Thu.Feb 06, 2020

article thumbnail

3 customer retention statistics shaping the subscription industry in 2020

BrightBack

Today, we're sharing Brightback's second annual State of Industry Report. In this report, we've surveyed over 400 subscription businesses to better understand how the industry is approaching and prioritizing customer retention. We found subscription companies have completed a shift in focus toward retention over acquisition, but still struggle to execute and engage their customers across teams and systems.

article thumbnail

Overcoming Barriers to Successful RevOps Strategy

InsightSquared

RevOps is on the rise. In fact, LeanData and SalesHacker’s just released “State of Revenue Operations ” shows a 55% year-over-year increase in companies that have established a dedicated RevOps group—a positive sign that companies believe in the importance of aligning strategy and operations. . However, despite the growth, there are still many challenges facing RevOps teams.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

From marketplace to SaaS business: How Udemy acquired 80% of the Fortune 100

Intercom, Inc.

The shift from serving just consumers to serving consumers and companies is a massive one. The story you tell to the market, the competitive moats you build, the pricing models fueling your growth – everything that got you to where you are needs to be reimagined for your new buyer. It might be the same core product, but it’s a completely different strategy. “The shift from serving just consumers to serving consumers and companies is a massive one” For Udemy, investing in a B2B arm se

article thumbnail

An outsider’s perspective on how to build a great training program for your sales team with Kyle Van Pelt

Predictable Revenue

Training is a funny thing in many organizations: it’s meant to be a critical piece of every new employee's experience, and a direct reflection for how a company expects to run. But, often, training feels like a separate experience, a time divorced, somehow, for real work. The post An outsider’s perspective on how to build a great training program for your sales team with Kyle Van Pelt appeared first on Predictable Revenue.

Sales 165
article thumbnail

Monetizing Analytics Features

Think your customers will pay more for data visualizations in your application? Five years ago, they may have. But today, dashboards and visualizations have become table stakes. Turning analytics into a source of revenue means integrating advanced features in unique, hard-to-steal ways. Download this white paper to discover which features will differentiate your application and maximize the ROI of your analytics.

article thumbnail

SaaS startup owners, what would you do with customers who cheat on your service, for example, they bought a license for 1 site, but use it for many sites by changing the settings?

SaaStr

Q: SaaS startup owners, what would you do with customers who cheat on your service, for example, they bought a license for 1 site, but use it for many sites by changing the settings? Let it go. It won’t matter in the long run , and you’ll spend way too time, and burn too many internal cycles, trying to catch one tiny cheater. You are better off taking those learnings and just go build a more valuable product.

Startup 148

More Trending

article thumbnail

Customer Meetings: How the Best Sales Reps Approach Them

Sales Hacker

In Sales, there are many areas where sales reps truly have control over the impact they make on a prospect to maximize their chances of winning the deal. One of these facets is being ultra prepared for customer meetings. . “Don’t worry about what you can’t control. Our focus and energy needs to be on the things we CAN control. Attitude, effort, focus – these are the things we can control.” — Tim Tebow.

Sales 111
article thumbnail

16 Minutes on the News #22: Epic Battles in Healthcare, FICO Changes

Andreessen Horowitz

This episode of 16 Minutes on the news covers: FICO credit score changes , what are they, do they matter? — with a16z fintech general partners Angela Strange and Anish Acharya; electronic health record provider Epic’s letter urging hospitals to. … The post 16 Minutes on the News #22: Epic Battles in Healthcare, FICO Changes appeared first on Andreessen Horowitz.

article thumbnail

The Top Customer Success Factors to Help You Create an Enterprise-Wide Strategy

Totango

The rise of the recurring revenue business model has placed the customer in control of their business partnerships. Customer value is now achieved over repeated cycles of renewal, and the customer can walk away whenever they see fit. Now more than ever, SaaS organizations have to work hard to help their customers succeed and keep them satisfied. By paying attention to a few key customer success factors designed to help you thrive in today’s digital conditions, you can shape your entire enterpris

article thumbnail

10 Steps to Build a Successful B2B Digital Marketing Strategy

Nimble - Sales

The digital landscape is always changing. There was a time, not long ago, when all you needed to attract customers was a website. Today, many businesses feel like they are always playing catch-up. Luckily, it’s not too difficult to stay ahead of the game. All you need is the right marketing strategy to propel your […]. The post 10 Steps to Build a Successful B2B Digital Marketing Strategy appeared first on Nimble Blog.

B2B 93
article thumbnail

6 Reasons Why Your Integrated Payments Strategy Could Fail

If you're in the software industry grappling with integrating payments into your business model, understanding where others have stumbled can be a game-changer for your revenue goals. Discover 6 key reasons behind the struggles many face. The challenge goes beyond the technicalities of integrating a payment system; it delves into the strategic oversight of revenue shares, negotiations with payment providers, and the full exploitation of potential revenue streams.

article thumbnail

Loyalty Prime Raises $5.5 million for Next-Generation, AI-based Loyalty Marketing SaaS Platform

The SaaS Garage

Loyalty Prime Raises $5.5 million for Next-Generation, AI-based Loyalty Marketing SaaS Platform February 6, 2020 MUNICH – ( THE SAASGARAGE ) – Loyalty Prime , an international provider of enterprise loyalty program solutions has closed its 5.5 million dollar Series B to drive the development of its next generation AI-based loyalty software.

article thumbnail

When hiring, seek a “Culture Add,” not a “Culture Fit”

OPEXEngine

When a hiring committee interviews a potential employee, they are not just looking at their skills and past experiences. Often, the team looks for a sense of how an interviewee would work with the team and whether they hold the values of the organization. This evaluation of a candidate’s internal beliefs, ethics, and personality is often branded as a search for a “culture fit” – as in, “Does this person fit into the existing culture of our organization?

article thumbnail

The Top Customer Success Factors to Help You Create an Enterprise-Wide Strategy

Totango

The rise of the recurring revenue business model has placed the customer in control of their business partnerships. Customer value is now achieved over repeated cycles of renewal, and the customer can walk away whenever they see fit. Now more than ever, SaaS organizations have to work hard to help their customers succeed and keep them satisfied. By paying attention to a few key customer success factors designed to help you thrive in today’s digital conditions, you can shape your entire enterpris

article thumbnail

Scaling Sales: What Are the Most Crucial Product Marketing Activities?

OpenView Labs

Editor’s Note: This article is part three of a four-part series that covers the most crucial product marketing activities for an early-stage startup. You can read Part One here and Part Two here. . “Ok, we tested the product out with a few potential customers. There was some interest! Let’s start hiring a whole sales team!”. Welcome to Part Three, focused on scaling sales.

Scale 52
article thumbnail

How To Package & Price Embedded Analytics

Just by embedding analytics, app owners can charge 24% more for their product. How much value could you add? This framework from Software Pricing Partners explains how application enhancements can extend your product offerings. You’ll learn: How to take a disciplined approach to pricing The three elements of the Packaging Decision Framework Ways to structure your new embedded analytics offering Download the White Paper to learn about How To Package & Price Embedded Analytics.

article thumbnail

Loyalty Prime Raises $5.5 million for Next-Generation, AI-based Loyalty Marketing SaaS Platform

The SaaS Garage

Loyalty Prime Raises $5.5 million for Next-Generation, AI-based Loyalty Marketing SaaS Platform February 6, 2020 MUNICH – ( THE SAASGARAGE ) – Loyalty Prime, an international provider of enterprise loyalty program solutions has closed its 5.5 million dollar Series B to drive the development of its next generation AI-based loyalty software.

article thumbnail

Instagram secrets for bloggers and entrepreneurs

SaaS Metrics

A personal brand is very important making sure you have social media unlock is very important. Obviously, there are some things to figure out. Establish a focus Establish a focus and stick to it. A common mistake people do, they try to build a brand behind something whether they are a writer or trying to sell the product or wanting to be a blogger. The will other posts in that don’t make sense.

article thumbnail

Don't "create" content — "produce" it

CloseSaaS

You have an attention problem. Competitors aren’t the issue. It’s Facebook, YouTube, Google. Not to mention, obscurity and inertia in the face of an ever-dwindling runway.

52
article thumbnail

A subscription burial

ProfitWell

Today, the D2C economy is exploding. Plus, MoviePass goes to die. And the question remains: Are subscription cars the future of transport? Your top subscription news. Twitter gold c/o Laura Behrens Wu. Sometimes Twitter is simply far too convoluted , with too many of the same tweets, hashtagging all the same trends. But other times, amongst all the noise, you strike what we like to call “Twitter gold.”.

article thumbnail

People, Passion & Perfection: The Key Ingredients for an Awesome Product

Need help launching innovative software quickly? Dive into "People, Passion, and Perfection" and unlock the secrets to building excellent products in the digital age. Fast-track your journey with Tech Accelerator: Agile and Cloud-Native for flexibility & scalability AI-powered innovation for faster results Quality at every step for a flawless user experience See real impact across industries: Healthcare: Empower patients and medical professionals with intuitive solutions Education: Transform cla

article thumbnail

2nd Annual State of Revenue Operations Report: Real-World Stories & Lessons Learned

Sales Hacker

The post 2nd Annual State of Revenue Operations Report: Real-World Stories & Lessons Learned appeared first on Sales Hacker.

Revenue 41
article thumbnail

Introducing the Totango Community Edition: Free Customer Success for Everybody

Totango

Totango has always been focused on helping companies succeed at Customer Success so they can deliver value and exceptional experiences to their customers. In 2016, I published the book – Farm Don’t Hunt – The Definitive Guide To Customer Success and just recently, we made the leading customer success platform accessible to everyone with the launch of the Free Community Edition of Totango.