December, 2020

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Sales Processes Research 2020 – Something Old, Something New

Sales Hacker

Despite the huge growth in marketing and sales automation, along with the growing popularity and acceptance of self-service sales processes, reports of the death of the salesperson are greatly exaggerated, to paraphrase Mark Twain. Higher value B2B sales still need a competent salesperson to close the deal. But how have the processes and techniques of salespeople changed in the modern world?

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How to Overcome 5 Common B2B Sales Challenges

Predictable Revenue

Generating and retaining business customers makes you deal with longer (and more complicated) sales cycles, more demanding customers, and huge amounts of data. But don't worry! Here's a little help. The post How to Overcome 5 Common B2B Sales Challenges appeared first on Predictable Revenue.

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Turns Out, 85% of the World Likes “Contact Me”. Even Though You Don’t.

SaaStr

I know you are probably like me. You go to a web service. What do you do? Free trial. Sign Up Now. The very, very last thing I am going to click is “Contact Me.” The last thing I want, as a web-centric small customer/user, is some sales rep selling me on some product I just want to try for 20 minutes and see if it works for me. You and I are like that.

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Best SEO Tools

The Daily Egg

SEO is a vital process for any business hoping to attract traffic online these days. But the SEO process itself is a vast undertaking, involving everything from keyword research to data analysis to active outreach. Managing all of those tasks yourself is a tall order—one you probably don’t have a ton of bandwidth for while […]. The post Best SEO Tools appeared first on The Daily Egg.

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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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5 Predictions for 2021

Tom Tunguz

Every year, I make a list of predictions and score last year’s predictions. 2020 is a year that defines the long tail events, twelve months in which black swan after black swan event seemed to hit the press. Each morning I held my breath as I checked the news wondering what headline could top yesterday’s bombshell. Here are my predictions for 2021.

More Trending

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24 Best Ecommerce Quotes for Digital Sellers

FastSpring

Everybody likes a good quote. Whether it’s a simple self-care reminder or a cheesy line from a movie. We love reading and sharing these small snippets with one another. But as a digital seller and online business owner, sometimes you need a quote that gives you more than warm, fuzzy feelings. You need something that makes you think about your digital business in a new way, renews your motivation, and helps you be more innovative.

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How to Scale Your Business So It Sells Like a Fortune 500, With The Culture And Agility of a Startup

Predictable Revenue

Having worked with many diverse corporations, Claire Chandler has experienced most companies fall apart once they start to scale. As a solution, she created a revolutionary way to align your leaders and teams around a unifying vision that attracts, retains, and motivates the right talent to achieve your mission. The post How to Scale Your Business So It Sells Like a Fortune 500, With The Culture And Agility of a Startup appeared first on Predictable Revenue.

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If You Don’t Think You Need a VP of Product, VP of Marketing, Etc. — Then You Haven’t Worked With a Great One

SaaStr

I hear again and again from SaaS founders growing to $5m, $10m ARR or even more that they don’t need a certain VP — with the exception of a VP of Sales. That they can get away without no one in the role, or a just a junior person in marketing, in product, in success, in biz dev, etc. Basically, in SaaS, everyone “gets” that they need a VP of Sales.

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Best Reputation Management Software

The Daily Egg

You want to try out a newly-opened restaurant in your neighborhood. But before making reservations, you do a quick Google search and ask friends to find out more about the restaurant – how the food tastes, the kind of service they offer, and whether the ambiance is uplifting. Would you still visit the restaurant if […]. The post Best Reputation Management Software appeared first on The Daily Egg.

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6 Reasons Why Your Integrated Payments Strategy Could Fail

If you're in the software industry grappling with integrating payments into your business model, understanding where others have stumbled can be a game-changer for your revenue goals. Discover 6 key reasons behind the struggles many face. The challenge goes beyond the technicalities of integrating a payment system; it delves into the strategic oversight of revenue shares, negotiations with payment providers, and the full exploitation of potential revenue streams.

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Rediscovering the Power of the Command Line

Tom Tunguz

I remember sitting in the second floor of the engineering building late into the night in front of an SGI Indigo workstation during grad school. The machine was a deep purple, and the keyboard was gray, and the screen showed a terminal with a little blinking green box. I spent many nights trying to figure out how to complete work with that little prompt.

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What we learned from Scale in 2020

Intercom, Inc.

This year, we launched Scale , a new content strand focusing on how industry leaders are propelling their companies forward by keeping their customers front and center. . When we created Scale, we had no idea what the year would hold in store; we simply knew that investing in long-term customer relationships was the key to success. As it happens, 2020 has only reinforced this, by highlighting again and again the importance of strong customer relationships as the structural foundation on which so

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A Vendor’s Guide to B2B Ecommerce

FastSpring

While we’ve been shopping for items like clothes or shoes online for years, another trend is now emerging—business-to-business (B2B) ecommerce. It’s easy to think of online sales as a marketplace where we buy items for ourselves, but more and more B2B and SaaS sales are now happening online. As of 2019, B2B ecommerce sales globally have surpassed $12 trillion in revenue.

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How to Get The Attention of Any Decision-Maker to Expand Your Sales Within An Enterprise Account

Predictable Revenue

Troy Angrignon has sold into huge companies in every space imaginable, from IT, to state government, to Fortune 100 oil and gas. Over 25 years he has come up with some indisputable tactics on what exactly you need to do to get a meeting with any decision-maker at a large account. The post How to Get The Attention of Any Decision-Maker to Expand Your Sales Within An Enterprise Account appeared first on Predictable Revenue.

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Driving Growth, Customer Satisfaction, and Retention through Usage-Based Pricing

As companies strive to boost revenue, deliver customer value, and stay competitive, they are increasingly embracing the potential of usage-based pricing.

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How to Handle, and Share, Bad News

SaaStr

The past 7 years I’ve had a chance to observe a lot of SaaS founders, as an investor, as an advisor and more … and the vast majority I’ve worked with have in the end just killed it. Gone on to bigger and better things. Three have become unicorns. A few have sold at solid valuations. Many are just getting going. But … it’s never all roses.

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Best Data Loss Prevention Software

The Daily Egg

What do you do to take care of your health? Perhaps you drink lots of water, exercise regularly, and avoid McDonald’s. But as a business owner, what initiatives have you taken to protect your business health? Are you safeguarding data? Are your passwords strong? Does your company have data loss prevention software? Considering that 77% […]. The post Best Data Loss Prevention Software appeared first on The Daily Egg.

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Top 10 Learnings from Startups to a $100M+ ARR General Manager, Linda Tong

Tom Tunguz

Recently, we welcomed Linda Tong, GM of AppDynamics to Redpoint Office Hours. This iis a summary of what we learned from that conversation. Linda’s professional journey has taken her across businesses of all sizes — from startups in hypergrowth mode to mature, multi-hundred million-dollar businesses. She started off in product marketing at Google, helping launch Google Chrome and Android.

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Help desk metrics: Elevate your customer support with the right insights

Intercom, Inc.

Modern customers expect quick, personal, and effective service. To provide this, you must understand how your customer experience stacks up against these expectations. This is where metrics can be invaluable, giving clarity on performance, and circumventing potential issues. But with so much data to consider, how can you define the help desk metrics that matter for your team?

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How to Achieve Product-Market Fit

Speaker: Dan Olsen - Product Management Trainer and Consultant, Author, and Speaker

Everyone working on a product is trying to achieve the same goal: product-market fit. But most products fail to do so. In this webinar, product management expert Dan Olsen will share his simple but effective framework for achieving product-market fit from his book The Lean Product Playbook. He will explain his Product-Market Fit Pyramid and The Lean Product Process, a 6-step methodology that guides you through how to: Determine your target customer Identify underserved customer needs Define your

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How to Effectively Use Memes in Your Content Marketing

Neil Patel

Did you know that archeologists have traced the origin of the meme back to the year 3 B.C. ? Memes, a term coined by evolutionary biologist Richard Dawkins in 1976 to describe how ideas replicate, mutate, and evolve, are a way to carry a shared idea or trend to engage a target group. Over time, different groups take memes and tweak them to make them their own.

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5 Ideal Customer Profile Mistakes That Break B2B Sales Strategies

Predictable Revenue

When running a business, you need a thorough understanding of your customers and how you can reach them effectively. Learn how to avoid some common mistakes! The post 5 Ideal Customer Profile Mistakes That Break B2B Sales Strategies appeared first on Predictable Revenue.

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If You Leave the Low End of the Market … You Probably Can’t Go Back

SaaStr

As we begin strategic planning season for next year, there one topic a lot that comes up a lot: Should We Just Let Our Smallest Customers Go? Even once you hit just $2m-$3m ARR — fairly early — the trade-offs start to become clear for startups with customers both Smaller and Larger: Small customers consume just as many sales, success, and marketing resources.

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Best Membership Management Software

The Daily Egg

Want to cut right to the chase? Our top picks for best membership management software are Personify Wild Apricot, MemberSpace, or MemberClicks. The right membership management software should feel like the extra staff member you never knew you needed. One that doesn’t take sick days or needs vacations. It can make mundane administration tasks incredibly […].

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Innovation Systems: Advancing Practices to Create New Value

As technology transforms the global business landscape, companies need to examine and update their internal processes for innovation to keep pace. Ultimately, organizations will have to improve the velocity of innovation by creating repeatable processes that support ideation, exploration, and incubation, essential to capturing an idea’s full value.

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You Should Be Recruiting Different Types of Leaders for Remote Teams

Tom Tunguz

Erica Brescia, the COO of Github, a company in which 70% of the workforce has worked remotely for a decade, wrote in the Economist about how remote working is different and better. There have been many perspectives shared on remote work, but Erica’s adds an intriguing detail. Managers tasked with creating a culture of collaboration within a distributed team will find the profile of a leader changes.

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Intercom’s 2020 people pivot

Intercom, Inc.

Throughout this year on the podcast, we’ve talked to people from various companies about how they’ve met the challenges posed by the events 2020. We’ve heard from product leaders, e-commerce leaders, and customer support leaders about high volumes, new working practices, and remote launches. Of course, companies have had to suddenly reimagine not just how they deliver for customers, but also how they operate behind the scenes.

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The State of Crypto: A Builder’s Guide From Crypto Startup School

Andreessen Horowitz

Crypto has gone through an eventful year. Decentralized exchanges and platforms that allow users to trade, loan, or borrow cryptocurrency have soared in volume. Developers are taking advantage of the flexible, interlocking nature of blockchains to create new applications that … The post The State of Crypto: A Builder’s Guide From Crypto Startup School appeared first on Andreessen Horowitz.

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Lessons Learned Sending A Million Emails

Predictable Revenue

CEO and Founder of Close, Steli Efti, explains some of the strategies that companies can implement to successfully traverse the crisis, while maintaining an effective sales team. The post Lessons Learned Sending A Million Emails appeared first on Predictable Revenue.

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Software Composition Analysis: The New Armor for Your Cybersecurity

Speaker: Blackberry, OSS Consultants, & Revenera

Software is complex, which makes threats to the software supply chain more real every day. 64% of organizations have been impacted by a software supply chain attack and 60% of data breaches are due to unpatched software vulnerabilities. In the U.S. alone, cyber losses totaled $10.3 billion in 2022. All of these stats beg the question, “Do you know what’s in your software?

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Outbound Always Works. If You Do It Right. And You Put In The Time.

SaaStr

At @Mailchimp , US customers’ email marketing activity is up 15% since the beginning of the pandemic compared to the same time last year. Email will continue to be an effective way for entrepreneurs to connect with their audience and meet them where they are in 2021 and beyond. [link]. — Ben Chestnut (@benchestnut) November 12, 2020. These days, it can really feel like the Old Bag of Sales Tricks is starting to just not work anymore: With maybe 500x the SaaS vendors of 10 years ago, there

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Best Time and Attendance Systems

The Daily Egg

Remember being given praise for good attendance in school as a child? Why is it that good time and attendance creates successful outcomes for people? Mark Hunter, author and businessman, firmly believes that “it’s not about having the right opportunities. It’s about handling the opportunities right.” Do you? Historically, businesses who manage their employees’ time […].

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How to Boost Your SEO by Using Schema Markup

Neil Patel

One of the latest evolutions in SEO is called schema markup. This new form of optimization is one of the most powerful but least-utilized forms of SEO available today. Once you grasp the concept and method of schema markup, you can boost your website in the search engine result pages (SERPs). My goal in this article is to show you exactly how to get started using schema markup for your website.