OpenView Labs
MARCH 4, 2021
Today we know of HubSpot —the maker of marketing, sales, and service software products—as a preeminent public company with a market cap above $17B. But HubSpot wasn’t always on the IPO trajectory. For their first five years in business, HubSpot offered three subscription packages ranging in price from $3,000 to $18,000 per year. The company struggled with poor churn and anemic expansion revenue.
Tom Tunguz
MARCH 4, 2021
A 20% delta in net dollar retention (NDR) may not seem like much, just a trifle, but make no mistake, it’s massive. In preparing for a presentation at next week’s Saastr Build conference, I reviewed this S-1 analysis for DataDog that I had published a few years ago. It shows the difference in the net dollar retention across three competitors in the same space, Application Performance Monitoring: DataDog, New Relic, and AppDynamics.
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SaaStr
MARCH 4, 2021
Apologies to all those to whom this is already well known. But, I know many of you have never hired a head of marketing before. And as soon as you get your MSP (Minimum Sellable Product) out the door, and you’ve got your first 10 customers under your belt — you’re probably going to want to hire a VP or Head of Marketing to help you get more leads in, manage the process, and help get the word out.
The Daily Egg
MARCH 4, 2021
Getting a successful CRM implementation strategy right can be one of the central challenges facing a company. Ensuring information ends up in the correct place is different for every business. It takes effort and a good deal of thought to realize. However, solving the problem will improve customer relationships and ROI and help close deals. […].
Speaker: Timothy Chan, PhD., Head of Data Science
Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.
Predictable Revenue
MARCH 4, 2021
Dave Kennett, CEO at Replayz, joined us to chat about what often goes wrong at each opportunity stage, and how to replicate the behaviors of top performers instead. The post The 5 Reasons Why You’re Not Closing Deals appeared first on Predictable Revenue.
SaaS Brief brings together the best content for SaaS professionals from the widest variety of industry thought leaders.
Trint
MARCH 4, 2021
Video is up and everyone’s doing it - including your competitors. But attention spans are short and consumers are constantly being bombarded with content. So how do you break through and create an engaging video that people want to watch? Script it. Whether it’s a 20 second social media snippet or a product demo, scripting your video is a must. That way, your subject will stay on track and on brand.
Neil Patel
MARCH 4, 2021
My colleagues recently shared the results of a marketing campaign they conducted using Facebook Messenger bots, which are basically the Facebook version of email marketing. The metrics shocked me: 88% open rate and 56% click-through rate! Although I’ve had some great email marketing campaigns, it’s hard to top that result. Why Should You Use Facebook Messenger Bots?
Andreessen Horowitz
MARCH 4, 2021
For many years now, we’ve seen ecommerce grow, sparking an entire industry of new brands, channels, and technology stacks. Today, everything from a legacy department store to your local grocery store to a faraway fashion boutique is “online” at your … The post Investing in Whatnot appeared first on Andreessen Horowitz.
Neil Patel
MARCH 4, 2021
980450_HowtoOptimizeYourAmazonStorefront_022521. Selling on Amazon can be incredibly profitable, but it’s also incredibly competitive. It’s important to take advantage of every bit of help Amazon offers. The first step to improve sales on Amazon is to get an Amazon Storefront. This gives your brand a customizable home on Amazon. It’s not enough just to have a storefront; you need to make sure it’s in good working order and designed with your customers in mind to maximize sales.
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Explore how integrated payment strategies impact investor and buyer evaluations. Payments are more than a feature — they’re a key to long-term success and market differentiation. They help SaaS companies offer seamless user experiences and efficient operations. Investors and strategic buyers assess these integrated payment strategies as a measure of a company's growth potential and sustainability.
Andreessen Horowitz
MARCH 4, 2021
The last 12 months have fundamentally changed how we work together. In a few short months, many businesses had to adapt to a world where bringing people together in person was no longer possible. Conferences, training, community gatherings, seminars, all-hands … The post Investing in Hopin appeared first on Andreessen Horowitz.
User Pilot
MARCH 4, 2021
Collecting feedback from customers is an integral part of product development. While there isn’t a lack of apps to help you collect feedback – the best and most useful course of action is always to start where your users are: in your product. In-app feedback can help close the gap between what you’re building and how your customers are interacting with what you’re building.
Neil Patel
MARCH 4, 2021
Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. What would you do with an additional $39,000 in your bank every month? Well, if you plan on creating an ecommerce website, you can expect to earn this MASSIVE amount if you do it right. There are, of course, ecommerce sellers who haven’t been able to make that much, but with the right ecommerce strategies and best practices , this might become your reality.
Zuora
MARCH 4, 2021
At Zuora, we believe the World Subscribed is a better world. By facilitating access over ownership, the Subscription Economy […]. The post Announcing New Zuora.org 2021 Impact Fund Partnerships appeared first on Zuora.
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Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.
Kellblog
MARCH 4, 2021
It feels like the just the other day when I met a passionate French entrepreneur in the bar on the 15th floor of the Hilton Times Square to discuss Nuxeo. I remember being interested in the space, which I then viewed as next-generation content management (which, by the way, seemed extraordinarily in need of a next generation) and today what we’d call a content services platform (CSP) — in Nuxeo’s case, with a strong digital asset management angle.
Sales Hacker
MARCH 4, 2021
Join us on March 9, 2021 and learn how to optimize your approach to sales enablement, move the needle where it matters, and drive sales teams to peak performance. The post Building the Dream Team: How to Create High-Performing Sellers and Accelerate Growth appeared first on Sales Hacker.
CloseSaaS
MARCH 4, 2021
A promotion isn’t going to just magically show up at your doorstep. You have to be proactive and go get it. Here are six things you can do to increase your odds of securing that promotion.
SaaS Metrics
MARCH 4, 2021
Casino bonuses are considered an essential part of online gambling. Almost all the reliable casinos offer a welcome bonus when a player make first deposit as well as other bonuses. Here is the description of different types of casino bonuses as well as how you a player can use them in order to increase the chances of winning. What types of bonuses do online casinos offer?
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If you're in the software industry grappling with integrating payments into your business model, understanding where others have stumbled can be a game-changer for your revenue goals. Discover 6 key reasons behind the struggles many face. The challenge goes beyond the technicalities of integrating a payment system; it delves into the strategic oversight of revenue shares, negotiations with payment providers, and the full exploitation of potential revenue streams.
Natalia Luneva
MARCH 4, 2021
Join Natalie Luneva for a weekly session on Clubhouse where members of SaaS Boss club introduce and share what they are working on in under 60 seconds, connect with other founders and build meaning relationships. Join weekly sessions on Wednesdays at 9am CST on SaaS Boss club on Clubhouse. This week’s founders: Christian Cox. Omar Masad Testapp.io.
Intercom, Inc.
MARCH 4, 2021
Our IWD theme this year is #ChooseToChallenge. Challenge drives change, so we must choose to challenge ourselves. And the timing couldn’t be more urgent. Women, and especially black women, have been hit disproportionately hard during this pandemic. It’s going to take exceptionally bold and driven people to rise to the challenge. And no one knows this better than Zanade Mann , founder and Managing Director of the Black Women’s Business Collective.
SmartKarrot
MARCH 4, 2021
The changing digital landscape has made us look at products very differently. There is a rise in products, improvement in features, and advancement in requirements from customers. Customer needs and expectations evolve with time, influence and other products. To handle this evolving requirement, it is important to build a competent profile to initiate progress in product development.
User Pilot
MARCH 4, 2021
In-app survey questions can be one of the most effective tools when running product research. By learning directly from your customer base about how their experience with your product has been like, what their struggles are, and what problems they are trying to solve, the more insights you have at your hands to build an amazing product. But crafting surveys is a bit of a work of art.
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Think your customers will pay more for data visualizations in your application? Five years ago, they may have. But today, dashboards and visualizations have become table stakes. Turning analytics into a source of revenue means integrating advanced features in unique, hard-to-steal ways. Download this white paper to discover which features will differentiate your application and maximize the ROI of your analytics.
SmartKarrot
MARCH 4, 2021
Role: VP, Customer Success – SaaS Location: Remote, Boston, MA, US Organization: Blue Signal Search As a VP of Customer Success, you will manage and provide executive leadership to all facets and members of the customer success department. Responsible for the day-to-day implementation of strategic success plans that manage the customer’s journey from onboarding to maturity.
Trint
MARCH 4, 2021
Covid has changed the way we work forever. Google searches for remote working tips shot up in 2020 as the world locked down. Many companies even made the move to become fully remote: Twitter, Shopify and Dropbox, to name just a few. In the last year, we’ve all had to adapt to new ways of working and living. But whatever your working day looks like, remote collaboration is a skill we’ve all had to learn, no matter how much you need to do it day-to-day.
ChurnZero
MARCH 4, 2021
New resources to help market-leading Customer Success platform expand its ecosystem, team, and product development capabilities. ChurnZero, the highest-rated and fastest-growing Customer Success platform for subscription businesses, today announced that it has received $25 million in Series B funding led by JMI Equity, a growth equity firm focused on investing in leading software companies.
Neil Patel
MARCH 4, 2021
Keywords play an integral role in search engine optimization. That’s why, if you want your SEO strategy, particularly keyword research, to be successful, you must know where to find relevant keywords. You must know how to find keywords everywhere—and not just any keywords, but high-intent, low competition keywords you can rank for. Why It’s Important to Find Keywords Everywhere.
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Navigate the complex world of integrated payment partnerships with this essential guide, a treasure trove of insights for software companies. It unveils ten critical red flags to watch out for, from the dangers of hidden fees to the constraints of restrictive contracts. This guide is crucial for identifying potential pitfalls and aligning with the right partners.
SmartKarrot
MARCH 4, 2021
Customer onboarding is necessary to keep customers from churning. It is the first interaction between customers and the product after sale. Post the sale handoff, this is the first attachment with the company. Good onboarding is the gap between customer log in and churn. If a customer does not like the onboarding, the chances of them churning are high.
Neil Patel
MARCH 4, 2021
Are you a seller on Amazon? If so, you need to understand the importance of your Amazon sales rank and how it can help (or harm) your business. What is Amazon Sales Rank? Amazon sales rank (also known as best sellers rank or BSR) is a numerical score representing an item’s popularity in both its overall category and respective subcategories. What does that mean?
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