Sat.Jun 06, 2020 - Fri.Jun 12, 2020

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From Surviving to Thriving in the Global Pandemic: How Subscriptions Could be your Magic Pill

Chargebee

It’s 7.00 am. Billy just finished his 45-minute online fitness session. He takes his fitness seriously. Billy had a routine you could set your clock to. He would hit the gym by 6.00 am and be out in one hour on the dot.

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What Product-Led Storytelling Is And How It Drives User Acquisition

OpenView Labs

“Storytelling is the most underrated skill,” said Ben Horowitz, founding partner of Andreessen-Horowitz, in a Forbes interview. He continued : “You can have a great product, but a compelling story puts the company into motion.”. It appears many startups, including SaaS companies, took the words of Ben and other experts who signaled the importance of storytelling to heart.

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What Is Good Retention: An Exhaustive Benchmark Study with Lenny Rachitsky

Casey Accidental

At the end of 2019, I presented Eventbrite’s product plans to the board for 2020. These plans included a lot of the goals you likely have in your company: improvements in acquisition, activation, and retention. One of our board members asked: “I understand these goals for the year. But long term, how high could we push this retention number? What would great retention be for Eventbrite?”.

Retention 145
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Congratulations, You’ve Created a Category. Now What?

Kellblog

I was talking to an old friend the other day who’s marketing chief at a successful infrastructure startup. “Congratulations,” I said, “I know it was a long slog, but after about a decade of groundwork it looks like things have really kicked in. I hear your company’s name all the time, I’m told business is doing great, and Gartner literally can’t stop talking about your technology and category.” “Yes, we’ve successfully created a categ

Scale 105
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How Investors & Strategic Buyers Evaluate Integrated Payment Strategies

Explore how integrated payment strategies impact investor and buyer evaluations. Payments are more than a feature — they’re a key to long-term success and market differentiation. They help SaaS companies offer seamless user experiences and efficient operations. Investors and strategic buyers assess these integrated payment strategies as a measure of a company's growth potential and sustainability.

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Product Judgment: How some people can repeatedly create product success

Intercom, Inc.

Let’s talk about that trickiest of subjects: Product Judgment. Also known as Product Intuition or Product Instinct or Product Taste, it is the idea that you can use your own judgment to (1) accurately predict what your customers need, want and value, and (2) design and ship the right solution for them. Here, I will tackle some of the common questions around it: Does it exist?

More Trending

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Preparing for SaaS Growth: A Step-by-step Guide to Activating your True RevOps Potential

Chargebee

We bought together 15 RevOps practitioners to help upgrade your RevOps strategy. This step-by-step guide will equip you to build an efficient revenue operations function.

SaaS 52
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In SaaS, Your Burn Rate is Muchly a Function of Your DNA. And Your Chosen Competition.

SaaStr

There are some questions in SaaS that are, at some level, almost a mystery: Why was Veeva able to burn only ~$10m net on its way to an IPO? Yet Box needed $250m? Both sell to the Enterprise. So it’s not that. Yes, Veeva has a very high ACV, with prepaid contracts. That helps a ton. Yet … is that really the whole story? Why did Atlassian essentially need no capital to IPO, yet Slack raised epic amounts ?

Scale 337
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SaaS, Subscription, and On-Premises Software – Don’t Confuse Subscription with SaaS

OPEXEngine

You hear the terms SaaS, subscription, term licenses and perpetual license software tossed around frequently. The terms aren’t universally understood, nor are the implications of each on the financial model of a company, so the following is an effort to provide an overview. At OPEXEngine, we pull apart the different nuances of each business model to make sure we are benchmarking companies correctly.

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How to Survive and Thrive in the post-Covid Era

For Entrepreneurs with David Skok

Covid and the associated lockdowns are likely to be the biggest disruptive event to occur in most of our lifetimes. There are huge global changes coming as a result. The OECD is forecasting the worst recession in a century. But expect to see far more change than just a recession.

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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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Building Blocks of an Efficient SaaS Finance Operations Team

Chargebee

Growth of any kind demands changes in the status quo. SaaS businesses are no exception. As your SaaS business scales, new processes and functions get added.

Finance 98
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Best Marketing Automation Software

The Daily Egg

Marketing automation software is designed to simplify complex or tedious marketing tasks. In addition to automating marketing processes, the best marketing automation solutions pull information from multiple data sources to deliver data-driven insights for campaign management. Lead generation, customer relationship building, and driving conversions are three of the top benefits of leveraging automation software for […].

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16 Rookie Errors Founders Make Pitching to VCs ? And Passing the ?20 Minute? Test

SaaStr

Given that so many VC pitches are over Zoom now, I thought it would be worth re-freshing this classic SaaStr post on things it’s easy to get wrong when pitching investors. Pitching VCs is like anything. You’ll get better at it over time. Later, you’ll even get great at it. Once you know how it works, it’s not even that hard to knock it out of the park.

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Notes from Office Hours with Hollie Wegman

Tom Tunguz

Recently, we welcomed Hollie Wegman to SaaS Office Hours to talk about marketing to developers. It was our first virtual event, and we had hundreds of people attend. Given the success of the format, we are going to continue it. During our chat, Hollie shared some valuable wisdom from her experience as a marketing leader at Segment, Envoy, Mulesoft, and Salesforce.

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People, Passion & Perfection: The Key Ingredients for an Awesome Product

Need help launching innovative software quickly? Dive into "People, Passion, and Perfection" and unlock the secrets to building excellent products in the digital age. Fast-track your journey with Tech Accelerator: Agile and Cloud-Native for flexibility & scalability AI-powered innovation for faster results Quality at every step for a flawless user experience See real impact across industries: Healthcare: Empower patients and medical professionals with intuitive solutions Education: Transform cla

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Inside Intercom X Black Tech Unplugged

Intercom, Inc.

As we touched on in last week’s episode, the unjust killing of George Floyd has prompted many of us to look at our own relationship with perpetuating racial injustice and to look for ways we can participate in and reinforce racial equity. At Intercom, we have a lot of work to do in that regard but we feel that a small and organic way for us to start is by connecting the audience we’ve built for this podcast with voices that need to be heard but traditionally aren’t, particularly in t

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Best Recruiting Software

The Daily Egg

Recruiting software helps businesses, HR departments, hiring managers, and staffing agencies optimize the entire hiring procedure. From the initial job vacancy listing through the employee onboarding process, leveraging software helps you fill vacant positions faster while attracting top-level talent. Recruiting software is commonly referred to as an applicant tracking system (ATS).

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Salesforce: Still Very Important. Just Not as Important as It Used To Be.

SaaStr

For us SaaS Old Timers, it’s still all sort of about Salesforce. We built apps on Salesforce. We hired our VPs from Salesforce. We learned from Salesforce. We “copied” Salesforce. It remains the #1 pure SaaS company by far and is a force of nature. A $150 billion+ mega-company. The first to $1b in ARR, the first to $10b in ARR, and likely, the first to $100b in ARR.

Cloud 291
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How to Survive and Thrive in the post-Covid Era

For Entrepreneurs with David Skok

Covid and the associated lockdowns are likely to be the biggest disruptive event to occur in most of our lifetimes. There are huge global changes coming as a result. The OECD is forecasting the worst recession in a century. But … The post How to Survive and Thrive in the post-Covid Era appeared first on For Entrepreneurs.

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Driving Growth, Customer Satisfaction, and Retention through Usage-Based Pricing

As companies strive to boost revenue, deliver customer value, and stay competitive, they are increasingly embracing the potential of usage-based pricing.

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Strategies for building a resilient business

Intercom, Inc.

The past few weeks have shown us how important it is for all of us to deeply empathize with those around us. With that comes the need for clear communication and open dialogue with customers and employees alike. These are all key components of a business resilience strategy, one that bolsters up a business that’s faced with challenges and sets it up for growth long-term.

Strategy 197
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Best Helpdesk Software

The Daily Egg

Helpdesk software allows businesses and IT teams to improve the customer support process. If a customer has a problem or needs assistance, they can reach customer service representatives through a virtual helpdesk. By using helpdesk software to facilitate communication, users can contact your team with live chat, email, phone, and via social media. Helpdesk software […].

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You Aren’t Doing Enough Customer Marketing

SaaStr

How much do you talk about Customer Marketing? Be honest. While the concept may sound old hat to those that have been in the software business for a long time, in SaaS in particular, very little tools, processes, and software are applied to marketing to customers after they are closed. Over the last 5+ years, we’ve all started to turn Customer Success into a science and a key discipline in SaaS.

Marketing 272
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How We Avoid Outsourcing Customer Support (Plus 3 Tips If You Absolutely Must)

Groove HQ

Eight ways we managed to save money, time, and customers by keeping support in-house. The post How We Avoid Outsourcing Customer Support (Plus 3 Tips If You Absolutely Must) appeared first on Groove Blog.

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6 Reasons Why Your Integrated Payments Strategy Could Fail

If you're in the software industry grappling with integrating payments into your business model, understanding where others have stumbled can be a game-changer for your revenue goals. Discover 6 key reasons behind the struggles many face. The challenge goes beyond the technicalities of integrating a payment system; it delves into the strategic oversight of revenue shares, negotiations with payment providers, and the full exploitation of potential revenue streams.

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Investing in Alpha Health

Andreessen Horowitz

For every $1 of revenue collected by a hospital, $0.25 is spent on the administrative tasks required to collect it. That’s several multiples higher than the highest payment processing fees in other industries, and even worse, most of that spend … The post Investing in Alpha Health appeared first on Andreessen Horowitz.

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The Best Payroll Software and Services

The Daily Egg

Online payroll software has simplified the way business owners and HR departments issue payments to employees and contractors. Modern payroll solutions have made it possible to run and process payroll in-house instead of outsourcing to a third-party payroll firm. Precision is arguably the most important aspect of running payroll. Tax calculations, benefits, and making sure […].

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CLTV: Important. But Not the North Star Metric It Used To Be.

SaaStr

Q: What is customer lifetime value, and why is it important? It might not be that important. CLTV is critical (of course), but it has become less useful as a planning tool over time in SaaS. In the early days of SaaS, we all focused on Customer Lifetime Value. In B2C and high-churn environments, it’s indeed a critical metric. You do need to know how long your customers last.

Metrics 216
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6 Key Communication Skills You Need to Succeed in Sales

Sales Hacker

It’s easy to see communication skills as a gift — either you’ve got them or you don’t. But communication skills can make or break your success. If you’re a skilled communicator, you’re more likely to be perceived as an expert. If you speak eloquently at a job interview, you’re more likely to get the job. In fact, according to a recent survey of approximately 1,000 employers, effective oral communication is the most desired skill in job candidates.

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Monetizing Analytics Features

Think your customers will pay more for data visualizations in your application? Five years ago, they may have. But today, dashboards and visualizations have become table stakes. Turning analytics into a source of revenue means integrating advanced features in unique, hard-to-steal ways. Download this white paper to discover which features will differentiate your application and maximize the ROI of your analytics.

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The Partner Bank Boom

Andreessen Horowitz

Partner banks, chartered institutions that provide fintech companies access to banking products, have exploded in recent years—by our count, their ranks have grown more than five times over the past decade. Today, there are more than 30 partner banks representing … The post The Partner Bank Boom appeared first on Andreessen Horowitz.

Banking 109
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Checklist for implementing new CRM

Teamgate

Customer Relationship Management (CRM) systems have become the core of most businesses. CRM helps enterprises to manage and communicate effectively with their current as well as the prospective customers. Buggy and Improperly implemented CRM can have a direct impact on your business, customers, and revenue. CRM consists of a lot of sensitive data about customers, project costs, timelines, etc. hence any CRM that is implemented should provide data security, accuracy, and ability to retrieve data

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5 Quick Thoughts on Raises

SaaStr

Q: When should you raise the salary of your employees as a startup? A few thoughts to at least think about: Try to pay “market” to all your employees as soon as you can. Some folks that join a start-up will be OK taking a salary cut when you have almost no revenue or money in the bank. But you do have to go to market rates once you can afford to. You are asking too much, otherwise.