Tue.Sep 17, 2019

2019 SaaS Benchmarks: Actionable Advice to Accelerate Your Growth

OpenView Labs

This week we released our third annual Expansion SaaS Benchmarks report. More than 500 SaaS companies participated in this year’s survey, which covered topics like financial performance, product led growth adoption, founder priorities and much more. But benchmarks alone are not enough.

Struggle with writing too-long emails?

SaaS Onboarding Emails

An issue I often come across when I’m reviewing emails that clients have written is the tendency to say too much. It’s something I struggle with at times and is totally normal when you’re excited about the topic at hand and are eager for an email to be successful. The problem is that the person reading the email might not be as gung-ho as you, and a few chunky paragraphs in an email are overwhelming. So how do you take a loooong email and make it bite-size, without sacrificing impact?

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Piecing it together: how to design cohesive onboarding

Inside Intercom

Onboarding is a holistic, ongoing process sitting at the intersection of many different teams: product, sales, marketing, customer engagement and business operations. A customer’s onboarding may start with them visiting your website and choosing to purchase your product or service.

How to Steal a Customer From the Competition

SaaStr

So I’ve had a chance to observe some of the worst sales processes of all times in the past few weeks! What happened? Well, first I wrote a few small pieces on a challenge we had with a piece of software.

ABCs of Data Normalization for B2B Marketers

Data normalization. It’s not a far stretch to suggest that the topic isn’t exactly what gets marketers excited in their day-to-day workflow. However, if lead generation, reporting, and measuring ROI is important to your marketing team, then data normalization matters - a lot. In this eBook, we’ll break down the ins and outs of data normalization and review why it’s so critical for your marketing strategies and goals!

2019 Sales Enablement Statistics

Sales Enablement, SaaS and Growth

2019 is shaping up to be another fine year for those working in and around sales enablement. We’re seeing larger numbers of people work in the industry, more companies investing in sales enablement teams and numerous tools being developed to solve sales enablement challenges.

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Crossing 100 Employees While Keeping Your Culture Intact with Liveramp and Periscope Data (Video + Transcript)

SaaStr

How do you create a collaborative, cohesive workplace that scales from your first employees to multiple offices in different locations? How can you ensure the heart of your company’s culture holds strong, and also embracing a spirit of reinvention?

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That Will Never Work

Tom Tunguz

I’ve gotten to know Marc Randolph as a fellow board member at Looker. Marc has helped many companies get off the ground, but the most famous is Netflix. Marc founded the business and served as its first CEO until Reed Hastings took the helm in 2003. In [That Will Never Work](), Marc recounts the early days of the $130B market cap company first started in Santa Cruz and it’s a remarkable story. One in which Redpoint partner Tim Haley has a cameo (Tim led the Series A.).

The Customer Data Platform Benefits You Should Know

Totango

Hidden inside customer data, there are many opportunities to grow and improve your brand, but what if you don’t know what to look for? Say your customer just completed onboarding quicker than the average user, but you missed the chance to recognize their success.

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Create a Marketing Strategy that Drives Customer Retention in These 7 Easy Steps

Nimble - Sales

Whether you’re running a multinational agency or a small local business, you must have wondered how to properly retain your customers in the long run. Highly successful businesses understand the significant difference between customer acquisition and customer retention.

Why Smoking Costs Employers More Than They Realize

Your employees are smoking, and at a cost of $7,000 per year for each employee who smokes, that adds up - fast! This free report will show you how an effective cessation program pays for itself.

Google’s New Link Building Guidelines

Neil Patel

In case you missed it, Google has just changed up the rules for link building. It used to be that when people link to you, the link would either be a dofollow link or a nofollow link. Well, that’s now changed. They are now introducing 2 more link types that will affect SEOs.

OpenWorld 2019: Oracle all in on cloud automation

IT World

Oracle OpenWorld in San Francisco this week will spotlight the company going big on conversational user interfaces and digital assistants as part of a broader push to incorporate AI technologies, after tentative steps in that direction last year. CIOs can also expect Oracle to extend its cloud apps with more automation tools and new functionalities, potentially reducing the need to interface with point solutions from third parties.

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Announcing The 2020 Startup Sales Playbook

Close.io

We've been helping startups succeed in sales for years.and today we're taking it one step further. Download the definitive playbook for early-stage sales teams : discover actionable tactics to close more deals, grow revenue, and scale a high-performing sales operation.

a16z Podcast: The Biology of Pain

Andreessen Horowitz

What is the nature of physical pain? Why do we even experience it? Is there one type, or many? Do people experience pain differently? What is happening in our brains and our bodies when we experience pain? What is the … AI, machine & deep learning bio healthcare

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Debt Financing Fuels Your Growth - on Your Terms. Zero Dilution.

The landscape of startup financing is changing. Learn why SaaS founders are turning to debt capital options like revenue-based financing.

Recur Now 9/17: MoviePass™ Throws in the Towel

ProfitWell

Today, dive deep on the end of MoviePass™ with insight from one former subscriber. Plus, we tell you where Tien Tzuo's "Subscribed" is on tour, drop details on your new meeting organization sidekick, and bring you a podcast that debates the question: will all companies in the content world become media companies? Today's Top Subscription News. The World. Subscribed. Subscribed" by Tien Tzuo is on tour and Zuora sends its greetings from New York City.

CFTC Chairman Christopher Giancarlo on Regulating Crypto

Andreessen Horowitz

Editor’s Note: We need to develop new policy approaches to keep pace with fast-moving blockchain technology. So what should a 21st century regulator look like? Chairman of the U.S. Commodity Futures Trading Commission (CFTC), Christopher Giancarlo (more about him below) … cryptocurrencies & blockchains Crypto Regulatory Summit a16z field notes our Summit events

My Summer with WePay as a Product Management Intern

wepay

This past summer, I had the opportunity to work for 12 weeks on two of my passions, product management, and fintech as an Associate Product Manager (APM) Intern on WePay’s Risk Operations & Compliance (ROC) team.

CFTC Commissioner Rostin Behnam on Regulating Crypto Futures and Derivatives

Andreessen Horowitz

Editor’s Note: The U.S. Commodity Futures Trading Commission (CFTC) is responsible for regulating futures and options markets, but how is it approaching things like crypto futures and crypto-asset derivatives? Core to its jurisdiction for crypto markets is the definition of … Uncategorized Crypto Regulatory Summit a16z field notes our Summit events

How to Choose the Best Embedded Analytics Solution to Modernize Your Application

If you are looking to modernize your application to improve competitiveness, then one of the quickest wins you can have is to embed sophisticated analytics that will wow your existing and prospective customers.