July, 2021

The Top 20 SaaStr Tips to Getting a SaaSt Start-Up Going


Q: What are the top 20 pieces of advice for building a successful SaaS startup? Ok my top list, with a SaaStr article on the topic: Take your time to find a great co-founde r. It may seem like you are in a hurry, but in the end, anything less than a great co-founder will set you back.

Should You Consider a Free Trial For Your SaaS Product?


There’s no denying the effectiveness of a well-planned and well-executed free trial. But is it for you

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Trending Sources

Understanding Customer Success: Growth Driven by the Customer-Centered Economy


Strategy for customer success growth has changed as commerce has gone digital and big data has made marketing and sales customer-centric. In the old days, growing your business was easy. Tell people about your business, get them in the store, sell them things, then look for more customers.

The Complete Guide for the WordPress Editor

The Daily Egg

Struggling with the WordPress editor? Can’t quite get your blog posts to look exactly how you want? In this guide, we walk through the basics of using the Gutenberg WordPress editor so you can confidently create, edit, and publish content on your site.


Underwriting 101: What Is Underwriting and Why is it Important?

This Underwriting 101 guide will walk you through all the basics of what is involved in merchant underwriting from collecting merchant information, what the required checks and best practices are to onboarding the new merchant and reduce risk.

You’re not JUST an SDR: Step by step guide to fill in pipeline

Predictable Revenue

Nadja Komnenic, head of business development at lemlist, explains step by step how to properly build relationships, lead with value and use combo prospecting to generate more pipeline. The post You’re not JUST an SDR: Step by step guide to fill in pipeline appeared first on Predictable Revenue.

More Trending

25% of The Cloud 100 Is Growing 100%+ at $100m ARR. Woah.


Byron Deeter, general partner at Bessemer Venture Partners and I caught up on SaaS and Cloud in general and the upcoming Cloud100 awards and learnings. The full session is below and sign up for the Cloud 100 for FREE here. A few of the takeaways: #1.

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What is ARR? It’s not as simple as you think

Chart Mogul

The definition of ARR seems to have become a point of friction between startups and VCs over the past couple of years, but why? The root of this friction probably began with a change in how the typical SaaS business bills its customers.

The Role of a Chief Customer Officer


The role of a Chief Customer Officer (CCO) is a fairly new addition to the C-suite, but it has been on the rise over the past several years as companies are better understanding the importance of creating a customer-centric culture within their organizations.

Best Digital Marketing Courses Compared

The Daily Egg

In 2021, running a successful online business requires savvy digital marketing skills. The internet is packed with endless digital marketing courses and it takes some digging to discover the best course for your needs.

Product Sales Training – Transformed for Results

Effective product sales training delivers features, benefits, and sales focused content so reps become strategic advisors and develop unique solutions for informed buyers. On-demand cloud-based training is the preferred solution. Managers and sales reps confirm that in this whitepaper. Download the whitepaper today!

How to win the referral with Samantha McKenna

Predictable Revenue

Samantha McKenna shares her strategies and 4 pillars of the #SAMSALES methodology to handle referrals as a salesperson to win the deal. The post How to win the referral with Samantha McKenna appeared first on Predictable Revenue.

Arianna Simpson

Andreessen Horowitz

Part of succeeding in venture, and certainly in crypto, is being willing to take risks for something that you believe in deeply. Arianna has this trait in spades.


7 Top Trends in Customer Success to Learn From, and Maybe Emulate


Nick Mehta, CEO of Customer Success leader Gainsight, recently did a short post above on his Top 7 takeaways talking with customer success leader for the first time in-person in a long time. These points are so interesting I thought I’d add a few thoughts on to them. 7 takeaways: 1.

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How to Help Sales Teams Hit Their Quota: Prioritize High and Low Activities

Sales Hacker

It’s no secret that technology’s evolution is changing the way sellers sell. Eighty percent of the prospecting sales force is under 25 years old. This generation of sellers is the first to be raised on mobile devices, applications, and tablets.

Building Product to Enhance Customer Support: The Key to Customer Retention in an E-commerce Business

Speaker: Bhavana Angadi, Senior Product Manager at Hopscotch (Demand & Growth) | Former Product Manager at Bigbasket

Join Bhavana Angadi, Senior Product Manager at Hopscotch, as she details the best way to increase customer retention.

How to Structure Your Customer Success Team


What makes a sports team successful? Excellent athletes who work together on both offense and defense to win the game. A good pitcher alone won’t win a baseball game.

WordPress Vs. Wix

The Daily Egg

We spent quite a bit of time comparing WordPress Vs. Wix as site builders because we wanted to find out, both for us and for you, which one is truly the best. Our conclusion? Though Wix has lots of great features and is very beginner-friendly, WordPress is what you truly want to use if you […].


Building a RevOps structure to increase revenue and customer LTV

Predictable Revenue

Erol Toker and Rachel Haley explain why RevOps is important, how its evolution is reminiscent of the dot com boom, common mistakes leaders make when building out the RevOps function, and more!

Investing in Flock Safety

Andreessen Horowitz

Two decades into the cloud computing era of software eating the world, some corners of the economy are still far behind.

5 Myths - and the Truth - About Becoming a Payment Facilitator

The single biggest factor that gets in the way of becoming a payment facilitator is the obfuscation circulating within the industry about what it takes to be a PF. We want to unpack what’s real and what’s not with a deep dive into some of the most common myths.

At Least 20% of Your New Customers Should Come from Referrals and Word of Mouth


Q: Dear SaaStr: What Percent of My Revenue Should Come from Referrals and Word of Mouth? Ultimately, almost all software companies end up getting 20-50% or so of their new customers from their existing customers once they hit scale. Sometimes even more. From referrals. From brand. From word-of-mouth.

22 Sales Buzzwords You Love to Hate – and How to Use Them the Right Way

Sales Hacker

“We’re looking for a strategic rockstar sales rep who knows how to leverage and optimize our customers’ digital transformation to really move the needle!”. If that mess of words makes you say, wait, what? ” – you’re not alone. There are sales buzzwords that we love and some that we really hate.

5 Tips for Building a World-Class Customer Success Team


The COVID-19 pandemic created a new sense of urgency around protecting and nurturing customers by highlighting the fact that customers truly are the core of every business. And in this customer-centered economy, your customer success (CS) team is invaluable.

The Complete Guide to Optimizing a Website

The Daily Egg

Website optimization is a crucial yet often overlooked aspect of running any site. This in-depth guide will explain the importance of website optimization and teach you quick tips to optimize your website today.

The Ultimate Guide to Creating a Strong and Effective Value Proposition

Speaker: Robin Zaragoza, Product Coach and CEO of The Product Refinery

Join Robin Zaragoza, product coach and CEO of The Product Refinery, as she shares tips on how to create a powerful Value Proposition that keeps your customer at the heart of your product development process.

Neuroscience-Based Hyper-Tactical Outbound Approaches with Justin Michael

Predictable Revenue

Justin Michael, Founder at Salesborgs.ai dives into brain hacks and armchair neuroscience with radical approaches on how outbound can look and feel. The post Neuroscience-Based Hyper-Tactical Outbound Approaches with Justin Michael appeared first on Predictable Revenue.

Structuring the Organization and Duties of Product Marketing and Competitive Analysis


I sometimes get asked about how to structure an enterprise software marketing organization and the relative roles of product marketing vs. competitive analysis. In this post, I’ll share my (somewhat contrarian) thoughts on this topic.

The Meanest Thing VCs Do To Founders


Q: What is the meanest thing that venture capitalists can do to founders? Even today, a lot of founders worry about raising VC capital. They hear the stories about how things went sideways. And those stories often are true.

The Decline of Venture Debt at the Early Stage

Tomasz Tunguz

A few years ago, when a startup raised a Series A or Series B, founders would bolster the round with venture debt: a term loan and/or a revolving credit line. However, equity dollars are replacing those debt dollars in the last 18 months in the early stage.

Transform Your Product Sales Training to Drive More Sales

Virtual selling—and training—is here to stay. As buyers and sellers pivot to a post-pandemic digital landscape, solution-based selling and deep product knowledge is vital to win well-informed buyers. Find out the best practices on how to transform your product sales training to drive more sales.

5 Best Practices for Hiring a Customer Success Manager


Following best practices for hiring a customer success manager can make a critical difference in the quality of your customer relationships. Customer success managers serve as the face of your company in dealing with clients, playing a key role in ensuring satisfying experiences of your brand.

Best WordPress Calendar Plugins Compared

The Daily Egg

Best WordPress Calendar Plugins Compared WordPress calendar plugins help to list bookings, appointments, and other events on your site. We spent seven days reviewing over 30 WordPress plugins to determine the best of the best.


How to consistently hit quota

Predictable Revenue

Veronika Riederle, co-founder and CEO of Demodesk, talks about her most surprising learnings and teaches us what to do to consistently hit sales quota. The post How to consistently hit quota appeared first on Predictable Revenue. Blog Podcast Show Notes Sales & Marketing Strategies