Bottom Up Pricing & Packaging: Let the User Journey Be Your Guide
Andreessen Horowitz
MARCH 11, 2021
Pricing and packaging are among the more critical decisions a company makes, directly impacting growth, top line, and margins. And as board members of early B2B companies, one of the most common questions we get asked is: how should a … The post Bottom Up Pricing & Packaging: Let the User Journey Be Your Guide appeared first on Andreessen Horowitz.
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