Thu.Jan 16, 2020

The Ultimate Guide to Using Customer Testimonials to Boost Sales

Chart Mogul

People don’t trust brands, they trust other people. That doesn’t make brands powerless — customer testimonials are a powerful weapon they have at their disposal. However, a generic insincere endorsement is as good as not using any.

Customer Delight vs Customer Satisfaction: How These Two Concepts Work Together

Totango

Satisfaction is practical. Delight is emotional. That is the big difference in the customer delight vs customer satisfaction divide. One achieves what was expected, the other delivers additional value.

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Miro’s Andrey Khusid on the art of distributed teamwork

Inside Intercom

?. Andrey Khusid, founder and CEO of Miro , hasn’t done many interviews. In fact this is his first podcast appearance, so we were delighted late last year when he agreed to join us in the studio.

How Risky Is an Interaction? Here’s How to Tell (and Level Up Your SaaSOps Security)

BetterCloud

This article is excerpted from BetterCloud CEO David Politis’s new book, The IT Leader’s Guide to SaaSOps (Volume 2): How to Secure Your SaaS Applications. To learn more and get a copy of the book, click here. In the world of SaaSOps, not all interactions are created equal.

Facebook Causes Continue to Show Little Promise as Fundraising Tools

Session Registration for 2020 SaaStr Annual Going Live for our Equality, Inclusion and Balance Program Now

SaaStr

We’re getting close! Our agenda is finished for 2020 SaaStrAnnual March 10-11-12, and it’s epic! The CEOs and CXOs of Box, Zoom, Pagerduty, Squarespace, Coupa, Zapier, Mixmax, Gainsight, Github, Stack Overflow, Figma, Shopify, Dropbox and so many other leaders!!

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More Trending

Can the initial angel investment round be changed 2 years later to benefit the board members and not the remaining investors? There have been several safe note investments but not a series A yet.

SaaStr

Q: Can the initial angel investment round be changed 2 years later to benefit the board members and not the remaining investors? There have been several safe note investments but not a series A yet. Oh for sure. When you make an angel investment, you are trusting the founders.

How to Use Social Data to Increase Sales

Teamgate

Don’t underestimate the power of social media. The right choice of a social media strategy can help you increase sales. Substantially. . The influence of social media marketing continues to spread.

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What can candidates do to stand out from the pack to break into top VC firms such as Sequoia and/or Kleiner Perkins?

SaaStr

Q: What can candidates do to stand out from the pack to break into top VC firms such as Sequoia and/or Kleiner Perkins? It’s hard. First, bear in mind VC firms are tiny entities for the most part. A handful of partners, and then a few other investing professionals.

Investing in WorkBoard

Andreessen Horowitz

Running a business is hard — there are many things a team could be doing, but only a small number they should be doing. Organizations waste a lot of mental calories figuring out where to focus and trying to track … The post Investing in WorkBoard appeared first on Andreessen Horowitz.

Product Analytics Playbook: Mastering Retention

Why do your users churn? In this guide you'll learn common product pitfalls and how to fix them.

Product Led Growth: Turning Salespeople into Sherpas

Sales Hacker

There’s a common misconception that sales and product led growth don’t go together, and I think I understand why. Think of product led companies like Slack, Dropbox, or Zoom. Did you start using any of those products because a salesperson sold you on it? Probably not.

Explaining AI

Andreessen Horowitz

From movie recommendations to medical diagnoses, people are increasingly comfortable with AI making recommendations, or even decisions. However, AI often inherits bias from the datasets that train it, so how do we know we can trust it?

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How to increase your chances for success when reaching out cold

Close.io

Cold outreach is tough. It’s a rare type of sales pro that actually wants to do it, and most people sound annoyed when you call them. I mean, it makes sense—you have no relationship with this person (at least not yet), and a lot of sales outreach is, let’s face it, obnoxious.

How balena Embraces Conway’s Law at Scale

OpenView Labs

According to Conway’s Law , organizations which design systems can only produce designs that mimic the communication structure of the organization. When Melvin Conway coined his term in 1967, he probably couldn’t imagine all the ways that idea might apply in the future.

6 Steps to Improving Your Application’s Analytics Experience

No one designs bad dashboards and reports on purpose. So why do so many applications have terrible analytics experiences? Download this ebook for secrets to creating dashboards and reports your users will love.

2019: WePay’s Year in Integrated Banking

wepay

One of the biggest payments trends in 2019 was the push from tech companies to offer traditional banking services to their customers. Google announced its plan to offer checking accounts, further expanding its financial and payments offerings.

Controlling AI

Andreessen Horowitz

AI can do a lot of specific tasks as well as, or even better than, humans can — for example, it can more accurately classify images, more efficiently process mail, and more logically manipulate a Go board. While we have … The post Controlling AI appeared first on Andreessen Horowitz. AI, machine & deep learning

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Reasons to play VR casino games

SaaS Metrics

The expansion of the technological world has made people curious regarding the next best thing. They are always on the lookout for ways in which their gaming experience can be altered. Casino platforms are looking to recreate an experience that is as close as it can get to the real deal.

Casper: fight or fright

ProfitWell

Today, Casper haunts the IPO space and SmileDirectClub expands its market. Plus, knitters master their craft with subscription. Your top subscription news. Are you a member of the "sleep economy"? Casper may be a friendly ghost in some realms, but it’s also the leading player in what it calls “the sleep economy.”. And this mattress mogul’s recent IPO is supposedly losing some friends , but has apparently taught a lot of people a lot of things.

Don't Pick Your Next LMS Until You Read This Guide!

With so many factors and people to consider, how do you make sure you pick the right LMS? It’s simple: This guide covers crucial considerations with actionable advice and professional insights, so you know you’ve picked the perfect eLearning solution.

How To Create An Actionable Headline For Your Marketing Campaign

Nimble - Sales

Let me ask you a quick question- What makes you click on an article you see online? The headline, right? Only 20% of people who read your headline will check out your entire piece. Well, it’s quite obvious that with the fast-paced marketing world, this percentage is going to decline even more.

Subscribed Podcast: Arun Sundararajan, Professor at NYU

Zuora

Select excerpts from Subscribed Podcast with Arun Sundararajan, Professor at NYU. The post Subscribed Podcast: Arun Sundararajan, Professor at NYU appeared first on Zuora. Subscription Economy

Kadena launches a hybrid platform to connect public, private blockchains

IT World

Brooklyn-based spinoff Kadena has launched a hybrid blockchain that can scale horizontally, enabling multiple electronic ledgers to talk to each other via smart contracts – and letting users transfer cryptocurrency between the chains. Hybrid blockchains combine permissioned chains for businesses to transact in the background while connecting to a public blockchain (via an API) for consumers and others to make money transfers or access information about products moving across supply chains.

Subscription Economy News: Week of 01/13/2020

Zuora

Every week, we bring you the top stories and analyses from the global Subscription Economy. The post Subscription Economy News: Week of 01/13/2020 appeared first on Zuora. Subscription Economy

SaaSOptics SaaS Metrics Template

Download this template that includes calculations, formulas, definitions and a customizable dashboard. The template includes subscription momentum metrics (ARR, customer count, avg. ARR), churn and retention metrics, and customer lifetime value metrics.

Kadena launches Chainweb, a hybrid platform to connect public, private blockchains

IT World

Brooklyn-based startup Kadena has launched a hybrid blockchain that can scale horizontally, enabling multiple electronic ledgers to talk to each other via smart contracts – and letting users transfer cryptocurrency between the chains. Hybrid blockchains combine permissioned chains for businesses to transact in the background while connecting to a public blockchain (via an API) for consumers and others to make money transfers or access information about products moving across supply chains.

Techstars and Wiley Partner to Publish Techstars Press

TechStars

The new publishing imprint will curate and publish breakout ideas from entrepreneurs, innovators and industry disruptors. Boulder, Colo. January 16, 2020) – Techstars, the worldwide network that helps entrepreneurs succeed, today announces plans with John Wiley & Sons, Inc.