SaaStr

MAY 12, 2019

Fastly isn’t quite as well known as the others in this 5 Interesting Learnings Series — Zoom, Slack, PagerDuty, etc. But it has some very interesting learnings for founders. Especially on how bigger deal sizes can work with free, freemium, self-service, etc. It’s also a great one to learn from, at $200m+ ARR ($45.5m GAAP revenue in Q1 ’19) because it’s in a space filled with strong competitors. 5+ learnings for founders: Developers control a lot of spend today.

Outsourced Development 195

Outsourced Development AWS Retention Enterprise 195

OpenView Labs

MAY 17, 2019

In the world of B2B SaaS where digital marketing takes precedence and automation touches everything we do, in-person events are often an afterthought — but in-person events are a critical component of any successful growth strategy. In fact, the majority of B2B marketers have ranked in-person events as their top-performing demand generation tactic. The consensus is in: it’s time to put the human element back into SaaS marketing.

Scale 62

Scale SaaS B2B Branding 62

Chargebee

MAY 14, 2019

How we zeroed in on Chargebee's true north as a product, through customer calls, subscription workflows, and value propositioning.

Subscription 111

Subscription Payment Features 111

The Daily Egg

MAY 17, 2019

We are all united in a common struggle: designing products, apps, and websites that engage, entice, and delight our customers. So how do you know for sure that you are actually providing what they’re looking for? You research, experiment, and launch A/B tests. A/B testing can be a lightweight, sustainable, and time-saving activity that helps […] The post A Beginner’s Guide to A/B Testing with Crazy Egg appeared first on The Daily Egg.

Engagement 279

Engagement 279

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

Innovation

Tom Tunguz

MAY 13, 2019

In a recent meeting, a founder asked me what I thought of the fundraising environment. My answer was: it’s become incredibly sophisticated along three dimensions: diversity of product offering, pricing sophistication, and efficiency of investment processes. If you read eBoys or Done Deals or Creative Capital, you’ll get a sense of the early days of the venture industry.

Pricing 205

Pricing Startup Investment Trends 205

Intercom, Inc.

MAY 15, 2019

Part of the ritual of eating a meal in a good restaurant is the waiter asking if you’re enjoying your food and if there is anything else they can get for you. Now, you might not think much about that particular restaurant practice – after all, it’s just a simple customer follow-up question shortly after your food has arrived. However, there are a few lessons in this simple example of customer service that are valuable for anyone who works in customer support.

Customer Support 199

Customer Support Technology Engagement Business 199

The Daily Egg

MAY 14, 2019

As an agency, priority #1 has to be your clients. After all, your job is to solve problems for your clients, answer some pain they have, and lower their anxiety. Any tools you pick to build your digital agency have to first and foremost simplify your clients’ lives.But priority #2 is making money! Because you’re […] The post These 18 Tools Will Supercharge Your Digital Agency Software Stack appeared first on The Daily Egg.

Software 278

Software Strategy Marketing 278

Predictable Revenue

MAY 16, 2019

On this edition of The Predictable Revenue Podcast, co-host Collin Stewart welcomes Travis Henry, Director of Inside Sales Operations at renowned Bay Area sales consultancy SalesSource. The post How to take advantage of sales automation tools while maintaining a human touch appeared first on Predictable Revenue.

Sales 157

Sales Consulting Revenue B2B 157

SaaStr

MAY 12, 2019

I’m not aware of any huge successes in SaaS that were active side projects while the founders worked at different companies. But there are a bunch that were side projects at the same company: Mailchimp was a side project while the founders ran a web-design agency. There are many start-ups born out of agenies and consultancies. It can be a tough transition, but it’s pretty common.

Startup 173

Startup Consulting SaaS 173

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Explore how integrated payment strategies impact investor and buyer evaluations. Payments are more than a feature — they’re a key to long-term success and market differentiation. They help SaaS companies offer seamless user experiences and efficient operations. Investors and strategic buyers assess these integrated payment strategies as a measure of a company's growth potential and sustainability.

Payments

Incredo

MAY 14, 2019

Inbound marketing is a strategy most SaaS companies have heard of by now, if they are not already using the world’s most revolutionary digital marketing strategy. At Incredo, it is our belief that if a SaaS company is reliant upon outbound in place of/more than inbound, they are missing out on a tremendous number of customer conversions. Essentially, they are wasting their money on outbound.

Outsourcing Services 105

Outsourcing Services Strategy SaaS Marketing 105

Intercom, Inc.

MAY 16, 2019

That’s why we recently launched Product Tours , a dead-simple onboarding tool featuring a code-free tour builder, error notifications and quick-start templates. As our Design Lead Gustavs Cirulis shared recently, the development of the product did not come without its own challenges. So I hosted our Director of Product Management Brian Donohue and Senior Product Manager Patrick Andrews on the podcast today to get the behind-the-scenes look at how this product came to life.

Payment Solutions 106

Payment Solutions Underperforming Technical Team Onboarding Software Review 106

InsightSquared

MAY 15, 2019

“What was your first job?”. It’s one of my favorite questions to ask a fellow professional in sales operations. Some of the answers include: Elementary school teacher. SDR. Recruiter. Pharmacy Tech. Insurance sales rep. Cosmetics consultant. Account Manager. Financial analyst. Why the wide range? Sales Operations is Still Developing. Sales operations as a profession is growing, yet it is a comparatively new function in businesses.

Sales Recruiting 110

Sales Recruiting Scale Technical Review Sales 110

SaaStr

MAY 14, 2019

The cloud’s biggest days are yet to come. The rise of the public cloud is driving a massive replatforming of the tech stack and customer experiences for every company. What’s next? A deep dive with Ophelia Brown, Founder of Blossom Capital. Want to see more content like this? Join us at SaaStr Annual 2020. Mikkel Svane – CEO @ Zendesk. Ophelia Brown – Founder @ Blossom Capital.

Cloud 169

Cloud Sales Recruiting Scale AWS 169

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Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

Revenue

Unbounce

MAY 15, 2019

Hey there , marketer. Let me introduce myself. I’m your target market. I’m actively looking for what you offer. I just Googled your solution, clicked your ad, and I’m on your landing page. Right now, I’m somewhere between interested in and desperate for what you’re selling. I’m ready to say “yes” to a call to action, but… I’m not going to say yes to yours.

Advertising 112

Advertising Technical Review Branding Marketing 112

Neil Patel

MAY 14, 2019

When you think about SEO and what’s changed over the last 5 years, what comes to your mind? Chances are, it’s something related to how it’s harder to get rankings on Google. But why has it gotten harder to get more organic traffic? Well, if you ask most SEOs, they’ll say it’s because Google has created a much more complex algorithm. They look at factors like page speed, brand queries, and hundreds of other factors that it may have not been placing much emphasis on in the past.

Social Media 112

Social Media Engineering Trends Advertising 112

Groove HQ

MAY 13, 2019

The bots are coming. Yes, they’re coming from the customer service department as well. Does that mean we’re going to lose all human agents who support customers? No. But with bots becoming more intelligent and better able to respond to customer requests, it is certain that big companies will have to resort to them in […]. The post Automation: The Secret to Personalized Customer Service appeared first on Groove Blog.

Customer Support 110

Customer Support 110

SaaStr

MAY 15, 2019

Meet SaaStr’s Most Respected Leaders of 2019. Our most popular CEO, COO’s and Presidents that spoke at SaaStr Annual 2019. Curious how we came up with this list? We found our most popular speakers by speaker views and likes, session bookmarks and ratings weighing categories more heavily for overall rating than initial interest. Using magic (standard deviation) we came up with the best of the best of our sessions as voted by you, our SaaStr community.

Sales Recruiting 165

Sales Recruiting Software Review Technical Review PayPal 165

As companies strive to boost revenue, deliver customer value, and stay competitive, they are increasingly embracing the potential of usage-based pricing.

Pricing

Andreessen Horowitz

MAY 16, 2019

Our work is changing — what we do, and how we do it. How are automation and digitization changing decision-making. and what kind of new tools does that mean we will need?

AI 110

AI 110

Chart Mogul

MAY 14, 2019

In this post, our friends at Proof will cover what exactly SaaS companies need to know about personalization. Plus, they’ll give you a quick run through of some quick examples you can use to execute on your own site. Ben Johnson is the Head of Content at Proof , a Y Combinator-backed startup that provides real-time social proof and personalization software.

SaaS 108

SaaS Scale Engineering B2B 108

Nimble - Sales

MAY 13, 2019

It doesn’t matter what type of business you’re running; boosting your revenue likely holds a permanent position right at the top of your list of priorities. According to one recent study conducted by Aberdeen, marketers who use video tend to see revenue growth at rates of about 49% higher than those who are still relying […]. The post 5 Ways Online Video Content Can Boost Your Revenue appeared first on Nimble Blog.

Revenue 107

Revenue Marketing Business 107

SaaStr

MAY 16, 2019

Gorgias helps brands automatically respond to basic questions, and track the impact of customer service on sales so support becomes a profit center. Join CEO Romain Lapeyre as he walks you through how to close your first 1000 customers based solely on data. Want to see more content like this? Join us at SaaStr Annual 2020. Romain Lapeyre – CEO @ Gorgias.

Merchant Services 155

Merchant Services Payment Methods Data Sales Hiring 155

Advertiser: Data Robot

The buzz around generative AI shows no sign of abating in the foreseeable future. Enterprise interest in the technology is high, and the market is expected to gain momentum as organizations move from prototypes to actual project deployments. Ultimately, the market will demand an extensive ecosystem, and tools will need to streamline data and model utilization and management across multiple environments.

Generative AI

Totango

MAY 14, 2019

Customer success initiatives are critical in ensuring your product gives customers the positive outcomes they’re looking for. But how can you tell if your customer success team’s hard work is paying off? One way is to use key performance indicators (KPIs) to make an abstract concept, like customer success, quantifiable. There are many different KPIs, and each evaluates progress toward goal completion from a different angle.

Customer Success 93

Customer Success Customer Lifetime Value Social Media Metrics 93

Sales Hacker

MAY 16, 2019

In 2009, I was desperate… I had just spent six miserable months trying to become a financial advisor after my dream career of being a spy for the DoD didn’t pan out. I was a year past my last semester of college, newlywed, on crutches from major knee surgery, and we were expecting our first child. Desperate for an income, but also desperate for a career I loved, I scoured job boards and my very limited Linkedin network for leads.

Sales Hiring 94

Sales Hiring Sales Recruiting Sales Interviewing 94

InsightSquared

MAY 16, 2019

We’re excited to announce that Outreach , the #1 Sales Engagement Platform, is sponsoring Ramp 2019, the revenue ops event of the year! It really is a perfect match—Ramp is all about equipping revenue operations professionals with the foresight, skills, and connections required to become the strategic partner of today’s go-to-market teams demand. And Outreach’s mission of providing modern revenue leaders at high-growth companies with the insights and workflows they need to create predictable rev

B2B 89

B2B Revenue Innovation Trends 89

SaaStr

MAY 13, 2019

Bags packed, tickets booked – what’s next? Here is your guide to everything you should know before you get to Paris next month! We have a few tips for making sure you take advantage of everything you can see and do at SaaStr Europa. Take a look! 1.Register for your sessions. Session registration is open! Having trouble figuring out how to reserve your seat?

B2B 151

B2B Innovation Startup SaaS 151

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If you're in the software industry grappling with integrating payments into your business model, understanding where others have stumbled can be a game-changer for your revenue goals. Discover 6 key reasons behind the struggles many face. The challenge goes beyond the technicalities of integrating a payment system; it delves into the strategic oversight of revenue shares, negotiations with payment providers, and the full exploitation of potential revenue streams.

Payments

Nimble - Sales

MAY 14, 2019

In this webinar, Nimble CEO Jon Ferrara discusses concepts from Mark Schaefer’s latest book, Marketing Rebellion: The Most Human Company Wins. Mark is a globally recognized blogger, author, speaker, and educator with one of the top marketing blogs in the world. He is the Executive Director of Schaefer Marketing Solutions, specializing in marketing strategy and […].

Education 92

Education Strategy Marketing Business 92

The SaaS CFO

MAY 14, 2019

The Net Promoter Score, or NPS(®), is a customer satisfaction benchmark that rates the likely hood of your customer recommending your product or service to someone else. Your customer rates you on an NPS scale that begins at 0 (unlikely) and ends at 10 (likely). The scores are then transformed into a -100 to +100 […]. The post What is the Net Promoter Score?

Benchmarks 87

Benchmarks Scaling SaaS 87

Andreessen Horowitz

MAY 17, 2019

a16z General Partner Andrew Chen talks with repeat entrepreneur, cofounder and CEO Justin Kan. Justin is a repeat entrepreneur who co-founded Kiko Software (a Web 2.0 calendar that pre-dated Google Calendar by 4 years), Justin.tv (a lifecasting platform), Twitch.

Software 84

Software 84