Fri.Mar 01, 2019

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Startup Founders’ Guide to Software Outsourcing

Incredo

It’s a big challenge to reach business growth in a time when thousands of startups are founded on a daily basis. To survive in such a competitive market, you need to have clearly set goals and creative marketing and business strategies. There are many reasons why a lot of startups fail: wrong budget management, uncertain business objectives, lack of expertise, etc.

Startup 178
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What are the first things VCs notice when a team of founders starts pitching to them?

SaaStr

The confidence. That’s the first thing you see: Are they confident in their progress? Are they confident in their metrics? Do they know them cold — customer count, ACV, # leads, etc.? Do they have confident, credible, data-driven reasons to meet the plan for this year? Are they confident as a team — do they finish each other’s sentences in the right way?

Metrics 150
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The key to having impact as an engineer? Empathy

Intercom, Inc.

As product engineers, we like to build things, we like to solve problems, and we also want to have impact, right? But in order to have maximum impact, you need to build things that solve the right problems. How do we do that? By cultivating a deep sense of empathy for our customers. At our event Building Intercom in Dublin, I discussed how this empathetic approach can play out even on a small scale, using the example of a seemingly simple feature I was working on.

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Which startup did you leave too early?

SaaStr

My own. When we sold EchoSign to Adobe in 2011, we were profitable, doing $1m a month growing ~100% YoY, had 37% usage market share and 31% revenue market share, and the entire market was probably $50m in size. Fast forward to 2019, and the market size is $1.25b+. 20x+ larger. It was a fair “exit” by the standards of the time, with a reasonable multiple of revenue.

Startup 130
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How Investors & Strategic Buyers Evaluate Integrated Payment Strategies

Explore how integrated payment strategies impact investor and buyer evaluations. Payments are more than a feature — they’re a key to long-term success and market differentiation. They help SaaS companies offer seamless user experiences and efficient operations. Investors and strategic buyers assess these integrated payment strategies as a measure of a company's growth potential and sustainability.

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How Nimble CRM Launches Real Estate into the Stratosphere

Nimble - Sales

Nimble CRM is being used by fast-growing real estate and mortgage lenders across the country — from boutique shops to large real estate companies. Richard M Hartian, real estate marketing professional at Winning Agent, was instrumental in helping to define the best practices around the use of Nimble for real estate professionals. Managing and Leveraging […].

More Trending

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Sales Engagement Book Available for Pre-Order!

Sales Hacker

Big news today: my colleagues at Outreach and I wrote a book (yes, a physical book), and it’s now available for pre-order! Sales Engagement: How the World’s Fastest Growing Companies are Modernizing Sales Through Humanization at Scale is a labor of love. I’m so proud to be sending it into the world at just the right time, when it can make a big difference for a lot of sales organizations.

Scale 58
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Security Markets: The Lay of the Land

Andreessen Horowitz

As everything that used to be just a “dumb object” now increasingly has coding in it — from phones to fridges to door knobs — what are the security challenges that are coming to the industry as a whole?

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Subscription60: Friday, March 1st

ProfitWell

Good day, my people. It is National Peanut Butter Lover’s Day, as well as Fruit Compote Day (which is really just a swanky jam) so it’s feeling like a Friday of true harmony. Join me in commemorating the PB and the J - supplemented by the subscription news and recurring revenue resources you can’t go on without. Click for sound. Get daily subscription insights direct to your inbox.

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Cowboys Listen To Other Cowboys & Clients Listen To Other Clients

The Marketing & Growth Hacking Publication

Cowboys Proving My Point “People influence people. Nothing influences people more than a recommendation from a trusted friend. A trusted referral influences people more than the best broadcast message. A trusted referral is the Holy Grail of advertising.” — Mark Zuckerberg, CEO Like him or hate him, Mark Zuckerberg understands influence. Thousands of dollars don’t equal a simple recommendation from a friend.

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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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If you don't use open source co-browsing here are some pointers on building your own

Upscope

Building Upscope's co-browsing solution turned out to be significantly more complicated than your typical CRUD app. Upscope co-browsing is built from the ground up rather than using what were (at the time) a limited set of open source co-browsing solutions to start with. Below are some notes from our CTO on the main challenges you might find and how to overcome them.

New CTO 40
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ChurnZero Customer Success Professional Spotlight

ChurnZero

It’s time for another installment of our blog series where we spotlight a Customer Success professional and get their take on the industry as well as get to hear some of their top tips they’d like to share. This spotlight will be featuring, Brett Andersen who is the Director of Client Success at Degreed. At Degreed he is leading a team of Client Success Managers on a mission to inspire transformative learning practices in companies around the world.

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SaaStr Podcast #213: Tom Tunguz, GP @ Redpoint Ventures On Why Scoring Leads May Actually Be Dangerous

SaaStr

Welcome to Episode 213! Tom Tunguz is General Partner @ Redpoint Ventures, the venture fund with a portfolio including the likes of Stripe, Netflix, Zuora, Hashicorp and Juniper Networks just to name a few. As for Tom, he joined Redpoint in 2008 and has since led investments in Kustomer, Looker, Expensify, and Gremlin all prior guests on the show, I hasten to add.

Scale 118
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Who are Asia’s SaaS VCs?

SaaStock

According to Mike Laven, CEO of Currencycloud, the one thing necessary for any company to succeed in China – or in any of the Asian countries – is to get local investment. You can read his advice and a plethora of valuable insight on Asian expansion in Notion VC’s The Journey East guide created for companies thinking of expanding to Asia.

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6 Reasons Why Your Integrated Payments Strategy Could Fail

If you're in the software industry grappling with integrating payments into your business model, understanding where others have stumbled can be a game-changer for your revenue goals. Discover 6 key reasons behind the struggles many face. The challenge goes beyond the technicalities of integrating a payment system; it delves into the strategic oversight of revenue shares, negotiations with payment providers, and the full exploitation of potential revenue streams.

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How to Use M&A as a Tool to Accelerate Growth Feat. Insight Venture Partners (Video + Transcript)

SaaStr

Teddie Wardi’s, Principal at Insight Venture Partners, session at SaaStr Europa talked all things M&A. While most of us assume M&A happens late stage, Teddie gives a list of reasons why you should use M&A in your growth strategy. Key takeaways: M&A allows you to acquire talent you didn’t have before. M&A helps you expand geographically at a lower cost.

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Why free trials don’t always work

Practical Advice on SaaS marketing

There's a reason lots of SaaS companies offer free trials. Done well, they work. They can attract paying customers to software-as-a-service (SaaS) solutions. But it doesn’t happen automatically. There’s nothing about a free trial that magically converts a free trialer into a paying customer. Getting prospects through that journey isn’t easy… meaning there are lot of ways that free trials can go wrong.

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These Two Emotional Triggers Can Boost Your Conversions (Workshop)

GetUplift

What really drives the way your prospects and customers make decisions? While we may like to think of ourselves as rational, logical, data-driven people who make informed choices, there’s something else going on beneath the surface. Something that influences everything we do and affects what we buy and who we buy it from… Just think about the number of choices you have to make every day.

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How To Instill Greater Trust At Checkout & Grow Ecommerce Sales

FastSpring

Studies show that trust plays an essential role in the consumer’s decision to buy online. That’s why it’s essential to ensure that trustworthiness is a fundamental quality of your checkout flow. When it comes to first-time customers, building trust in the checkout flow is especially critical, not just to close the deal, but to set the stage for future transactions.

Sales 61
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Monetizing Analytics Features

Think your customers will pay more for data visualizations in your application? Five years ago, they may have. But today, dashboards and visualizations have become table stakes. Turning analytics into a source of revenue means integrating advanced features in unique, hard-to-steal ways. Download this white paper to discover which features will differentiate your application and maximize the ROI of your analytics.