Sat.Aug 24, 2019 - Fri.Aug 30, 2019

Don’t Just Follow the Buyer’s Journey, Enable the Buyer.

OpenView Labs

We are often rushing to build out a buyer’s journey, identify the personas and then map content along the journey. But it isn’t enough to have the buyer’s journey identified.

B2B 69

9 Ways to Sabotage Your SaaS Customer Referral Program


Struggling to generate a decent number of customer referrals? Feel like your growth is being throttled by your customer referral program? Don't worry: most SaaS companies are in the same position, and often, it's caused by the same handful of problems.

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How to Use High-End Courses to Grow Your SaaS Company

Chart Mogul

The real-life examples of 3 companies that use online courses (that they charge a premium for) to educate customer, lower churn, and grow their revenue. The problem with SaaS is getting people to see the value in your product. This is difficult, especially if your product is complex.

Do successful SaaS companies have “transformational” opportunities beyond selling more and more of their core product?


Many do and have. As we see more and more SaaS companies cross $1b+ in ARR (wow!), Twilio being the latest, we see more and more adding new core products to their existing core products. Twilio started with SMS. Now that’s just a piece of Twilio, and its 81%+ growth at $1b (double wow!)

Cloud 247

How AI Can Radically Change Your Business

AI is quickly becoming mainstream, thanks to its value-driving capabilities. Yet, even with such widespread attention, it still is one of the most misunderstood technologies out there. Here's how to make the most out of it and bring a positive change to your company.

Creating a Culture of Accountability


It is crucial to have a “clean” Salesforce instance, but it’s another daunting task to maintain it. Startups are built from the ground up and one of the major stepping stones is promoting an environment of accountability among your sales reps to properly input data and to follow sales best practices.

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More Trending

Benchmarking DataDog's S-1: How 7 Key Metrics Stack up

Tom Tunguz

Recently, we’ve seen a series of product-driven companies building huge customer bases with tremendous account expansion and terrific sales efficiency. DataDog is no exception. DataDog provides a very popular IT monitoring solution that has grown from its founding in 2010 to a huge business.

What were the signs you missed before you lost a major customer?


I remember the first time I lost a six figure customer. It was a surprise: They used the product every day, and constantly. They had done a case study for us. In fact, they were on our homepage. They renewed the contract and added additional seats. And then one day, we got a call.

The power of positivity: how to inspire your team to leave their limiting beliefs behind

Predictable Revenue

Learn how to empower your teams to not only crush their numbers but cultivate a mindset that will empower them in all areas of their life. The post The power of positivity: how to inspire your team to leave their limiting beliefs behind appeared first on Predictable Revenue.

Creating a Culture of Accountability


It is crucial to have a “clean” Salesforce instance, but it’s another daunting task to maintain it. Startups are built from the ground up and one of the major stepping stones is promoting an environment of accountability among your sales reps to properly input data and to follow sales best practices.

Debt Financing Fuels Your Growth - on Your Terms. Zero Dilution.

The landscape of startup financing is changing. Learn why SaaS founders are turning to debt capital options like revenue-based financing.

Customer Retention Optimization Strategies to Keep Customers Long-Term


Your customers are your enterprise’s life’s blood. When you get a new customer, work to retain them and grow customer lifetime value. While the sales team will always be looking for new customers, retaining a current customer is far cheaper than finding a new customer to replace them.

The 10x Feature is Real. At Least, for a While. What’s Yours?


Recently there was a lot of discussion around if there are truly “10x engineers” or not. It’s a complicated topic. But one thing that is clearly true — there are 10x Features. Talk to any experienced SaaS sales leader in a competitive space. She’ll agree.

Mobile 225

How to Deal With Angry Customers: Examples, Research, and Field-Proven Best Practices

Groove HQ

What’s the best way to respond to an angry customer? It’s one of the most stressful parts of working in customer service. It’s also an issue that came up repeatedly in a recent survey we conducted of 2,300+ customer service professionals and businesspeople.

Where the Opportunities Are in Regulated Marketplaces: Managed Marketplaces

Andreessen Horowitz

There might be no more beloved image of the American entrepreneurial spirit than that of neighborhood kids who open a sidewalk lemonade stand on a hot summer day. With a little bit of “capital” from their parents — lemons, water, … marketplaces consumer startups

The Ultimate 12 Step Guide For Choosing The Perfect Learning Management System

Picking the wrong LMS can cost you. Don’t settle for a disconnected, hard-to-use, expensive system that doesn’t meet your needs. Follow these 12 steps crafted by Lambda Solutions' LMS experts, and find your perfect eLearning solution!

Customer feedback strategy: How to collect, analyze and take action

Inside Intercom

There are many reasons an organization seeks out customer feedback. A support team will want to know if they were helpful, while a product team might need help prioritizing what to build next.

What is the difference between a startup mentor and an angel investor?


The best angels and seed investors can often serve the role of a mentor quite well, especially if they were CEOs or had similar operational experience. Where it breaks down is using a Series A-B-C investor as a mentor.

Coaching Salespeople into Sales Champions: 3 Times To Step In (& How)

Sales Hacker

Sales coaching typically looks one of two ways… Micromanaging the rep’s every step. Letting them learn through trial by fire. But coaching salespeople into sales champions doesn’t happen in the extremes.

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Exploring the Importance of Customer Lifetime Value


In today’s customer-centered economy, focusing on short-term customers is an outdated business model. Instead, enterprises must nurture every customer relationship to increase retention and customer lifetime value (CLV). .

Driving Discovery and Experimentation in your Organization

Speaker: Teresa Torres, Product Discovery Coach, Product Talk, David Bland, Founder and CEO, Precoil, and Hope Gurion, Product Coach and Advisor, Fearless Product LLC

If you want to build what matters, you can't move forward blindly. But to make progress, you can't let things slow to a crawl while you focus resources on gathering data. This is where continuous discovery and experimentation come in. Join Teresa Torres (Product Discovery Coach, Product Talk), David Bland (Founder, Precoil), and Hope Gurion (Product Coach and Advisor, Fearless Product) in a panel discussion as they cover how - and why - to build a culture of discovery and experimentation in your organization.

Everything we’ve learned about scaling sales

Inside Intercom

? ?. In this week’s episode we’ve dug down into the podcast vaults to bring you some of the best insights shared by our guests about scaling sales. It’s no surprise that one of the key levers for growth as you go from startup to scale-up is your sales team.

36 Final, Final Tickets Left for SaaStr Scale THIS THURSDAY in SF!!


GRAB A FINAL, FINAL TICKET HERE ! SaaStr Scale is THIS THURSDAY in San Francisco! We have room for 1,000 and 965 slots are taken so grab a final ticket ASAP here !

Lead Generation Landing Page: 10 Steps to a High-Conversion Page

Sales Hacker

“Just Google it.” Today, the first stage in any purchase is a Google search. And B2B buyers are no different.

a16z Podcast: From the Internet’s Past to the Future of Crypto

Andreessen Horowitz

What can we learn from the history of the internet for the future of crypto? In this episode of the a16z Podcast, general partner Katie Haun interviews a16z co-founder Marc Andreessen — and co-founder of Netscape, which helped popularize and … cryptocurrencies & blockchains Crypto Regulatory Summit a16z founder/maker stories history our Summit events

The Magic of Intent: Start Knowing The Goals of Your Users

Speaker: Terhi Hanninen, Senior Product Manager, Zalando, and Dr. Franziska Roth, Senior User Researcher, Zalando

It's important to know your users - what are their preferences, pain points, ultimate goals? With user research and usage data, you can get a great idea of how your users act. The tricky part is, very few users reliably act the same way every time they use your product. Join Terhi Hanninen, Senior Product Manager, and Dr. Franziska Roth, Senior User Researcher at Zalando, as they explain how they were able to reach a new level of user understanding - by taking their user research and segmenting their users by point-in-time intent. You'll leave with a strategy to change how your product team, and organization at large, understands your users.

Using lead scoring to identify the best opportunities

You get to work in the morning. Your favorite CRM overflows with the names of people who signed up for your product recently. You can also see everyone who’ve been using it for a while. Sound familiar? And so, you begin. You start calling and emailing all those leads frantically.

Thank You To The 1,118 Folks That Came to SaaStr Scale!!


It’s a wrap. Our first SaaStr | Scale went off yesterday with top revenue leaders from Brex, Flexport, Talkdesk, Intacct, LinkedIn, PatientPop, and so many others. We also had 50+ Braindate mentoring sessions. It was a really great, less formal event and a big hit.

SDR Training: 5 Tips for Faster Onboarding and Ramp Up

Sales Hacker

You did it! You just hired a new Sales Development Representative ! He or she is 24 years old, with plenty of lead generation experience, is sharp, and is ready to crush it. Now what? Whether they are SDR hire #1 or #20, you need to get them up and running quickly and efficiently.

Social Networking in 2030: How Could Crypto Change Things?

Andreessen Horowitz

One of the most popular applications on the internet is social media, for better… and for worse. So if we were to imagine how crypto and blockchains could transform social networking in the future, how might that look?

Encouraging Innovation in an Established Product Culture

Speaker: Richard Cardran, Chief Creative Officer and VP Strategy, HIA Technologies

Innovation is both a process and an outcome. The best way to begin innovating your products is by innovating your internal process. We'll explore the challenges, solutions, and hands-on techniques for becoming a successful "agent of change" within a well-established product culture. We'll examine the importance of UX and user-centric feature analysis, the adaptation of Agile Methodologies to the creative process, as well as a way to drive successful culture change for setting expectations and winning approvals with cross-functional stakeholders. Innovation and Leadership go hand in hand. Join Richard Cardran, Chief Creative Officer and VP Strategy, HIA Technologies, as we assess some case studies to see how to lead with a clear strategy well-defined tactics, and an unbiased understanding of the fundamental question: "why are you innovating?"