Tue.May 07, 2019

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1 Key SaaS Sales Metric to Fine-Tune Sales Productivity

InsightSquared

Sales is the Growth Engine. Sales is the engine driving SaaS company value. Top and bottom line performance are totally dependent on the sales organization and its performance. And sales expense is typically the largest expense item on a growth SaaS company’s income statement. When scaling the business, sales typically averages roughly 30% of revenue, so therefore sales spend is one of the biggest investments a company can make.

Scale 102
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How SaaS can be a Game Changer for Small and Medium Businesses

SaaS Metrics

Introduction SaaS (Software as a Service) is a model of software delivery that has evolved significantly over the past decade. Enterprises were quick to adopt the new technology to minimize the high aggregate cost associated with buying traditional software licenses. Not only businesses had to pay large sums of money to acquire software licenses, they also had to pay hefty annual maintenance fees.

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The Evolving Role of the CEO: As a Company Scales, How Your Job Changes (Video + Transcript)

SaaStr

Join Atrium CEO and Justin.TV/Twitch Founder Justin Kan alongside Modern Health CEO Alyson Friedensohn and Winnie CEO Sara Mauskopf for a panel on the evolving role of the CEO. Want to see more content like this? Join us for SaaStr Annual 2020. . Justin Kan – CEO @ Atrium. Alyson Friedensohn – CEO & Co-Founder @ Modern Health. Sara Mauskopf – CEO @ Winnie.

Scale 114
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Why opinions aren’t optional in content marketing

Intercom, Inc.

There’s a stat that should strike fear in the heart of every marketer, but particularly those involved in publishing content. By next year the digital data created and copied – everything from iPhone snaps to the billions of hours of TV streamed by Netflix every month – is predicted to hit 44 trillion (44,000,000,000,000!) gigabytes per year. For content marketers, that’s a staggering amount of digital noise that you’re struggling to break through to be heard. “There is one simple strategy

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Beyond the Basics of A/B Tests: Highly Innovative Experimentation Tactics You Need to Know

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

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How can I motivate my inside sales force?

SaaStr

A few thoughts: First, make sure at least 1 or 2 reps are making a lot of money. This sets an example for everyone. Set up a comp plan so the top 10% of your reps make COIN. Second, celebrate the wins. Sales is hard. Maybe “ringing the bell” isn’t your thing, but however you do it, make closing customers, especially top logos & record deals — a big deal.

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The Startup Funding & Financing Guide

Baremetrics

There are more funding and financing options for startups today than there ever have been before. There’s also been an explosion in debate and transparency about navigating startup funding and financing. Bootstrapping vs VC, debt vs equity, profitability vs hyper-growth, sustainability vs substantial exits, the list goes on. We’ve also talked about our own journey at Baremetrics, sharing what it’s like , which is better , and lessons learned along the way.

Finance 111
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How Amaxra Closes the Office 365/Dynamics Gap with Nimble

Nimble - Sales

About the Company Based in Redmond, WA, Amaxra is a Microsoft Gold Cloud Solutions Provider, Business Management, and Technology Solutions firm that helps customers meet their specific business needs and goals. Amaxra’s technology and process consultants evaluate their customers’ processes, technologies, and current challenges to deliver cost-effective business solutions.

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How to Enable a Seamless Integration Between Marketo and Salesforce

CloudKettle

It is crucial for a marketing organization to be able to manage and communicate with prospects. The post How to Enable a Seamless Integration Between Marketo and Salesforce appeared first on CloudKettle.

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From coffee bean to cup: Starbucks brews a blockchain-based supply chain with Microsoft

IT World

Starbucks is working with Microsoft to develop a blockchain-based supply chain tracking system and mobile app that will allow customers to track the supply chain journey of the beans they buy and the coffee they drink. In March, Starbucks announced a " digital transparency plan " that would let it verify their coffee beans as 100% ethically and sustainably sourced.

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How Investors & Strategic Buyers Evaluate Integrated Payment Strategies

Explore how integrated payment strategies impact investor and buyer evaluations. Payments are more than a feature — they’re a key to long-term success and market differentiation. They help SaaS companies offer seamless user experiences and efficient operations. Investors and strategic buyers assess these integrated payment strategies as a measure of a company's growth potential and sustainability.

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a16z Podcast: Innovating in Bets

Andreessen Horowitz

Every organization, whether small or big, early or late stage — and every individual, whether for themselves or others — makes countless decisions every day, under conditions of uncertainty.

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Time for Enablement or Training? Three Metrics Your Company Should be Tracking Today

OpenView Labs

Bringing in outside training and/or building a sales enablement function is an expensive investment, yet it’s critical to the success of your sales organization. But when do you do it? Well as in life, timing is everything. Too early and your team won’t have the proper baseline or pipeline to measure the results of these efforts. Too late and they are locked into bad habits and poor practices that impact your scalability.

Metrics 62
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Millennial Spending Drives the Growth of The Subscription Economy

Zuora

Zuora is featured in the Barron's cover story the shift in consumer buying behavior toward subscribing to services and away from product ownership. The post Millennial Spending Drives the Growth of The Subscription Economy appeared first on Zuora.

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7 Trends in Blockchain Computing

Andreessen Horowitz

In a follow-up to one of our most popular podcast episodes that originally aired in April 2017 , a16z crypto general partner Chris Dixon returns to talk with Olaf Carlson-Wee of Polychain Capital in a free-wheeling conversation about the seven …

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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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GoCardless and Zuora go live in Sweden and Denmark!

Zuora

Zuora customers in Sweden and Denmark can now take recurring payments with GoCardless via Autogiro and Betalingsservice. The post GoCardless and Zuora go live in Sweden and Denmark! appeared first on Zuora.

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Close Bigger Deals with Account-Based Marketing through Live Chat

Sales Hacker

The post Close Bigger Deals with Account-Based Marketing through Live Chat appeared first on Sales Hacker.

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There Are Lots of Buyers. That's Great, Right?

Divestopedia

There are hundreds of buyers out there, so why can it be so hard to close a deal? This article outlines 5 misconceptions that can keep sellers from closing the deal.

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SaaS security basics

ITPro

Three fundamental elements of SaaS security

SaaS 40
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6 Reasons Why Your Integrated Payments Strategy Could Fail

If you're in the software industry grappling with integrating payments into your business model, understanding where others have stumbled can be a game-changer for your revenue goals. Discover 6 key reasons behind the struggles many face. The challenge goes beyond the technicalities of integrating a payment system; it delves into the strategic oversight of revenue shares, negotiations with payment providers, and the full exploitation of potential revenue streams.

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Avoid These Costly Mistakes When Choosing a SaaS Solution

SaaS Metrics

Introduction The ever-increasing popularity of SaaS (Software as a Solution) model has led many to believe that it’s the most cost-effective and risk-free channel of delivering services. The initial costs are low and even small and medium businesses can take advantage of modern technologies. But there are few mistakes businesses should avoid when comparing SaaS vs on-premises solutions.

SaaS 19