Sales Hacker

APRIL 22, 2021

Modern martech is wonderful. It helps you out at every stage of your sales funnel, constructs the perfect customer’s journey, shoulders the tasks of your team. Well, when you know how to set it up. This is particularly true for cold outreach tools. There are many great pieces of software, apps and platforms for squeezing max efficiency out of your campaigns, but before you can enjoy their benefits, you have to make sure you have done anything you could on your side.

Outsourcing Services 89

Outsourcing Services Systems Review Software Review Consulting 89

The Daily Egg

APRIL 22, 2021

While a business plan deals with the large picture, such as product development, product identity, and market analysis, a sales plan focuses on its day-to-day operations. Startups are particularly notorious for neglecting this critical document, choosing instead to tackle problems as they arise. This ad-hoc approach leads to a host of issues, including misunderstanding customers’ […].

Sales 281

Sales Startup Development Marketing 281

SaaStr

APRIL 22, 2021

Gorgias recently did a very interesting deep dive on its 6,000+ customers for its help desk and contact center solution. Gorgias is 100% focused on e-commerce vendors, and not SaaS companies per se, but I suspect its data is pretty consistent with most folks using an online support tool. And what they found made me cry a bit. While 44% of the 5,000 respondents thought they provided excellent customer support — only 1.3% actually did!

Customer Support 278

Customer Support Data SaaS Customer Success 278

Intercom, Inc.

APRIL 22, 2021

That question has been on Will Larson ‘s mind for a long time. For those who don’t know him, Will has over 10 years of experience in the likes of Yahoo, Digg, Uber, and Stripe, and he’s currently the CTO of Calm , the mindfulness app that helps millions of people to lower their stress levels and sleep better. As it turns out, he’s also quite the writer – since the last time we spoke , he has published not one but two books on engineering.

Technical Review 274

Technical Review Leadership VP of Engineering CTO Coach 274

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

Innovation

SaaStr

APRIL 22, 2021

It’s always your job to inspire the team. But, even more so once the team grows just large enough (20+?) that you don’t actually have to do everything yourself anymore. As you add your first VPs, build out that sales and success team, it’s a natural time to step back from some of the minutiae. Which you should. But make sure you still do enough.

Metrics 276

Metrics Onboarding Sales Engagement 276

Neil Patel

APRIL 22, 2021

Email marketing is one of the most important strategic channels in a marketer’s toolkit. According to UK DMA , 91 percent of marketers rate email as their most important channel, followed by social media at 83 percent. Email marketing’s success rate comes from its high ROI , which DMA states comes in at around $58 for every $1 spent. All this aside, your email campaigns won’t mean anything if you don’t harness your click-to-open rate (CTOR).

Social Media 117

Social Media Engagement Travel Metrics 117

OpenView Labs

APRIL 22, 2021

When you’re a newcomer into a fast-changing and competitive space, evolving from startup to front runner requires some extra hustle. Data security startup Cyral knows this all too well. A platform designed to enable development teams to do more with their data without sacrificing security, Cyral entered the market with tons of potential. The challenge: There were literally hundreds of other startups in data security looking to take the lead in the emerging space.

Leadership 75

Leadership Sales Hiring Marketing Interviewing 75

Neil Patel

APRIL 22, 2021

Advancements in the advertising industry have led to data-driven methods to promote and market your business. One relevant example is programmatic advertising. A study found programmatic ad spend will top $59.45 billion in 2019. By 2021, $81 billion of digital display ad spend will be conducted programmatically. How can programmatic buying benefit your business?

Scale 117

Scale Artificial Intelligence AI Search Advertising 117

Sales Hacker

APRIL 22, 2021

The old playbooks that used to work for go-to-market team alignment no longer will. How do revenue teams continue to stay aligned on company initiatives? The post Ultra-Creative Approaches to Go-To-Market Alignment in a Hybrid World appeared first on Sales Hacker.

Marketing 74

Marketing Revenue Sales 74

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Explore how integrated payment strategies impact investor and buyer evaluations. Payments are more than a feature — they’re a key to long-term success and market differentiation. They help SaaS companies offer seamless user experiences and efficient operations. Investors and strategic buyers assess these integrated payment strategies as a measure of a company's growth potential and sustainability.

Payments

Groove HQ

APRIL 22, 2021

We breakdown the basics of live chat support and how to choose the best software for your business. The post The Best Live Chat Software: 10 Reasons to Offer Live Chat Support in 2021 appeared first on Groove Blog.

Software 57

Software Business Customer Support 57

InsightOutData

APRIL 22, 2021

Data visualization has become the go-to option for drawing correlations and making business conclusions. Learn about the top data visualization techniques and their use cases.

Data 52

Data Business 52

Sales Hacker

APRIL 22, 2021

Join Sam Nelson (SDR Leader at Outreach), Tina Ngo (Sr. Manager of Product Marketing at LinkedIn), and LinkedIn Consultant and expert, Natasha Vilaseca for an insider look at tricks and tips to building winning relationships in record time. The post How to Put Your Buyer First for More Meaningful Connections appeared first on Sales Hacker.

Consulting 45

Consulting Product Marketing Sales Management 45

Neil Patel

APRIL 22, 2021

Sign up. Buy now. Learn more. None of these common call-to-action triggers will probably get you the desired result, because your target audience is more knowledgeable than ever before. If you want to learn how to write the perfect call-to-action that’ll captivate your target audience, educate them and increase your conversions, this in-depth article was written with you in mind.

Underperforming Technical Team 145

Underperforming Technical Team Social Media Sales Hiring Telecommunications 145

Speaker: Margaret-Ann Seger, Head of Product, Statsig

Experimentation is often seen as an aspirational practice, especially at smaller, fast-moving companies who are strapped for time and resources. So, how can you get your team making decisions in a more data-driven way while continuing to remain lean and maintaining ship velocity? In this webinar, Margaret-Ann Seger, Head of Product at Statsig, will teach you how to build an experimentation culture from the ground-up, graduating from just getting started with data-driven development to operating

Development

SmartKarrot

APRIL 22, 2021

Customer Success as a function is highly misunderstood. It is to be noted that CS teams are the backbone of SaaS companies. The recurring models and customer management requires a skill set that will help reduce customer churn. Initially, CS teams were thought of as cost centers. However, the role has changed with every company almost hiring a Customer Success Manager.

Customer Success 10

Customer Success Scale Sales Hiring Customer Lifetime Value 10

Neil Patel

APRIL 22, 2021

Every business wants to feel like its customers and employees are happy. After all, it’s human nature to want to be loved, right? However, “making people happy” isn’t just a nice-to-have. Doing so has real-world business benefits. For instance, did you know customers will pay up to a 16-percent price premium and display greater loyalty if a company delivers an excellent experience?

Pricing 104

Pricing Branding Onboarding Mobile 104

SmartKarrot

APRIL 22, 2021

In the Customer Success niche, it is a given to find and face customer queries, like an everyday affair. That is when the concept of ‘Role Playing’ tends to play a fundamental role for the customer success managers out there. It not only stimulates real conversations that help a customer with their concerns but also teaches them how to tackle a difficult situation seamlessly.

Customer Success 10

Customer Success Management Software Review Systems Review 10

Chart Mogul

APRIL 22, 2021

Brand plays an increasingly important role in marketing a SaaS company. This is why we are evolving our marketing approach to rely more on building our brand and leveraging it to grow our business. Two very cool things happened to ChartMogul in March. The first happened on March 10th, when longtime ChartMogul customer Slidebean published a video titled The Ultimate Guide to SaaS KPIs.

Sales Hiring 98

Sales Hiring Branding Startup B2B 98

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Revenue

SmartKarrot

APRIL 22, 2021

Role: Director, Customer Success – Enterprise Location: San Carlos, CA, US Organization: Trustly As a Director of Customer Success, you will act as the primary business point of contact for a portfolio of enterprise merchants and serve as a trusted consultant on their behalf. Understand and articulate the merchant’s executive priorities and define initiatives where Trustly’s product offering can drive incremental business value.

Customer Success 10

Customer Success Merchant Services Technical Review Outsourced Development 10

Chart Mogul

APRIL 22, 2021

Brand plays an increasingly important role in marketing a SaaS company. This is why we are evolving our marketing approach to rely more on building our brand and leveraging it to grow our business. Two very cool things happened to ChartMogul in March. The first happened on March 10th, when longtime ChartMogul customer Slidebean published a video titled The Ultimate Guide to SaaS KPIs.

Sales Hiring 52

Sales Hiring Branding Startup B2B 52