Sat.Dec 16, 2017 - Fri.Dec 22, 2017

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Selling to C-Level Executives: 8 Tips for Unlocking Access to the Busiest Buyers on Earth

Sales Hacker

Selling to c-level executives is a different ball game. You have to be concise, respectful of their time, and really think about how to differentiate yourself in order to break through the clutter and earn the right to ask for something. Here is a message to sellers from a real c-level buyer: Outbound tactics without strategy are sheer lunacy. We must lead with an insight-driven value narrative (‘hypothesis of value’), otherwise hammering away in blended channels is worthless.

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Help your sales team succeed in 2018: Hire sales ops

InsightSquared

SaaStr founder Jason Lemkin recently discussed the reality a sales team faces on January 1: the closed/won deals start at $0. The commitment of new goals can be daunting, even for the most seasoned of sales teams. To alleviate some of the pressure of the new year, Lemkin offered a list of ideas you can implement to help your sales team succeed in 2018.

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4 Ways To Increase Conversions Through Website Design

FastSpring

We have already talked through “conversion optimization” and dispelled a few myths surrounding the process in order to orient you in the right direction. Once you understand where you’re headed with conversion optimization, you have to take the time to dive deeper, study the data, and constantly update or test your web design to increase conversions.

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The ChartMogul 2017 year in review

Chart Mogul

As each year draws to a close, it's become tradition for us to take a look back on the year at ChartMogul and reflect on our work. Here's a summary of what we shipped, published and achieved in 2017, in case you missed something! January. We kicked off 2017 by announcing our integration with GoCardless. This allowed GoCardless customers to import their billing data to ChartMogul and start analyzing customers and revenue.

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Beyond the Basics of A/B Tests: Innovative Experimentation Tactics You Need to Know as a Data or Product Professional

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

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Sales Operations Demystified: What It Is, Why It Matters, and How To Do It Right

Sales Hacker

What is Sales Operations? Sales operations refers to the unit, role, activities and processes within a sales organization that support, enable, and drive front line sales teams to sell better, faster, and more efficiently. Through strategically implemented training, software tools and engagement techniques, sales ops leaders enable sales reps to focus more on selling in order to drive business results. .

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How Blockchain Technology Enables Open, Meritocratic Start-ups - An Interview With Jack du Rose, Co-founder, Colony

Outseta

By Geoff Roberts 10 min read When you say “Blockchain” or “Ethereum” to people who live their lives outside the spheres of tech or highly speculative investments, you often get confused or simply apathetic reactions, to which I say… understandable. But the applications of blockchain technology are in fact vast, highly useful, and go way beyond whether or not you’ve chosen to invest in Bitcoin.

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Why I’m sending my team at Google to Customer Success Summit 2018

Totango

Written by Dante Otero, Manager, Partner & Customer Experience, Google Cloud. Shortly after becoming a customer of Totango earlier this year, I heard about the Customer Success Summit which sounded like a tremendous opportunity to get immersed in Customer Success for two days. Seemed worthwhile to check out. Over the past few weeks, I’ve started to explore Summit.

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Cartographic’s Favorites of 2017

Sales Hacker

Co-written with Amy Edwards. The Cartographic Branch holds a wide variety of materials. While working with these documents for reference requests, projects, or research room requests, our staff comes across some very cool and significant documents. Today, we are featuring a few of our favorite records that we’ve come across this year. We hope that you enjoy them as much as we do!

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Pipeline Cleanliness Playbook: Four Lessons Learned

InsightSquared

Pipeline cleanliness is critical to managing your reps, controlling your pipeline, and making an accurate forecast, but it’s a challenging and lofty goal. We recently hosted a small customer workshop for sales ops leaders to compare their successes, and collaboratively develop the Pipeline Cleanliness Playbook: Four Lessons Learned. Lesson 1: Decide what you will look for, and when.

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How Investors & Strategic Buyers Evaluate Integrated Payment Strategies

Explore how integrated payment strategies impact investor and buyer evaluations. Payments are more than a feature — they’re a key to long-term success and market differentiation. They help SaaS companies offer seamless user experiences and efficient operations. Investors and strategic buyers assess these integrated payment strategies as a measure of a company's growth potential and sustainability.

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How to make the transition from services to software

CloseSaaS

When you run a services business, it’s only natural to think, “You know, this would be a whole lot easier if we were a software company.

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Bonobos: Customer Journey Breakdown and Marketing Review

ReSci

Today, I’m going to take you on a customer’s journey, breaking down Bonobos’ email marketing. But first, some background information… Founded by Brian Spaly and Andy Dunn in 2007, Bonobos has one obsession: the perfect fitting pair of pants— not too tight, not too boxy. The post Bonobos: Customer Journey Breakdown and Marketing Review appeared first on ReSci.

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Oracle's bet on the cloud pays off as revenues soar

ITPro

News. Cloud revenues rose by 44% year on year, with SaaS rising 55%.

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InsightSquared Staff Picks: Favorite Leaderboard Songs of 2017

InsightSquared

The votes have been counted — we have InsightSquared’s favorite leaderboard songs of 2017. The list includes songs across all genres, and time periods. ( Check out the top 12 most popular leaderboard songs of 2017 among our customers here. ). #1 Timber by Pitbull ft. Ke$ha. #2 Y’All Ready for This from Space Jam. #3 Livin La Vida Loca by Ricky Martin. #4 Here Comes The Money by The Mellow One. #5 Numb/Encore by Jay-Z and Linkin Park. #6 How You Like Me Now by The Heavy. #7 Let’s Get

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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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11 cold calling tips to get prospects to stay on the line

CloseSaaS

If you think cold calling is a dead form of outreach, you’re wrong.

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The 10 Most Popular Monitor Posts of 2017

BetterCloud

The holiday season is upon us. That means it’s time to get hygge for the holidays—get cozy by the fire, drink a mug of hot cocoa, and curl up with a good book Monitor post. . As 2017 winds down, we’re taking a look back and bringing you the 10 most-read posts from this year. We’re seeing the usual themes—security, productivity, and how to work better overall—but some new topics popped up this year, like GDPR. .

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Sales Operations Analyst Job Description

InsightSquared

Sales operations teams are constantly inundated with tasks and projects, and it’s sales operations analysts who execute the majority of day-to-day work to prevent the backlog from piling up. Leaders of sales operations teams are involved with prioritizing and distributing work, but they count on sales operations analysts to deliver the lion’s share of it.