Product Market Appetite vs. Product Market Fit
Outseta
OCTOBER 11, 2019
What I’ve learned about product market fit over a decade of working with SaaS start-ups By Geoff Roberts Few topics are discussed in start-up land more than product market fit —founders spend countless cycles iterating on their products, trying to find this often enigmatic state where it’s clear that there’s a real market for their new creation. Others focus obsessively on market timing, looking to introduce products that they know will be needed in rapidly expanding markets where they’ll be abl
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