InsightSquared
JANUARY 30, 2020
Yes, RevOps is a buzzword. You likely heard it a million times over the past year, and will double that within the first quarter of this year. While definitions vary slightly, one thing is consistent: a successful RevOps function isn’t about organizational structure. In fact, across B2B organizations there are a variety of org structures that are reaping the benefits of RevOps. .
ProfitWell
JANUARY 30, 2020
Choosing a product pricing strategy is a momentous decision for any young SaaS company. Not only does it define your early monetization strategy, but it also heavily influences what market segments you’re likely to appeal to directly and how your product will be perceived. Of course, the better your product is, the more people it’s likely to appeal to.
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SaaSX
JANUARY 30, 2020
If you are in SaaS you already know the days of software vendors pitching monolithic enterprise solutions to corporate executives are quickly giving way to a growth model that centers on the end-user discovering software solutions on their own. This is product-led growth, a grassroots distribution model that scales from the bottom up, instead of from the top down.
Predictable Revenue
JANUARY 30, 2020
Getting together for coffee: it’s a request that comes to entrepreneurs and salespeople all the time. And it’s enticing – you never know what will come from a chat with a new connection. Fabien talks about turning those coffee meetings into pipeline. The post How do you turn coffee meetings into dollars? Sales expert Fabien Pataud shares his secrets appeared first on Predictable Revenue.
Speaker: Timothy Chan, PhD., Head of Data Science
Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.
Andreessen Horowitz
JANUARY 30, 2020
As my partner, Marc Andreessen, often says, “there are no bad ideas in tech, only bad timing.” This can sound a tad crazy at face value, but let me elaborate. Marc and a16z cofounder Ben Horowitz started a company called … The post Investing in Neighbor appeared first on Andreessen Horowitz.
SaaS Brief brings together the best content for SaaS professionals from the widest variety of industry thought leaders.
Andreessen Horowitz
JANUARY 30, 2020
To receive this monthly update from the a16z fintech team, sign up here. Neobanks compete with bundles; Visa to acquire Plaid; Shopify launches $200 loans, and more. Visa to acquire Plaid . The Visa-Plaid deal made international headlines a few … The post Fintech Newsletter: January 2020 appeared first on Andreessen Horowitz.
Kellblog
JANUARY 30, 2020
Knowing that CFO transformation is one of my favorite subjects (having run a planning company for six years) the folks at Sage invited me to moderate a set of panels at their San Francisco and New York media events this week. Sage is launching the results of a research study where they surveyed over 500 CFOs of primarily medium-size businesses about the ongoing transformation of the CFO role, and their outlook on topics ranging from the evolution of finance to advanced automation (robotic proces
CloudKettle
JANUARY 30, 2020
We sat down with Renaud Bizet, Vice President of Marketing Strategy & Operations at Splunk, to. The post Enterprise Expert Interview: Renaud Bizet Talks Marketing Operations appeared first on CloudKettle.
Totango
JANUARY 30, 2020
Customer success and account management share common goals: Building customer loyalty and driving growth. Still, considering customer success vs account management reveals some insight into the contributions of both roles. One way of looking at it is that Account Managers operate reactively often within a sales environment and with a focus on renewal and expansion, while Customer Success Managers (CSMs) pay close attention to customer behavior and health.
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Explore how integrated payment strategies impact investor and buyer evaluations. Payments are more than a feature — they’re a key to long-term success and market differentiation. They help SaaS companies offer seamless user experiences and efficient operations. Investors and strategic buyers assess these integrated payment strategies as a measure of a company's growth potential and sustainability.
Nimble - Sales
JANUARY 30, 2020
Some years back, User Experience and Marketing were treated as two distinct entities. Come 2019 and UX is an important element of marketing for the direct impact it has on conversions and revenue and how it influences people’s perception and feelings towards a brand, service or product. According to Angelina Harvey, the author of academized […].
Sales Hacker
JANUARY 30, 2020
When MQL flow is insufficient, Sales takes matters into their own hands. Lead flow process gets ignored, leads don’t get properly qualified, and the frustrations and divide between Sales and Marketing grow. So, how do you solve this frustration and improve the lead flow process? Sure, a bigger pipeline would solve the problem. I’d love to win the lottery too!
Totango
JANUARY 30, 2020
Customer success and account management share common goals: Building customer loyalty and driving growth. Still, considering customer success vs account management reveals some insight into the contributions of both roles. One way of looking at it is that Account Managers operate reactively often within a sales environment and with a focus on renewal and expansion, while Customer Success Managers (CSMs) pay close attention to customer behavior and health.
Andreessen Horowitz
JANUARY 30, 2020
The security systems that protect our banks, social media sites, and numerous online platforms are outdated — so much so that even the CEOs of popular sites can get hacked. As we move into the future, we need increasingly nuanced … The post The Rise of Cryptocurrency is Leading to a Safer Internet appeared first on Andreessen Horowitz.
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Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.
Teamgate
JANUARY 30, 2020
A common dilemma for many online brands is figuring out whether it is better to have one umbrella website for all their content, or separate their product over different sites. . Note that both approaches have their perks and pitfalls, so it all depends on how effective your marketing strategy and what exactly you want to achieve. Focusing on multiple sites, here is a list of advantages and disadvantages to help you decide if it’s the best strategy to maximize the reach of your content. .
OPEXEngine
JANUARY 30, 2020
The SaaS 2020 outlook for CFOs reminds me of swash (look it up – turbulent water caused by an incoming wave hitting the shore and meeting the outgoing backwash from the previous wave). More capital invested, more SaaS offerings, continued expectations of rapid growth are running smack into limits on the availability of qualified employees and a potential economic slow-down which may or may not happen.
ProfitWell
JANUARY 30, 2020
Yesterday on the show, we brought to light the cruciality of referral marketing. Today, Product Hunt creates a referral platform—for the people, by the people. Plus, we’re deep diving on metrics. And finally, a subscription to offset… carbon emissions? Your top subscription news. A tech stack for the people, by the people. Product Hunt , the platform we know and love for its dedication to hunting down the best new products in tech, has launched a new product of its own: YourStack.
CloseSaaS
JANUARY 30, 2020
Why do salespeople win or lose a sale?
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If you're in the software industry grappling with integrating payments into your business model, understanding where others have stumbled can be a game-changer for your revenue goals. Discover 6 key reasons behind the struggles many face. The challenge goes beyond the technicalities of integrating a payment system; it delves into the strategic oversight of revenue shares, negotiations with payment providers, and the full exploitation of potential revenue streams.
InsightSquared
JANUARY 30, 2020
Article orginally published on MarketingProfs. R evenue operations is no doubt among the hottest trends in B2B marketing. Look at Twitter, for example, and you’ll see the hashtag #revops popping up more and more frequently. So why has revenue ops continued to gain popularity and traction by the day, and how can marketers reap its benefits? First, what is revenue ops?
FastSpring
JANUARY 30, 2020
So, you integrated a payment processor to accept credit cards and potentially other forms of payments. That’s a good start! But what happens if a transaction is declined? Declines lead to buyer frustration, lost revenue, and manifest themselves as lower retention rates or lower conversion rates, depending on when they occur in the customer lifecycle.
Hull
JANUARY 30, 2020
The problem every sales, marketing & customer-facing team has - the data you need in one tool is usually in another. Customer data integration is the process of syncing the data you need about any website visitor, lead, customer, account - any person or any company that has ever interacted with your brand or product - into these tools. It's about making all your tools, teams, and data work seamlessly together.
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