Thu.Jul 26, 2018

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Baremetrics’ Josh Pigford on launching – and pivoting – quickly

Intercom, Inc.

One of the hardest moments of Josh Pigford’s career came with the surprise news that Baremetrics had just six to eight weeks of runway left. He searched for ways to cut costs. Hard conversations ensued. Faced with the reality that were no options left, Josh had to ask his employees to take a 15% pay cut – and a 30% salary reduction himself. Remarkably, the team stuck around with few exceptions.

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Stop Your AEs from Ruining Your Outbound Demos – An Actionable Guide

Sales Hacker

Let’s explore how to run top-notch discovery calls and avoid the biggest outbound prospecting mistakes AEs are making. I previously wrote a Sales Hacker article deconstructing Lead Qualification , where we explained the Buyer’s Journey, overlaid with human psychology and the “P-MAP” qualification criteria. Here’s a picture from that article: I also recently explained that there’s not a clear agreement on where to draw the line between “inbound” and ̶

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3 Small Marketing Changes to Make a Big Difference in Your SaaS Business

Entrepreneur - SaaS

These these basic adjustments can help draw more customers and revenue.

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How To Build An Effective Pipeline And Increase Sales 5x [PART 2: Closing More Deals]

Sales Hacker

The post How To Build An Effective Pipeline And Increase Sales 5x [PART 2: Closing More Deals] appeared first on Sales Hacker.

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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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Customer Service & Support: The Tools 2018

yoursales

CUSTOMER SERVICE & SUPPORT SOLUTIONS CUSTOMER SERVICE & SUPPORT SOLUTIONS SALES STACK 2017: THE TOOLS C ustomer Service and Support have long had a wide variety of tools to enhance the experience of customers as well a increase efficiency and ability in customer service and support teams. The profession is changing and evolving with clients increasingly expecting remote and digital support.

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Understanding SaaS: Service Level Agreements (SLA)

SaaS Metrics

Introduction Many users interested in trying out SaaS (Software as a Service) end up getting confused by all the technical jargon they come across during their research. While SaaS is increasingly becoming a popular software delivery method, many still don’t understand common terminologies associated with the cloud technology. The SLA (Service Level Agreement) is perhaps one of the most important things to consider when signing up for a SaaS offering.

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Conversation Qualified Leads: Using Drift to Engage Prospects

Adhere Creative

M arketers feel that sales don’t care enough about existing content and simply let it go unused. Sales teams say that marketers aren’t doing enough to deliver quality leads that show signs of purchase intent.

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What we shipped: 13 new features to drive conversions and enable better conversations

Intercom, Inc.

Intercom enables you to have better conversations with your potential customers and the best conversations of all lead to conversions. We’re focused on helping businesses increase the quality of their conversations and thus the quantity of conversions across marketing, sales and support teams. The value in conversations can be seen in how they help sales teams develop relationships with their leads and push deals over the line, as well as how a conversation allows support teams to work thr

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How Proper SEO Benefits Your Content

Kraftblick

SEO and content marketing are completely different concepts, but they tend to be pretty closely connected. Top-notch content online must be created to meet all industry SEO guidelines. Image Source: dmnews.com. Here’s another way of looking at this interaction. I can’t say that I am a huge comic books fan, but I do read them occasionally and watch some superhero movies from time to time.

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6 Reasons Why Your Integrated Payments Strategy Could Fail

If you're in the software industry grappling with integrating payments into your business model, understanding where others have stumbled can be a game-changer for your revenue goals. Discover 6 key reasons behind the struggles many face. The challenge goes beyond the technicalities of integrating a payment system; it delves into the strategic oversight of revenue shares, negotiations with payment providers, and the full exploitation of potential revenue streams.