if you can deliver for them.

Sales 52

Sales Startup 52

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If you're in the software industry grappling with integrating payments into your business model, understanding where others have stumbled can be a game-changer for your revenue goals. Discover 6 key reasons behind the struggles many face. The challenge goes beyond the technicalities of integrating a payment system; it delves into the strategic oversight of revenue shares, negotiations with payment providers, and the full exploitation of potential revenue streams.

Payments

Trujay

MARCH 30, 2018

How does integration help us? With today’s technology, merging data into one platform allows for immediate decisions, the ability to anticipate buying trends and recommend new products to customers, thus giving companies a competitive edge in today’s markets.

Data 43

Data Trends Technology Marketing 43

Sales Hacker

MARCH 28, 2018

The software and technology landscape around you is changing rapidly—that means your career path in sales too. But in order to accelerate your sales career, you have to balance the risk versus the reward. . This is how I did it, and what you need to know to do it too. Step 1: Find out what you want for your career. I started my professional sales career at HubSpot in 2012.

Sales Hiring 56

Sales Hiring Sales Leadership Software Review 56

Adhere Creative

MARCH 29, 2018

P eople don't want to buy a quarter-inch drill. They want to buy a quarter-inch hole!-Theodore Levitt. This quote has become something of a rallying cry for marketers. We don't want to just push our features-we want to market to our customers' results. However, Levitt's quote is from the 1960s and companies are still falling short when it comes to focusing on customer jobs to be done.

Branding 40

Branding Marketing Development 40

OpenView Labs

MARCH 27, 2018

We are thrilled to welcome Pipefy to the OpenView family with the announcement of their $16M Series A financing. Founded in 2014 and led by Alessio Alionco, Pipefy provides no-code business process management software to help teams of all sizes at companies like Accenture, IBM, and Santander streamline and standardize their daily back-office workflows.

compliance 40

compliance Finance Consulting Onboarding 40

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User Experience

Trujay

MARCH 30, 2018

How does integration help us? With today’s technology, merging data into one platform allows for immediate decisions, the ability to anticipate buying trends and recommend new products to customers, thus giving companies a competitive edge in today’s markets.

Data 40

Data Trends Technology Marketing 40

CloseSaaS

MARCH 28, 2018

The year is 2018 and millennials are dominating the workforce.

Sales 52

Sales 52

Chargify

MARCH 28, 2018

Want fries with that? Whether or not you saw the movie “The Founder,” you’re probably already aware that McDonald’s had a lot of successful firsts, such as the first assembly-line system for fast food. You may not know that in 1958, McDonald’s was the first fast food restaurant to debut combo meals in the U.S. While the convenience of combo meals abounds in all fast food restaurants today, in 1958 the opportunity to purchase a main dish, side, and drink for a set price (and less than if all the

Pricing 47

Pricing Innovation Scale SaaS 47

Sales Hacker

MARCH 27, 2018

This article dives into 7 examples of how to offer genuine value in B2B sales prospecting. In the video below, I summarize what these 7 examples of value based selling are, but if you’d rather barrel through, keep scrolling! OK, truth time. If I hear the phrase “ADD VALUE” one more freaking time, I am going to choke someone. I’m talking about that single overused phrase that goes like this, “Just add value.” I was exhausted from hearing the same old spiel.

Sales Hiring 98

Sales Hiring Banking B2B Sales 98

Speaker: Margaret-Ann Seger, Head of Product, Statsig

Experimentation is often seen as an aspirational practice, especially at smaller, fast-moving companies who are strapped for time and resources. So, how can you get your team making decisions in a more data-driven way while continuing to remain lean and maintaining ship velocity? In this webinar, Margaret-Ann Seger, Head of Product at Statsig, will teach you how to build an experimentation culture from the ground-up, graduating from just getting started with data-driven development to operating

Development

InsightSquared

MARCH 29, 2018

Marketing automation vendors are being cornered by a monster of their own creation. That’s the conclusion of a new InsightSquared and Heinz Marketing report, titled “ Marketing Automation Platform (MAP) Satisfaction Survey 2018: Are Marketing Automation Vendors Still Meeting the Needs of Today’s Marketer?”. No doubt the marketing industry owes a debt of gratitude to the marketing automation industry.

Artificial Intelligence 73

Artificial Intelligence Machine Learning Marketing Leadership 73

Casey Accidental

MARCH 26, 2018

I spent five and a half years working at Grubhub, from series A to right before IPO. This allowed me to learn about many of the intricacies of the restaurant market and food delivery in general. More people have started to take notice of the market because of a slew of market entrants and Grubhub ($9.1B), Just Eat ($4.8B), and Delivery Hero ($7.2B) being successful on the public markets.

Marketplace as a Service 65

Marketplace as a Service Advertising Acquisition Engineering 65

Intercom, Inc.

MARCH 29, 2018

Eric Siu has helped some of the biggest brands in tech accomplish one all-important task: grow their revenue. Eric is the CEO of digital marketing agency Single Grain. His team works with companies ranging from tech giants like Amazon, Uber and Salesforce to Series A stage up-and-comers as they try to acquire more customers. He also hosts two podcasts: Marketing School with Neil Patel and Growth Everywhere , an entrepreneurial podcast where he dissects growth levers that help businesses scale.

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Scale Business Content Marketing Interviewing 192