Tue.Feb 16, 2021

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10 Of The Most Common Mistakes in Early SaaS Sales

SaaStr

Q: What are the common mistakes in B2B sales in the early-ish days? Wanted to buy a product last week. Forced to talk to an SDR first. He sent me his Calendly, and never followed up when I didn’t pick a convenient time for him. Sale lost. — Jason BeKind Lemkin (@jasonlk) February 16, 2021. The list could be endless, and it can vary a lot based on type of customer, type of sale, etc.

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Project Management Salary Expectations and Specifics

The Daily Egg

As much as you love the idea of becoming a project manager and may feel that is your calling, there is one thing you must check before making the jump into this industry: the salary. Is the money manageable for your lifestyle? Are you willing and able to start at the bottom of the pay […]. The post Project Management Salary Expectations and Specifics appeared first on The Daily Egg.

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At Even $50k in MRR, Running Out of Money Is No Longer an Excuse

SaaStr

We’ve talked a lot on SaaStr about the challenges in getting from nothing to that first $1m-$1.5m in ARR, “Initial Traction” That it takes longer than you think. That if you get 10 customers, you can get another 10, 100 , and so on. There’s a particular moment in time I want to focus on here on the path to Initial Traction.

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How to “steal like a designer” and boost creativity

Intercom, Inc.

Originality is the holy grail of creativity. But does true originality exist in design or is it always influenced by what came before? Let’s be honest: creativity is a nebulous landscape. With the evolution of digital technologies, we’re now exposed to other people’s opinions, ideas, and work on an almost minute-by-minute basis. So whether its originality of thought or artistic brilliance, the sheer scale of visual and conceptual input we experience on a daily basis can blur the lines betw

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Beyond the Basics of A/B Tests: Innovative Experimentation Tactics You Need to Know as a Data or Product Professional

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

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5 “Sharp Elbow” Tactics That Do Work in Competitive Spaces

SaaStr

Most of us want to take the high road, and let the best product win. Sometimes that does work, and it’s a place to start from. But here are 5 “cut-throat” tactics that do work in SaaS — again and again: Steal some of their top customers and do a ton of PR around it. I know you probably want to just focus on winning new customers, but this is a top way to create “FUD” (Fear Uncertainty and Doubt) in a very competitive and evolving market.

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What the SERPs Will Look Like in 2021?

Neil Patel

Google continually updates its SERPs (search engine results pages). With the constant addition of new features, like passage indexing and mobile-first indexing, the SERPs of 2021 look far different than they did just a year or two ago. It makes sense—Google’s entire business model is based on providing users with the best possible experience. For marketers, though, it can be frustrating.

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A Quick Guide to Automated Billing

FastSpring

Subscriptions have slowly become a significant part of our lives. We all signed up for streaming services. We have food boxes delivered to our doors on demand. And our favorite apps are paid for at the same time every month automatically. So, just how does all of this magic happen? It’s called automated billing, and it’s changing the way we do business.

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How to Install WordPress

Neil Patel

Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. Choosing WordPress is the best way to start your website off the right foot. It’s a powerful, flexible, and arguably the most famous content management system that’s great for beginners and experts. But to get the most out of WordPress, you need an excellent hosting service.

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How to Build a High-Performing Remote Team During a Pandemic

OPEXEngine

For many of us in tech, we’re going 9+ months strong working from home. We miss seeing colleagues in person, there may be distractions galore in a home office, and there’s no clear end in sight. How can leaders keep employees engaged and effective during these challenging times? To find out, we hosted a discussion in partnership with Femstreet and brought together: Katie Burke , Chief People Officer at HubSpot, Vitri Bhandari , VP People Ops & Strategy at Klaviyo, Alison Eastaway , VP of Peo

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Monetizing Analytics Features

Think your customers will pay more for data visualizations in your application? Five years ago, they may have. But today, dashboards and visualizations have become table stakes. Turning analytics into a source of revenue means integrating advanced features in unique, hard-to-steal ways. Download this white paper to discover which features will differentiate your application and maximize the ROI of your analytics.

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Ecommerce Subscriptions: Pandemic-Induced Fad or Here To Stay?

Chargebee

Subscription ecommerce has been on the rise for the last few years. The opportunity to tap into this market is all yours. Are you ready for it?

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Identity Resolution Is Key to Better Customer Data Management (Webinar Recap)

Hull

In Part 2 of "Your Data, Your Way", we tackled the concept of identity resolution. Identity resolution isn't a topic that's often discussed by marketers, but it has major implications for go-to-market teams. Watch the replay of our 30-minute webinar below or read the recap for our key takeaways. Watch the replay. Identity resolution is SO important for good customer data management.

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Top 13 call monitoring tools + how they boost your team’s performance

CloseSaaS

Call monitoring software allows managers to get a clear look at their team’s performance, and coach them based on real data. Learn more about the top call monitoring tools for sales teams, support teams, and call centers.

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How to validate customers’ postal address using technology and api

SaaS Metrics

If you want to run a successful business with an everlasting relationship with your customers, you need to contact them physically through direct mails. Direct mail marketing is still considered to be a strong and imperative strategy for excelling your business. Direct mail campaigns can never be outdated but to do it perfectly, you only need to have correct physical mailing addresses.

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How to Build an Experimentation Culture for Data-Driven Product Development

Speaker: Margaret-Ann Seger, Head of Product, Statsig

Experimentation is often seen as an aspirational practice, especially at smaller, fast-moving companies who are strapped for time and resources. So, how can you get your team making decisions in a more data-driven way while continuing to remain lean and maintaining ship velocity? In this webinar, Margaret-Ann Seger, Head of Product at Statsig, will teach you how to build an experimentation culture from the ground-up, graduating from just getting started with data-driven development to operating

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Consumption-Based Pricing vs Subscription-Based Pricing: Which Is Better and Why?

SmartKarrot

There is a possibility that the question of choosing between, ‘Consumption-based Pricing vs Subscription-based Pricing’ might be keeping you up all night. And it has been statistically proven that the 98% of the SaaS companies see their success rates by the choice of pricing models. But before you pick from the above-mentioned, you should have a clear-cut background and have the back-up of sound research.

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The need for investing in a global healthcare infrastructure

SaaS Metrics

A key component of investing in health infrastructure globally is when both governments and the private sector partner to provide a permanent healthcare workforce solution, thus, providing quality healthcare. Providing quick solutions in the healthcare workforce in the coming years is important because people want to become healthy and live a happy, normal life at the end of the day.

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Feb 16 – Customer Success Jobs

SmartKarrot

Role: Vice President of Customer Success Location: Remote, San Francisco Bay Area, US Organization: Foodsmart As a Vice President of Customer Success, you are ultimately responsible for nurturing and growing the relationships with the health plan and employer customers and ensuring their long-term viability. Lead and grow an experienced team of Customer Success professionals, ensuring quality and consistency of delivery.

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The Impact of 5G on the Gaming Industry

SaaS Metrics

In the present time, many different games are being introduced. There are console games, computer games, and mobile games. Among those, mobile games are continuously becoming more popular. In fact, there are endless options of games that can be played using tablets and smartphones. Many people are able to play their favorite games online conveniently using their phones.

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How To Package & Price Embedded Analytics

Just by embedding analytics, app owners can charge 24% more for their product. How much value could you add? This framework from Software Pricing Partners explains how application enhancements can extend your product offerings. You’ll learn: How to take a disciplined approach to pricing The three elements of the Packaging Decision Framework Ways to structure your new embedded analytics offering Download the White Paper to learn about How To Package & Price Embedded Analytics.

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The Ultimate Guide to Copywriting

Neil Patel

Great copywriting can move mountains. Think about the last time you bought something — what was it that sold you on the product or service? The features, the benefits, or the price may have all played a part in your decision. But in reality, it was the copy that did the heavy lifting. After all, you wouldn’t have known about those amazing features or that killer price unless someone, somewhere spent time figuring out what would be most appealing to you and put it into words.

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PODCAST 148: Lessons Field Sales Can Learn From Inside Sales with Kristin Twining

Sales Hacker

If you missed episode 147, check it out here: Fred Mather’s Top Advice for Rising Leaders. Subscribe to the Sales Hacker Podcast. We’re on iTunes. And on Stitcher. Show Agenda and Timestamps. Show Introduction [00:10]. About Kristin Twining and FireMon [2:03]. Lessons from inside sales mid-pandemic [18:50]. Kristin on the future of sales [23:04]. How to succeed both at home and at work [26:32].

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Gartner Market Guide for SaaS Management Platforms 2021: Discover, Manage & Secure Your SaaS Apps

BetterCloud

Last week, Gartner published the 2021 edition of its Market Guide for SaaS Management Platforms (SMPs). In this report, “Gartner defines SMPs as stand-alone tools that can discover, manage, and secure multiple SaaS applications from a central admin dashboard , delivered as a turnkey service.”. As the pioneer of the SMP category, we at BetterCloud could not be more thrilled about the alignment of our vision to Gartner’s category definition!

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How to Build Customer Loyalty Through Paid Ad Campaigns

Neil Patel

How do you inspire customer loyalty? PPC and social campaigns might not be the first things that come to mind—but maybe they should. Most marketers focus on acquiring new customers when it comes to paid marketing. That’s understandable—who wouldn’t want new customers? Bringing in new customers can help your brand grow, but studies show that loyal customers are the lifeblood of your business.

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6 Reasons Why Your Integrated Payments Strategy Could Fail

If you're in the software industry grappling with integrating payments into your business model, understanding where others have stumbled can be a game-changer for your revenue goals. Discover 6 key reasons behind the struggles many face. The challenge goes beyond the technicalities of integrating a payment system; it delves into the strategic oversight of revenue shares, negotiations with payment providers, and the full exploitation of potential revenue streams.

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4 Things Consumers Expect from Every Digital Subscription in 2021

BrightBack

Brightback’s third annual State of Industry Report is officially here, and we’re excited to share it with you. In the most exhaustive retention study of its kind , this new research reveals a host of compelling insights about the preferences and habits of 1,088 U.S.-based subscription customers – all of which reveal clear implications for the subscription industry.

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How to Get Google to Instantly Index Your New Website

Neil Patel

Do you want more organic search traffic to your site? I’m willing to bet the answer is yes – we all do! Organic search traffic is critical for growing your website and business. Some research claims around 53% of your site’s traffic can be attributed to organic search. But the stats don’t matter much if your site doesn’t show up in the search results at all.

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How Product Analytics Maturity Feeds a Product-Led Startup Strategy

OpenView Labs

Founders: Let’s do a quick thought exercise. Take a moment to ask yourself how well you can articulate things like: Your product’s “aha moment”: The light bulb moment when someone realizes just how helpful your product is. The characteristics of your most passionate users: The power users who will champion your product, and what makes them tick. The factors behind user success (and drop-off): The barriers in your users’ path to value—and how to tweak those barriers to cultivate delight.

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